#nielsen

Publishing news tagged with #nielsen

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Streaming accounted for more than 40 percent of TV viewing in June

Streaming has hit a new high on the American viewing charts. According to the latest Nielsen data, streaming services were responsible for 40.3 percent of daily TV viewing in June 2024. It's a banner result for streaming video, which first overtook cable in Nielsen ratings back in 2022. The June... Continue reading at 'Engadget'

[ Engadget | 2024-07-16 20:32:06 UTC ]
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Mortgage for former Goldman Sachs HQ a 'loan of concern'

The $360 million mortgage for Goldman Sachs’ former headquarters at 85 Broad St. is a “loan of concern,” Fitch Ratings said.Goldman developed the 1.1 million-square-foot building in 1983 to house its entire workforce of 1,500 before moving out in 2010 for new headquarters on West Street. Only... Continue reading at 'Crains New York'

[ Crains New York | 2024-07-11 17:49:07 UTC ]
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Future of TV Briefing: Why Yahoo’s DSP adding CTV support for Nielsen rivals matters to the future of measurement

This week’s Future of TV Briefing looks at how Yahoo DSP’s integration of three alternative measurement providers could help to shape the future of TV and streaming ad measurement. Continue reading at 'Digiday'

[ Digiday | 2024-06-12 04:01:00 UTC ]
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Fox News and MSNBC Notch Rating Wins After Trump’s Verdict

In prime time, MSNBC scored a rare Nielsen victory. Earlier, when the news broke, Fox News attracted the biggest live audience. Continue reading at 'The New York Times'

[ The New York Times | 2024-05-31 22:17:51 UTC ]
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AANHPI consumers want better brand representation, Nielsen reports

As companies around the country roll out plans to honor May as Asian American, Native Hawaiian and Pacific Islander Heritage Month, a new report out Wednesday suggests members of those communities are paying more attention than ever to representation Continue reading at 'ABC News'

[ ABC News | 2024-05-01 18:38:04 UTC ]
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More than a quarter of readers of YA are over the age of 28 research shows

Report commissioned by HarperCollins shows that uptake in YA fiction in older readers is due to behavioural changes described as ‘emerging adulthood’ or delaying ‘adult’ lifeYoung adult fiction such as The Hunger Games, A Good Girl’s Guide to Murder and the Heartstopper graphic novels might be... Continue reading at 'The Guardian'

[ The Guardian | 2024-04-30 11:59:14 UTC ]
More news stories like this | News stories tagged with: #harpercollins #nielsen #uk book #growing number #nielsen book #publisher harpercollins #good girl #hunger games #research commissioned #adult readers #older readers


Measurement Companies Are Making ‘Big Data’ Moves Ahead of NewFronts and Upfronts

Measurement companies are looking to measure up ahead of the upfront season, with Nielsen making "big data" announcements and the Joint Industry Committee (JIC) certifying Comscore and VideoAmp. To explain exactly what's going on in measurement, ADWEEK went to great... Continue reading at 'AdWeek'

[ AdWeek | 2024-04-04 19:17:06 UTC ]
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Horror novel sales boomed during year of real-world anxieties

The genre has departed from classic themes, with new books dealing with war, politics and powerlessness – and sales have risen 54% year-on-yearHorror fiction is having a moment, according to data showing 2023 was a record-breaking year for book sales in the genre.Between 2022 and 2023, sales of... Continue reading at 'The Guardian'

[ The Guardian | 2024-04-04 13:22:32 UTC ]
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'Get out!': Jerry Seinfeld is a billionaire

For a show famously about nothing, "Seinfeld" created a whole lot of something for its star.The enduring sitcom has helped propel comedian Jerry Seinfeld’s net worth to more than $1 billion, according to the Bloomberg Billionaires Index, which is valuing his wealth for the first time.His... Continue reading at 'Crains New York'

[ Crains New York | 2024-03-22 15:12:16 UTC ]
More news stories like this | News stories tagged with: #nielsen #$500 million #upcoming film


Q&A: Nielsen’s CEO on Rolling With Massive Changes in 2024

The measurement industry is at an inflection point. In 2021, measurement giant Nielsen lost its third-party accreditation from the Media Rating Council after the company admitted to undercounting audiences, which could've translated to hundreds of millions of dollars in... Continue reading at 'AdWeek'

[ AdWeek | 2024-03-12 10:00:00 UTC ]
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Ratings Jump 18% for Biden’s Feisty State of the Union

