The German publisher plans to capitalize on advertisers' brand safety by emphasizing its trust, traffic and technology. The post Axel Springer pushes for transparency in its programmatic advertising appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2017-05-05 00:00:00 UTC ]
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Users of connected TV's most popular platform are about to see a major advertising upgrade. Roku and Nielsen are shaking up the connected TV advertising landscape with a landmark deal and strategic alliance: Roku is acquiring Nielsen's advanced video advertising (AVA) business, including the... Continue reading at AdWeek
[ AdWeek | 2021-03-01 21:30:00 UTC ]
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Results of a survey of almost 1,400 ResearchGate members who had interacted with Springer Nature publications form the basis of this paper. The post Springer Nature: A White Paper on Researchers and Gold Open Access appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-02-22 02:20:56 UTC ]
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Hustler magazine publisher Larry Flynt Jr., the self-described "smut peddler who cares" who used his pornography empire and flair for the outrageous to push the limits of free speech, has died at the age of 78. Continue reading at CBC
[ CBC | 2021-02-11 02:25:53 UTC ]
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Top editors at Hachette have told employees that they’ve learned the lessons of the Capitol siege of Jan. 6: no hate speech, no incitement to violence, no false narratives. Continue reading at The New York Times
[ The New York Times | 2021-02-07 22:15:06 UTC ]
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Shamrock Capital, the parent company of Adweek, has acquired New York-based Bayard Advertising, which specializes in recruitment marketing. Founded in 1923, on Bayard Street in Lower Manhattan, Bayard offers a suite of services, including branding, creative, digital media strategy, programmatic... Continue reading at AdWeek
[ AdWeek | 2021-01-27 23:07:08 UTC ]
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The pandemic has catapulted digital media forward to such an extent that 2021 looks more like 2024. Continue reading at Media Week
[ Media Week | 2021-01-27 09:12:11 UTC ]
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Claire Blunt has been chief financial, operations and data officer for Hearst Europe. Continue reading at Media Week
[ Media Week | 2021-01-14 13:39:31 UTC ]
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In his address to the APE conference, the Springer Nature CEO makes a determined case for gold over green open access. The post Springer Nature CEO Vrancken Peeters: Case for Gold Open Access appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-01-12 21:28:45 UTC ]
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Phillip Lopate's choices for this fine anthology may stretch the parameters of an essay, but he's made distinctive and evocative selections. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2020-12-23 21:36:26 UTC ]
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Phillip Lopate's choices for this fine anthology may stretch the parameters of an essay, but he's made distinctive and evocative selections. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2020-12-23 21:36:26 UTC ]
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Phillip Lopate's choices for this fine anthology may stretch the parameters of an essay, but he's made distinctive and evocative selections. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2020-12-23 21:36:26 UTC ]
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This year, authors called out inequality with as much gusto as their colleagues in publishing proper. 'PW' spoke with author Xelena González about her experience with the #DignidadLiteraria movement, what she sees changing in the business, and what she knows still needs to change. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-12-18 05:00:00 UTC ]
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In a time of dramatic changes, advertisers are course-correcting targeting efforts to adhere to the ever-evolving digital media landscape. One solution that addresses numerous areas of transformation — from consumer habits to privacy regulations and the demise of third-party cookies — is... Continue reading at Digiday
[ Digiday | 2020-12-15 02:00:43 UTC ]
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A new FT report suggests that BC Partners may leverage Springer Nature's value, as the publisher rolls out new routes to gold open access. The post Springer Nature Widens Gold Open Access Options, January 1 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-12-04 21:26:05 UTC ]
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Ensuring transparency around pay, demystifying the hiring process and giving illustrators the recognition they deserve are among the most fundamental changes the industry needs to make now, delegates at The Bookseller's FutureBook conference heard. Continue reading at The Bookseller
[ The Bookseller | 2020-11-17 02:31:32 UTC ]
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Greens senator says ‘cosy relationship’ between Coalition and News Corp should be scrutinised after half a million people back a royal commissionGreens senator Sarah Hanson-Young will move to establish a Senate inquiry into media diversity on Wednesday following the popularity of Kevin Rudd’s... Continue reading at The Guardian
[ The Guardian | 2020-11-10 16:30:14 UTC ]
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Bloomsbury Publishing has delivered its highest first half earnings since 2008, as "signficantly higher” online book sales and e-book revenues led to year-on-year profit growth of 60% to £4m in the six months ended 31st August 2020. Continue reading at The Bookseller
[ The Bookseller | 2020-10-26 15:50:49 UTC ]
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Today's newly announced agreement is based in Germany's Projekt DEAL agreement concluded last January for Springer Nature journals. The post Springer Nature and Max Planck Partner on Transformative Agreement appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-10-20 17:38:19 UTC ]
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PRH imprint #Merky Books is in the running to win £1m of Channel 4 airtime after making the six-strong shortlist for the broadcaster's Diversity in Advertising Award. Continue reading at The Bookseller
[ The Bookseller | 2020-10-14 20:10:57 UTC ]
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Ashley Deibert, CMO, Piano The world of digital advertising is undergoing a paradigm shift. Even before Google pulls the final plug on third-party cookies in 2022, brands will be challenged to rethink their targeting and ad strategies. The demise of third-party cookies promises to accelerate the... Continue reading at Digiday
[ Digiday | 2020-10-08 01:00:00 UTC ]
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