ABC, GfK MRI Step Up Audience Measurement Efforts

The magazine industry now has more avenues when it comes to quantifying its total reach—both the Audit Bureau of Circulations, and media research company GfK MRI, have introduced new tools for publishers that can help provide a clearer picture of who readers are, and how many of them exist.  Continue reading at 'Folio Magazine'

[ Folio Magazine | 2012-05-22 00:00:00 UTC ]
News tagged with: #magazine industry

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Augenbraum Stepping Down at National Book Foundation

The National Book Foundation has announced that Harold Augenbraum, its longtime executive director, will be stepping down in March. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-06-16 00:00:00 UTC ]
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Gardner steps down from Piccadilly

Brenda Gardner, publisher at Piccadilly Press, is stepping down from her role after 43 years in the industry. Gardner set up Piccadilly Press in 1983 and has published many well-known children’s authors, including Anne Fine, Helen Cresswell, Malorie Blackman and Louise Rennison. The publisher... Continue reading at The Bookseller

[ The Bookseller | 2015-06-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #malorie blackman #louise rennison #richard johnson #great stories #read today


USA Today Publisher Larry Kramer Steps Down As Gannett Spinoff Looms

Larry Kramer, publisher and president of USA Today since 2012, is leaving the newspaper and joining the board of directors of the new Gannett, the company announced today.Mr. Kramer's departure comes as Gannett, owner of 82 daily newspapers including USA Today as well as 46 local TV stations,... Continue reading at Advertising Age

[ Advertising Age | 2015-06-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #larry kramer #usa today #tv properties


How Do Writers Measure Success in Global Publishing?

Lori Nelson Spielman, an American author, has written books that became global bestsellers — just not in the USA. How should authors measure success? The post How Do Writers Measure Success in Global Publishing? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-06-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #global publishing #american author #written books


Brian Davies to step down at PRH UK

Brian Davies, chairman of Penguin Random House UK’s distribution companies, is to leave Penguin Random House in September. Davies will also step down from the PRH executive. He will move to a four-day week until his departure at the end of September. Continue reading at The Bookseller

[ The Bookseller | 2015-05-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #prh uk


How digital publishers measure their influence

Press mentions and scoops used to be the coin of the realm for publishers. But with the rise of social media and the ability to measure more, the yardsticks have changed. Six publishers including Quartz, Business Insider and The Daily Dot told us that they look at data like engagement and social... Continue reading at Digiday

[ Digiday | 2015-05-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #influence appeared #business insider #social sharing #daily dot


The programmatic premium club: 3 steps to induction

Membership has its price. Publishers need to offer marketers assurances that they’ll do everything in their power to offer a welcoming, authenticated, premium programmatic environment. At the heart of this is creating and refining more precise audience segments based on behavior, interests and... Continue reading at Digiday

[ Digiday | 2015-05-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #premium publishers #sponsor content


Changes for Flammarion as Cremisi steps down

Teresa Cremisi has been under the spotlight of the French book industry since she announced in an interview with the French trade publication Livres Hebdo last Friday (1st May) that she would step down from her post as chairperson of Flammarion on 2nd June. Continue reading at The Bookseller

[ The Bookseller | 2015-05-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #friday 1st


BEA 2015: St. Louis Bookstore Steps Up for Its Community

While Books & Books was selected as PW’s Bookstore of the Year, our judges felt that another store, St. Louis’s 46-year-old Left Bank Books, deserves recognition for exemplifying what an independent bookstore can and should do to serve its community during a crisis. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent bookstore #books books #deserves recognition


Malcolm Edwards to step down at Orion

Malcolm Edwards is to leave the roles of deputy c.e.o. and publisher of Orion at the end of this year. Edwards, 65, will become chairman of Gollancz, where he started his publishing career in the 1970s, and consultant publisher at Orion. Orion c.e.o. David Young said he had been talking to... Continue reading at The Bookseller

[ The Bookseller | 2015-04-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #malcolm edwards #publishing career #david young


Library Groups Join Effort for 'Balanced' Copyright

The American Library Association and the Association of Research Libraries are among the organizations to join a new coalition dedicated to promoting "balanced" copyright laws. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-04-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #copyright laws #research libraries #coalition dedicated


Meet, and Fete, the Editor: Jon Pott—A Veteran Steps Down

Veteran editor Jon Pott leaves Wm. B. Eerdmans this summer after almost 50 years in the business. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-04-22 00:00:00 UTC ]
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How To Become a Better Reader in 10 Steps

Gretchen Rubin, author of "The Happiness Project," on how to become a better reader. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-04-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #gretchen rubin #happiness project


Chattel House Books Is Newest Datalore Effort

In her more than 25 years in the bookselling business in Barbados, there isn’t much that Beverly Smith-Hinkson hasn’t done. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-04-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookselling business


Liz Thomson to Step Down at BookBrunch

Thomson, a founding editor of the London-based online daily newsletter and website about the publishing industry, will leave her post after the London Book Fair. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-04-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #liz thomson #founding editor #publishing industry


Mark Pincus tries again to save Zynga, stepping in as CEO

Zynga founder Mark Pincus is rejoining the gaming company as CEO effective immediately, replacing Don Mattrick, who led Zynga for less than two years.The executive shuffle comes after the company struggled in recent years to maintain its early growth rate. It hired Mattrick in 2013 to help... Continue reading at PC World

[ PC World | 2015-04-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #company struggled #user base #found success


Columbus Dispatch Captures Audience Information, Ad Revenue

The Holy Grail in the publishing world is to harness our ability to maintain a direct relationship with our customers when using various third-party data providers and applications.   Publishers such as us – The Columbus Dispatch & ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-04-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad revenue #holy grail #publishing world #direct relationship


Penguin Platform will target teen audience

Penguin Random House UK is hoping to engage with 16-19 year-olds with targeted teen content across social media platforms. The publisher, which closed its online teen book community Spinebreakers last September, will now produce targeted content for branded spaces on Tumblr, Twitter, YouTube... Continue reading at The Bookseller

[ The Bookseller | 2015-04-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book recommendations #sally green #owen jones


Bologna 2015: The ABCs of Children’s Apps

Before the opening of the Bologna Children's Book Fair, app creators and developers gathered to discuss the digital children's market, including pricing and pitfalls. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bologna children #book fair


Facebook wants its audience data to replace the cookie

On Wednesday afternoon, Facebook announced its video advertising platform LiveRail will enable publishers to use anonymized Facebook user data to target ads on their sites and mobile apps. It will provide assurance that media buyers are indeed buying the audience segments they want to reach,... Continue reading at Digiday

[ Digiday | 2015-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media buyers #audience segments #attractive proposition #brands alike #media executives #digital ecosystem