Trade challenged to reach out beyond white, middle-class 'Susans'

Long-held assumptions held by the trade about writers of colour must be challenged and a concerted effort made to reach new and diverse audiences, the industry heard tuning into a webinar launching the Rethinking ‘Diversity’ in Publishing report.  Continue reading at 'The Bookseller'

[ The Bookseller | 2020-06-23 18:37:47 UTC ]

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Rethinking diversity... together

Germany is as much a multicultural country as the UK – with these words, the tone was set for a day of exchange between British and German publishing experts, almost one year after the publication of the "Rethinking ‘Diversity’ in Publishing" report in the UK. The aim was not to see who is doing... Continue reading at The Bookseller

[ The Bookseller | 2021-05-12 20:18:21 UTC ]
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The book industry needs to take responsibility for transforming itself

It would have been hard to have missed last week’s digital launch of Rethinking ‘Diversity’ in Publishing. The report - the first of its kind on diversity in trade fiction - not only landed noisily, but put the publishing ecosystem in the dock. So what's next? Continue reading at The Bookseller

[ The Bookseller | 2020-07-03 09:58:58 UTC ]
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Trade challenged to reach out beyond white, middle-class 'Susans'

Long-held assumptions held by the trade about writers of colour must be challenged and a concerted effort made to reach new and diverse audiences, the industry heard tuning into a webinar launching the Rethinking ‘Diversity’ in Publishing report.  Continue reading at The Bookseller

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Appealing to Diverse Audiences, Essence and Snapchat Launch Third Pop-Up Discover Channel

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[ Advertising Age | 2016-12-19 00:00:00 UTC ]
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Publishing's future lies in diverse audiences, Chi tells IPG

Publishers need to do a “much better job of catering to underrepresented groups” as they have a responsibility to “represent the experiences of their broad readership”, Elsevier chariman Youngsuk Chi has told the IPG Conference. Continue reading at The Bookseller

[ The Bookseller | 2016-03-03 00:00:00 UTC ]
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