#digital content

Publishing news tagged with #digital content


How Publishers Are Converting a Spring Traffic Surge Into Sustained Growth

Sponsored by Pushly 2020 wasn’t supposed to go quite like this. Whether digital natives or survivors of a decade-long shift away from legacy models, most large online publishers entered the year forecasting significant revenue growth and continued investment in more sophisticated digital... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-07-29 07:33:30 UTC ]
More news stories like this | News stories tagged with: #bonnier #digital content #public health #advertising partners #meredith corp #email address #non-subscribers alike


Canada Could Be Next in Challenging Google to Pay Publishers | News & Notes

In April, French regulators ordered Google to help develop a system to reward the country's news outlets with licensing fees when portions of their stories are displayed on the tech giant's news tab or in its search results. The decision was hailed as a triumph for publishers by those favoring... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-07-08 17:40:51 UTC ]
More news stories like this | News stories tagged with: #digital content #publisher announced #challenging times #print magazines #sexual orientation #social justice


Humble Bundle Rises to New Challenges

The platform, which sells DRM-free digital content and gives some of the proceeds to nonprofits, has helped raise $450,000 for indie booksellers and comics retailers since the start of the year. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2020-07-03 04:00:00 UTC ]
More news stories like this | News stories tagged with: #digital content #comics retailers #indie booksellers


Koji wants to do for games, memes, and selfies what TikTok did for music

The new startup Koji wants you to be able to remix digital content without having to code. Is it the next evolutionary leap after TikTok? While most social platforms have found new ways to democratize content creation, TikTok represented a paradigm shift in how content can be repurposed.Read... Continue reading at 'Fast Company'

[ Fast Company | 2020-06-30 09:00:34 UTC ]
More news stories like this | News stories tagged with: #digital content #social platforms


What Buyers Liked—and Didn’t Like—About the Virtual NewFronts

The first-ever virtual NewFronts is in the books. Adweek has already rounded up the most memorable moments from last week's events, and now it's time for the buyers to have their say. We granted buyers anonymity to tell us what they liked--and didn't like--about the 2020 Digital Content... Continue reading at 'AdWeek'

[ AdWeek | 2020-06-29 17:23:22 UTC ]
More news stories like this | News stories tagged with: #digital content #memorable moments #virtual newfronts


3BlackDot Announces 2 New Shows at NewFronts Debut

Gaming took center stage at the 2020 Digital Content NewFronts today. 3BlackDot, an entertainment studio that builds content around influencers in the gaming space, gave its first NewFronts presentation, boasting to advertisers about its far reach and various functions. The entertainment studio... Continue reading at 'AdWeek'

[ AdWeek | 2020-06-26 18:17:46 UTC ]
More news stories like this | News stories tagged with: #digital content #newfronts presentation #center stage


The Most Memorable Moments From 2020’s NewFronts Week

After a two-month delay and a complete format overhaul, the 2020 Digital Content NewFronts have finally wrapped, capping a frenzied week of virtual presentations, insights panels and Q&As. In case you missed any of the events--and there were dozens of them--Adweek has rounded up the most... Continue reading at 'AdWeek'

[ AdWeek | 2020-06-26 18:00:57 UTC ]
More news stories like this | News stories tagged with: #digital content #memorable moments


Boston private equity firm buys stock media company

This story first ran in DC Inno, a sister publication of the Boston Business Journal. Storyblocks, a digital content company in the Washington, D.C. area, has struck a deal to sell to private equity firm Great Hill Partners, more than a decade after the company’s launch as a stock video... Continue reading at 'Silicon Valley Business Journal'

[ Silicon Valley Business Journal | 2020-06-25 22:32:04 UTC ]
More news stories like this | News stories tagged with: #digital content #comprising music #sister publication #storyblocks access


NewFronts Now: Social platforms highlight positivity on day 4

Welcome to Ad Age’s special-edition NewFronts Now newsletter, a roundup of the biggest news, trends, insights and takeaways from IAB’s Digital Content NewFronts.  Continue reading at 'Advertising Age'

[ Advertising Age | 2020-06-25 21:05:12 UTC ]
More news stories like this | News stories tagged with: #digital content #takeawaysfrom iab #biggest news


TikTok Tells Brands Not to ‘Make Ads’ at First-Ever NewFronts

Ahead of TikTok's presentation at the 2020 Digital Content NewFronts, the company released a new umbrella brand called TikTok for Business for its advertiser offerings. TikTok, a newcomer to NewFronts, adapted its vertical-first format for a horizontal presentation. The main message to brands in... Continue reading at 'AdWeek'

[ AdWeek | 2020-06-25 21:01:24 UTC ]
More news stories like this | News stories tagged with: #digital content #running ads #company released


Arlington’s Storyblocks selling to Boston private equity firm

Arlington’s Storyblocks has struck a deal to sell to private equity firm Great Hill Partners, more than a decade after the digital content company’s launch as a stock video platform. The parties did not disclose a purchase price in their announcement Thursday, and a Storyblocks spokesperson... Continue reading at 'Silicon Valley Business Journal'

