#digital media

Publishing news tagged with #digital media


This week's agency moves, hires, and partnerships: October 14, 2019

Serviceplan Group Middle East hired Akhilesh Bagri as executive creative director. Previously, he held positions at BBDO, JWT, Leo Burnett and FP7 on brands including HSBC, Coca-Cola, Mastercard, Emirates Airlines, HSBC, Sony, PepsiCo, Nestle and Mars. Gabriel Guedelha joins The Via Agency as... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-10-14 19:04:03 UTC ]
More news stories like this | News stories tagged with: #digital media #active international #digital creative #client performance #rachel schulties #senior director #samantha foy #creative director #american express #cover girl #nbc universal #geometry global #intelligence consultant #consumer strategy #vice president


Media Mergers Aren’t New. So Why Are Publishers Consolidating Now?

Perhaps it was promising, years ago, to see the media industry booming thanks to investments by venture capital-backed funders and large media conglomerates hoping to cash in early on promising new digital media titles. But now, it's the time in the industry's life cycle for those same flashy... Continue reading at 'AdWeek'

[ AdWeek | 2019-10-14 15:22:42 UTC ]
More news stories like this | News stories tagged with: #digital media #life cycle #publishers consolidating


Digital media companies consolidating should boost their forays into Hollywood

The recent media mergers could help the combined companies to secure more production deals with streaming services. The post Digital media companies consolidating should boost their forays into Hollywood appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2019-10-09 04:01:45 UTC ]
More news stories like this | News stories tagged with: #digital media #streaming services #production deals #combined companies #hollywood appeared


‘It can be demotivating’: Digital media’s all-stock deals are the new normal

With banks more reluctant to lend, venture capitalists aren't interested in buying digital media companies that aren't growing quickly. The post ‘It can be demotivating’: Digital media’s all-stock deals are the new normal appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2019-10-09 04:01:17 UTC ]
More news stories like this | News stories tagged with: #digital media #growing quickly #all-stock deals #normal appeared


Media Mergers Highlight Arbitrary Private Valuations

A slew of digital media acquisitions over the past few weeks shows how unreliable private valuations can be. The only Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2019-10-08 16:38:01 UTC ]
More news stories like this | News stories tagged with: #digital media #weeks shows


NBA is in a no-win situation as protest tweet sparks China furor

The NBA finds itself caught between two cultures, after a tweet about Hong Kong protests sparked criticism from China that threatens the U.S. basketball league’s expansion efforts in its most important international market. The controversy erupted after Daryl Morey, general manager of the... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-10-07 16:50:17 UTC ]
More news stories like this | News stories tagged with: #digital media #bloomberg news #flagship newspaper #communist party #tabloid run #global times #hu xijin #halt communications #strongly opposed #yao ming #worked hard #tony fratto #authoritarian government #american citizens #julian castro #rourke calling


TikTok users are surprised to find themselves in ads for the app

Elijah Jay is wants nternet stardom, almost anywhere he can get it, just not as a TikTok salesman. But that’s exactly what he became when the social media company used one of his videos in an ad that ran on Snapchat. Jay's video, in which he performs a balloon-swallowing stunt, has been seen by... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-10-07 09:00:00 UTC ]
More news stories like this | News stories tagged with: #digital media #direct message #legal names #stage names #twin brother #full-time job #everyday user #misguided strategy #bad form #hereinafter invented #fully transferable #unconditional irrevocable #user content #repurpose people #positive experience #e-mail statement


Bleacher Report now has three hit animation series

Sports coverage is such a saturated area that digital media publishers like Bleacher Report must constantly hunt new ways to drive new audiences, while sustaining existing ones. Making the series a parody has gone down well with fans, and helped it differentiate. The post Bleacher Report now... Continue reading at 'Digiday'

[ Digiday | 2019-10-04 04:00:27 UTC ]
More news stories like this | News stories tagged with: #digital media #sustaining existing #constantly hunt #saturated area #sports coverage #bleacher report


Upheaval at Sports Illustrated, Mergers in Digital Media | News & Notes

A staff uprising at Sports Illustrated... Following Tuesday's New York Post report that editor-in-chief Chris Stone is exiting Sports Illustrated after 27 years with the magazine, The Wall Street Journal added late Wednesday evening that the brand's new operator, TheMaven Inc., is planning to... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2019-10-03 20:41:59 UTC ]
More news stories like this | News stories tagged with: #digital media #hearst #user experience #provide advertisers #transitional period #yaron galai #joint announcement #30% stake #garage magazines #vice media #dubuc added #ae networks #multiple estimates #vox media #july survey #hearst magazines


What recession? Holiday sales expected to rise amid boost in ad spend

Shoppers appear unfazed by a potential recession, tariff uncertainty and an impeachment inquiry in Washington. The National Retail Federation, which released its annual holiday sales forecast Thursday, says retail sales will increase between 3.8 percent and 4.2 percent during the last two months... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-10-03 19:49:51 UTC ]
More news stories like this | News stories tagged with: #digital media #larger share #physical stores #navigate seamlessly #consumer confidence #direct impact #issues related #swallen notes #$138 million #key channel #non-store sales #cyber monday #orout-spend competitors #saysjon swallen #navigating factors #low-2-percent range


ANA’s annual meeting begins with major focus on multicultural marketing

For the past several years, Association of National Advertisers CEO Bob Liodice has kicked off the group’s largest conference of the year by ticking off a laundry list of issues plaguing the industry, including the opaque digital media supply chain, ad fraud and the ANA’s long-running fight with... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-10-03 15:40:12 UTC ]
More news stories like this | News stories tagged with: #digital media #long-running#seeher initiative #long-running fight #overwhelming majority #senior positions #recent study #promote people #left unsaid #multicultural consumer #video featuring #study published #roughly half #cultural insights #accurate portrayals #program aimed #single issue


