The Rundown: Google AMP has short-term appeal but potential long-term costs

Publishers, still smarting from blows inflicted by Facebook and its ever-changing news feed, have found some comfort in the warm embrace of Google. The post The Rundown: Google AMP has short-term appeal but potential long-term costs appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2018-04-12 00:00:00 UTC ]
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Long Overdue

In 1906, a reporter for the Detroit Free Press described a scene that had become all too common at the city’s public libraries. A child hands an overdue book to a stern librarian perched behind a desk, and with a “sinister expression,” the librarian demands payment of a late fine. In some cases,... Continue reading at Slate

[ Slate | 2017-02-06 00:00:00 UTC ]
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How Independent Publishers Can Fight the Google-Facebook Duopoly

The digital advertising ecosystem comprises an unlevel playing field vastly favoring the duopoly of Google and Facebook. Controlling 85% of media spend and 80% of referral traffic to independent publishers, this duopoly sets the rules and uses undue influence. Publishers and marketers alike... Continue reading at Advertising Age

[ Advertising Age | 2017-02-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #massive scale #treasure trove #multiple devices #user base #business models


Apple joins Amazon, Google and Facebook in AI research group

Apple published its first paper on AI last month and now the company is set to join five others in a newly-formed research group. The Partnership on AI announced today that Apple would become its sixth founding member, adding to a lineup that already... Continue reading at Engadget

[ Engadget | 2017-01-27 00:00:00 UTC ]
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Google Is Developing a Cloud-Based Measurement Service for Advertisers

Google has begun developing a cloud-based measurement tool that it says could help advertisers gain more insights while protecting privacy across devices. In a blog post published today, Google said it's working with measurement companies such as comScore, DoubleVerify, IAS, Moat and Nielsen... Continue reading at AdWeek

[ AdWeek | 2017-01-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #living room #earnings call #user ids #advertising week


Costa reveals Ewing, Kidd and O’Callaghan as short story finalists

Costa has lifted the anonymity of its three finalists shortlisted for the 2016 Costa Short Story Award following the close of the public vote.  Continue reading at The Bookseller

[ The Bookseller | 2017-01-20 00:00:00 UTC ]
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Long-Lost Soul Food Cookbook Finds New Life

'Princess Pamela's Soul Food Cookbook,' Pamela Strobel's collection of soul food recipes, is coming back after being out of print for 40 years. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-01-18 00:00:00 UTC ]
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Publishers see short-form video views on Facebook cut in half

Publisher’s short-form Facebook videos have been on the wane after the algorithm has prioritized Facebook Live and the news feed has become flooded with content. Six months ago a well-performing video from The Sun would fetch 250,000 views, now it’s good to get over 100,000. In 2016, The... Continue reading at Digiday

[ Digiday | 2017-01-13 00:00:00 UTC ]
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The Potential of Virtual Communities in the Publishing Ecosystem

The Internet, and the platforms now available to create various online gatherings, have changed our world and continue to do so. New ways to combine the power of assembled individuals—financially, socially, creatively—are being introduced all the time. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-01-13 00:00:00 UTC ]
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Joanna Trollope to chair BBC Short Story award

Author Joanna Trollope is to chair the judging panel for the £15,000 BBC National Short Story Award with BookTrust. Continue reading at The Bookseller

[ The Bookseller | 2017-01-11 00:00:00 UTC ]
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Hour-Long Torture on Facebook Live Could Chill Brands' Appetite for New Platform

The appearance of what appeared to be an hour-long torture video on Facebook Live could undermine efforts to get more brands and publishers to try out the feature.On Wednesday, Chicago police confirmed that they were investigating a disturbing assault that was livestreamed on Facebook's video... Continue reading at Advertising Age

[ Advertising Age | 2017-01-06 00:00:00 UTC ]
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Facebook, Google, consolidation: What drove media deals in 2016

Media ownership is being overhauled as companies try to figure out their place in a world where 85 percent of digital dollars are going to two companies: Facebook and Google. The platform giants' dominance were factors in AT&T's $85 billion bid for Time Warner and other mega deals that were... Continue reading at Digiday

[ Digiday | 2016-12-28 00:00:00 UTC ]
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Google sued over employee novel-writing rules

Google could be facing a fine up to $4bn after being sued for allegedly not allowing employees to post opinions about the company or write novels without getting their employer to sign off on the final draft. Continue reading at The Bookseller

[ The Bookseller | 2016-12-23 00:00:00 UTC ]
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Weldon seeks to reassure PRH staff on redundancy terms

Penguin Random House UK c.e.o. Tom Weldon has confirmed to staff that the company’s redundancy terms across its London sites are four weeks’ pay per year of service. The confirmation was given in a note to employees, alongside a Q&A intended to address concerns expressed by staffers over... Continue reading at The Bookseller

[ The Bookseller | 2016-12-21 00:00:00 UTC ]
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Appealing to Diverse Audiences, Essence and Snapchat Launch Third Pop-Up Discover Channel

Snapchat could appeal to more diverse audiences with its latest media partners that are helping reach African-Americans and Hispanics.On Monday, Essence , a magazine celebrating black women, posted its third pop-up Discover channel. Essence was Time Inc.'s first publication on Discover, which is... Continue reading at Advertising Age

[ Advertising Age | 2016-12-19 00:00:00 UTC ]
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Google Says Programmatic Direct Is Due for a Rise in 2017

Programmatic direct isn't a new thing. In fact, two or three years ago it was being touted as the future of buying and selling digital media. And for a time, those who did the touting looked foolish because programmatic direct never really became a "thing."But like header bidding, which had been... Continue reading at Advertising Age

[ Advertising Age | 2016-12-17 00:00:00 UTC ]
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White Review Short Story prize to expand to US and Canada

Annual short story competition the White Review Short Story Prize will be running simultaneously in the UK & Ireland and in the US & Canada for the first time next year. Continue reading at The Bookseller

[ The Bookseller | 2016-12-16 00:00:00 UTC ]
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The long view

Rogers, Coleridge & White co-founder Gill Coleridge reflects on five decades in the book trade, and how a new bursary in honour of Deborah Rogers will aid those embarking on their first. Continue reading at The Bookseller

[ The Bookseller | 2016-12-14 00:00:00 UTC ]
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Jack Reacher short story collection coming in June

Transworld is publishing a collection of Jack Reacher short stories in June 2017, set to be the first time all Lee Child's shorter fiction featuring Jack Reacher has been collected into one volume.  Continue reading at The Bookseller

[ The Bookseller | 2016-12-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #lee child


Google still fuels fake-news websites through its complex web

Unlike tech companies with smaller tentacles, Google requires much more than mere blacklists to block fake-news publishers from using Google’s various ad services. Sources indicated that ads from Google’s ad network still show up on fake-news websites and that the these websites still rely on... Continue reading at Digiday

[ Digiday | 2016-12-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ad exchange #ad network #ad services #place ads #run ads