[ Silicon Valley Business Journal | 2020-06-25 17:32:16 UTC ]
More news stories like this | News stories tagged with: #digital content #comprising music #purchase price #storyblocks access


NewFronts Now: Day 3 explores the news media's response to racial injustice

Welcome to Ad Age’s special-edition NewFronts Now newsletter, a roundup of the biggest news, trends, insights and takeaways from IAB’s Digital Content NewFronts.  If you're reading this online or in a forwarded email, here's the link to sign up for NewFronts Now.  Continue reading at 'Advertising Age'

[ Advertising Age | 2020-06-24 22:02:37 UTC ]
More news stories like this | News stories tagged with: #digital content #forwarded email #takeawaysfrom iab #biggest news #racial injustice #news media


NPR, APM and Vibenomics Make a Play for Audio at NewFronts

At the 2020 Digital Content NewFronts today, three companies presented about the future of audio--a visual sales pitch for an aural medium. National Public Radio and American Public Media's Marketplace each put their radio and podcast hosts front-and-center, selling reliable news and audience... Continue reading at 'AdWeek'

[ AdWeek | 2020-06-24 21:17:51 UTC ]
More news stories like this | News stories tagged with: #digital content #covid-19 pandemic


What Publishers Can Learn From the Pandemic’s Engagement Surge

If there’s one thing that the pandemic has taught the publishing industry, it's that it must be prepared for anything. This was not only true in terms of how publishers were forced to manage their businesses through an unprecedented economic crisis, but also how they planned, produced and... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-06-24 11:00:28 UTC ]
More news stories like this | News stories tagged with: #digital content #north star #fall events #product offerings #act quickly #digital version


NewFronts Now: Day 2 showcases new generations and shoppable ads

Welcome to Ad Age’s special-edition NewFronts Now newsletter. Check your inbox daily for a roundup of the biggest news, trends, insights and takeaways from IAB’s Digital Content NewFronts. If you're reading this online or in a forwarded email, here's the link to sign up for NewFronts Now.  And... Continue reading at 'Advertising Age'

[ Advertising Age | 2020-06-23 20:11:12 UTC ]
More news stories like this | News stories tagged with: #digital content #agency executives #forwarded email #biggest news #inbox daily #takeawaysfrom iab


Is the Facebook Ad Boycott an Opportunity for Publishers?

In less than one week, a campaign by a coalition of civil rights groups aimed at encouraging businesses to pause advertising on Facebook's platforms has already achieved some tangible results. Last Thursday, the digital ad agency 360i, a Dentsu Group subsidiary whose clients include Burberry,... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-06-23 18:20:35 UTC ]
More news stories like this | News stories tagged with: #digital media #hearst #digital content #entire industry #public interest #ad dollars #vox media #marketing spend


NewFronts Now: Day 1 addresses elephants in the room and puts viewers first

Welcome to Ad Age’s special-edition NewFronts Now newsletter. Check your inbox daily for a roundup of the biggest news from IAB’s Digital Content NewFronts and takeaways from the week, along with key trends and insights.  And join Ad Age on Friday at 2 p.m. EDT when we will close out the IAB’s... Continue reading at 'Advertising Age'

[ Advertising Age | 2020-06-22 22:25:58 UTC ]
More news stories like this | News stories tagged with: #digital content #agency executives #key trends #biggest news #inbox daily


Hulu, Condé Nast, Roku and YouTube Execs on Being Flexible With Marketers During Pandemic

As the delayed 2020 Digital Content NewFronts finally arrive today in their new virtual format, Adweek assembled its annual NewFronts roundtable to discuss this wild year. Several industry execs weighed in on many of the marketplace's biggest issues going into NewFronts, including Jim Keller, vp... Continue reading at 'AdWeek'

[ AdWeek | 2020-06-22 12:41:43 UTC ]
More news stories like this | News stories tagged with: #digital content #biggest issues #cond nast


Here’s How the IAB’s NewFronts Work

Like so many things this year, the 2020 Digital Content NewFronts are going to look different. The biggest change: how they're produced. Instead of four daily in-person presentations that would have ad buyers, content producers and the media running from location to location across Manhattan,... Continue reading at 'AdWeek'

[ AdWeek | 2020-06-22 11:00:36 UTC ]
More news stories like this | News stories tagged with: #digital content #content producers #ad buyers #biggest change


Ahead of Postponed NewFronts, Industry Leaders Talk Virtual Format, Adapting to Covid-19

Just four months ago, the Interactive Advertising Bureau heralded an overhaul of its annual Digital Content NewFronts slate, which it was calling the "new NewFronts." But the IAB had no idea just how "new" this year's event would become. In mid-March, Covid-19 shut down the industry, and the... Continue reading at 'AdWeek'

[ AdWeek | 2020-06-22 00:00:40 UTC ]
More news stories like this | News stories tagged with: #digital content #months ago #annual event