Vice Media to acquire Refinery29 in drive for female audiences

Vice Media Inc., the youth-oriented media company, agreed to acquire the online publisher Refinery29, seeking to reignite growth by reaching a young female audience. The deal marks the biggest move yet by Vice Chief Executive Officer Nancy Dubuc, who has been trying to revive the once... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-10-02 19:51:02 UTC ]
More news stories like this | News stories tagged with: #online publisher #digital media #digital publishing #hearst #—bloomberg news #$450 million #bloomberg reported #revenue goals #falling short #wpp plc #raised money #gunderson dettmer #legal adviser #financial adviser #regulatory approval #close prior #sexual-harassment complaints #leave due #media darling


MediaMath launches new platform to 'clean up' digital media supply chain

Partners on the initiative include the Rubicon Project, Telaria, Acoustic, Akamai, Business Insider, Crackle Plus, Havas Media, IBM Watson, Inscape/Vizio, IRIS.TV, News Corp, Octopus Interactive, Oracle Data Cloud, Publishers Clearing House and White Ops. Continue reading at 'Silicon Valley Business Journal'

[ Silicon Valley Business Journal | 2019-10-02 16:44:44 UTC ]
More news stories like this | News stories tagged with: #digital media #white ops #octopus interactive #ibm watson #havas media #business insider #rubicon project #initiative include #mediamath launches


ANA’s annual conference starts. And Nike confronts a doping scandal: Wednesday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily newsletter. You can also get an audio version of this briefing on your Alexa device. Meditations... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-10-02 10:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publisher #digital media #alexandra jardine #damien shatford #good time #sheryl crow #zombie apocalypse #cheerful piece #latest commercial #nonetheless check #lemon paeroa #outthe trash #self-driving garbage #final stages #opioid epidemic #ohio counties #johnson johnson


‘We’re very actively looking’: Dotdash’s Neil Vogel on digital media M&A

The Dotdash CEO reflects on media's buyers and sellers, and the underlying trends that have guided the media deals that have defined 2019. The post ‘We’re very actively looking’: Dotdash’s Neil Vogel on digital media M&A appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2019-10-01 16:38:36 UTC ]
More news stories like this | News stories tagged with: #digital media #underlying trends #neil vogel #media deals


How pop-up museums are becoming Atlanta's biggest trend for Millennials

Atlanta Inno reports on Atlanta's biggest local tech and startup stories. For more innovation news and to stay plugged into the city’s ecosystem, check out Atlanta Inno and sign up for its daily newsletter, The Beat. If you’re on social media at all, you probably saw plenty of advertisements... Continue reading at 'Silicon Valley Business Journal'

[ Silicon Valley Business Journal | 2019-09-27 15:05:23 UTC ]
More news stories like this | News stories tagged with: #digital media #immersive world #29rooms coming #daily newsletter #stay plugged #innovation news #startup stories #biggest trend #atlanta inno


RockYou Successor Wild Sky Media Hires New CEO | People on the Move

[caption id="attachment_171661" align="alignright" width="150"] Emily Smith[/caption] Wild Sky Media has hired Emily Smith as its new CEO. Smith previously served as the company's SVP of content and marketing at Wild Sky Media, a role which Johanna Torres, formerly VP of content and editorial... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2019-09-26 17:39:26 UTC ]
More news stories like this | News stories tagged with: #digital media #publishing company #food wine #digital director #executive producer #yahoo style #creative director #published author #beautiful destinations #leadership positions #monaghan spent #chief revenue #brendan monaghan #brendan monaghan/caption #asian markets #anne sraders #today show


Only the brave will reap the benefits of creativity

There’s an old saying in screenwriting: If you want to reveal the truth of a character, dial up the pressure and force him or her to make a choice. Well, it seems a choice is being forced upon our industry, and I think it’s a great thing. A recent Forrester report, “The Cost of Creativity,”... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-09-26 07:00:00 UTC ]
More news stories like this | News stories tagged with: #digital media #true relevance #environmentallydriven generation #wooa socially #real difference #making sacrifices #reset button #ad campaign #successful periods #creative lead #advertising campaign #origin story #reorient processes #house style #comfort zones #feel equipped


Publishers Look Beyond the Buy Button to Capitalize on Affiliate Revenue

Affiliate marketing is no longer a side-hustle for publishers, netting only a few pennies on the dollar when readers click a buy button. As online shopping behaviors have matured, retailers have been increasing their spend in areas beyond search and display advertising. This systemic change is... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2019-09-23 15:03:40 UTC ]
More news stories like this | News stories tagged with: #traditional publisher #digital media #digital economy—e-commerce #digital trends #divert revenue #channels diffuse #multi-touch path #finally recognizing #big picture #greater lifetime #cashback site #guide info #savvy buyers #tech specialist #sorts crowd #efficiency goals #balancing act


Active Interest Media Gets Into Cannabis | People on the Move

Earlier this week, Active Interest Media, publisher of Better Nutrition, Yoga Journal and a slew of recently acquired former F+W titles, among many others, announced the launch of NatuRx, a new print and digital media brand with a self-described mission of "educating health-conscious consumers... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2019-09-19 18:48:19 UTC ]
More news stories like this | News stories tagged with: #digital media #media—parent company #alm media #business development #strategic partnerships #larranaga arrives #nieman lab #english-language edition #money-media division #pc specialist #managing editor #financial timeshired #hong kong #janet paskin #diversity coverage