President Biden attracted about five million more viewers than last year for his prime-time address on Thursday, Nielsen said. Continue reading at 'The New York Times'

[ The New York Times | 2024-03-08 22:42:44 UTC ]
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Nielsen-GfK’s Pre-LBF ‘Global Book Market’ Report

The first outing for this Nielsen BookData-GfK study sees revenue up in many book markets, but rising prices contributing to that 2023 trend. The post Nielsen-GfK’s Pre-LBF ‘Global Book Market’ Report appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2024-03-07 18:44:01 UTC ]
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GLAAD's first annual gaming report is here to tell us how gay games are

“The game industry is out of step with contemporary media in terms of LGBTQ representation, and it is failing its LGBTQ customers.” This sentiment has felt true for years, and now the statistics in GLAAD’s first annual gaming report prove it. The media watchdog and LGBTQ advocacy group today... Continue reading at 'Engadget'

[ Engadget | 2024-02-13 14:00:21 UTC ]
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Super Bowl most-watched U.S. program ever, averaging 123.4 million viewers

The longest Super Bowl game will also go down as the most-watched program in U.S. television history. According to Nielsen and Adobe Analytics, Kansas City's 25-22 overtime victory over San Francisco on Sunday night averaged 123.4 million viewers across television and streaming platforms. Continue reading at 'CBC'

[ CBC | 2024-02-13 13:58:34 UTC ]
More news stories like this | News stories tagged with: #nielsen #streaming platforms #kansas city #adobe analytics #television history #most-watched program


Super Bowl LVIII was most-watched TV program ever, averaging 123.4m viewers

Chiefs-49ers sets US TV ratings mark with 123.4m viewersNickelodeon’s Super Bowl telecast: ingenious and wildly chaoticThe longest Super Bowl game will also go down as the most-watched program in television history.According to Nielsen and Adobe Analytics, Kansas City’s 25-22 overtime victory... Continue reading at 'The Guardian'

[ The Guardian | 2024-02-13 07:37:15 UTC ]
More news stories like this | News stories tagged with: #nielsen #7% increase #streaming platforms #kansas city #adobe analytics #most-watched program #television history


Super Bowl 58 Breaks Viewership Records With Swift Rise in Ratings

Super Bowl 58 was Taylor-made for ratings gold. Thanks to multiple telecasts and streams, the power of live sports and even a Taylor Swift bump, Sunday's Super Bowl matchup showcasing the Kansas City Chiefs' overtime win against the San Fransisco 49ers smashed viewership... Continue reading at 'AdWeek'

[ AdWeek | 2024-02-13 02:47:06 UTC ]
More news stories like this | News stories tagged with: #nielsen #adobe analytics #live sports


Why Edward Norton Thinks Ad-Supported Streaming Metrics Will Influence Programming Decisions

Measurement challenges plague the ad industry, as linear TV investments dwindle and marketers consider alternatives to Nielsen data. It takes time to receive performance data on TV campaigns, making it hard for marketers to adjust their video strategies in real time. The... Continue reading at 'AdWeek'

[ AdWeek | 2024-02-11 14:05:37 UTC ]
More news stories like this | News stories tagged with: #nielsen #real time #video strategies #nielsen data #ad industry


Breaking Traditions: Gen Z and Millennial Women Transform Super Bowl

Women have always watched the Super Bowl, with Nielsen reporting that in 2018, women made up nearly half of Super Bowl viewers--surpassing the combined female viewership of the Oscars, Grammys and Emmys. Brands, marketers and the NFL have begun to embrace female... Continue reading at 'AdWeek'

[ AdWeek | 2024-02-08 21:53:41 UTC ]
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Here’s What to Know About Nielsen Suing VideoAmp

Two measurement rivals are taking things to court. What's happening On Wednesday, measurement giant Nielsen filed a suit in Delaware District Court against VideoAmp for patent infringement, alleging the rival measurement company violated two technology patents recently... Continue reading at 'AdWeek'

[ AdWeek | 2024-02-02 18:22:18 UTC ]
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Nielsen Expands OOH Panel in Push for Complete U.S. Household Coverage

Nielsen is extending coverage of its national TV out-of-home (OOH) panel this year, which the measurement company says will account for 100% of U.S. TV households. Top line The company's OOH reporting system currently monitors 44 markets, and Nielsen's expansion will now... Continue reading at 'AdWeek'

[ AdWeek | 2024-02-01 20:46:18 UTC ]
More news stories like this | News stories tagged with: #nielsen #top line #measurement company