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The VP of inclusive network sales writes about helping marketers connect with diverse audiences. Continue reading at 'Advertising Age'
[ Advertising Age | 2023-09-22 09:46:02 UTC ]
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Long-held assumptions held by the trade about writers of colour must be challenged and a concerted effort made to reach new and diverse audiences, the industry heard tuning into a webinar launching the Rethinking ‘Diversity’ in Publishing report. Continue reading at 'The Bookseller'
[ The Bookseller | 2020-06-23 18:37:47 UTC ]
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Baroness Sayeeda Warsi is publishing a book with Allen Lane, The Enemy Within: A Tale of Muslim Britain, which she will be promoting through a Twitter serialisation to engage more diverse audiences. Continue reading at 'The Bookseller'
[ The Bookseller | 2017-03-22 00:00:00 UTC ]
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Snapchat could appeal to more diverse audiences with its latest media partners that are helping reach African-Americans and Hispanics.On Monday, Essence , a magazine celebrating black women, posted its third pop-up Discover channel. Essence was Time Inc.'s first publication on Discover, which is... Continue reading at 'Advertising Age'
[ Advertising Age | 2016-12-19 00:00:00 UTC ]
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Publishers need to do a “much better job of catering to underrepresented groups” as they have a responsibility to “represent the experiences of their broad readership”, Elsevier chariman Youngsuk Chi has told the IPG Conference. Continue reading at 'The Bookseller'
[ The Bookseller | 2016-03-03 00:00:00 UTC ]
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