#ad revenue

Publishing news tagged with #ad revenue


A 40-year account of the evolution of Hispanic print media

After decades of gathering Spanish-language magazines and newspapers in his office—thousands of them—Kirk Whisler started looking around for a more formal place to archive this collection.  Whisler is president of Fallbrook, Calif.-based Latino 247 Media Group, a founding member of the National... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-08-13 13:31:00 UTC ]
More news stories like this | News stories tagged with: #print media #2007-2009 recession—accounted #[email protected] #print edition #datacenter subscribers #digital edition #hispanic marketing #latest stats #longer true #south dakota #network representing #late 1970s #newspaper industry #ad revenue #segment peaked


Platform ad revenue opportunities are growing for publishers, but scale still matters

Ad revenue from YouTube, Facebook, Snapchat and Twitter is helping publishers build more sustainable video business models -- though scale still matters. The post Platform ad revenue opportunities are growing for publishers, but scale still matters appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2019-05-22 04:01:36 UTC ]
More news stories like this | News stories tagged with: #ad revenue


YouTube is targeting direct-to-consumer brands with a ‘DTC council’

Eyeing the success Facebook and Instagram have had in raking in ad revenue from direct-to-consumer brands, YouTube is plotting its own approach. The post YouTube is targeting direct-to-consumer brands with a ‘DTC council’ appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2019-05-17 04:01:28 UTC ]
More news stories like this | News stories tagged with: #direct-to-consumer brands #ad revenue #post youtube


Publishers, you're focusing on the wrong metric for push notifications

With push notifications, there's never been a more direct way for publishers to build brand evangelism and reach their audience. But if the digital publishing community focuses on incomplete metrics, then there's a real risk of breaking the whole system, echoing recent statements from the IAB... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-03-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad revenue #push notifications


Amazon is now taking a 30 percent cut of ad sales from Fire TV

Amazon is taking a bigger piece of ad sales on Fire TV, its connected TV devices, by requiring TV networks and digital publishers to hand over 30 percent of their commercial space for it to sell, according to new terms from the e-commerce giant.Until last month, Amazon let the publishers sell... Continue reading at 'Advertising Age'

[ Advertising Age | 2018-11-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad revenue #e-commerce giant #commercial space #digital publishers #bigger piece #ad sales #ad inventory


Publishers use Cannes Lions to reassert their influence

European publishers remain determined to make alliances work to compete with Facebook and Google for ad revenue. The post Publishers use Cannes Lions to reassert their influence appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2018-06-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad revenue #cannes lions #influence appeared #post publishers


BuzzFeed's Latest Sub-Brand, As/Is, Will Focus on Body Positivity

BuzzFeed's newest spin-off brand, As/Is, is debuting Tuesday to cover beauty and style with a focus on body positivity and celebrating individuality.As/Is is the latest effort by BuzzFeed to find new revenue models through lifestyle brands that not only generate content, but experiences and... Continue reading at 'Advertising Age'

[ Advertising Age | 2018-03-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #grub street #york magazine #give advertisers #ad revenue #digital publisher #millennial audience #generate content


How European publishers are diversifying from overreliance on ad revenue

“Experiential is critical in marketing today. Many millennials would rather spend money on experiences over products.” The post How European publishers are diversifying from overreliance on ad revenue appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2018-02-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad revenue #european publishers


Facebook's Dreaded Headwinds to Ad Growth Aren't Here Yet

Facebook's ad empire is facing worries including brand safety on the live video it carries and constraints on inventory growth, but it had a strong start to 2017 all the same.The social network said Wednesday that it took in $7.86 billion in ad revenue in the first quarter, a 51% jump from the... Continue reading at 'Advertising Age'

[ Advertising Age | 2017-05-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #instagram announced #ad sales #equivalent period #ad revenue


All cheese, all the time: Business Insider’s ‘slightly niche’ approach to Facebook

Insider, Business Insider’s lifestyle site, has spun off a dozen Facebook pages, including home, art, dessert, beauty -- and even cheese. "People will follow this page because they love cheese," Insider editor in chief Nicholas Carlson said. "And they know exactly what they’re going to get from... Continue reading at 'Digiday'

[ Digiday | 2017-01-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad revenue #multiple accounts #lifestyle site #business insider #facebook appeared


DCN’s Jason Kint: Ad blocking can benefit publishers

Jason Kint, head of publisher group Digital Content Next, believes the ad blocking crisis is a terrible opportunity to waste. This is a chance for publishers, leaning on their direct relationship with their audience, to take back power from the array of tech intermediaries and platforms that... Continue reading at 'Digiday'

[ Digiday | 2016-08-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad revenue #direct relationship #ad blocking #jason kint #benefit publishers


Can newspapers do anything to stop the advertising exodus?

Print is losing out to television, adblocking is on the rise and newspapers are struggling to prove their worth to ad businessIn August last year a consortium of Britain’s leading national newspaper publishers launched an advertising campaign to draw attention to the merits of their titles as... Continue reading at 'The Guardian'

[ The Guardian | 2016-04-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #gloomy predictions #money made #ad revenue #media agencies


The New York Times, Washington Post, Time Inc and others begin testing micropayments

The concept of micropayments for news is gaining appeal as publishers face a new threat to their ad revenue with the rise of ad blocking. On March 23, the concept will get a big endorsement when vendor Blendle launches in beta in the U.S. with big-name publishers including The New York Times,... Continue reading at 'Digiday'

[ Digiday | 2016-03-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers including #ad blocking #ad revenue #publishers face


News Corp. Plummets as Profit Trails Estimates on Ad Revenue

Shares of News Corp., controlled by billionaire Rupert Murdoch, had a record decline after the publisher of the Wall Street Journal and New York Post reported fiscal second-quarter profit that missed analysts' estimates.Earnings, excluding some items, were 20 cents a share in the period ended... Continue reading at 'Advertising Age'

[ Advertising Age | 2016-02-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #york trading #estimated $2 #projections compiled #ad revenue #york-based company #year earlier


Conde Nast Closes Details Magazine

Details magazine will cease publication after the December/January issue, Conde Nast said on Wednesday.The magazine, founded in 1982 and acquired by Conde Nast in 1988, averaged paid and verified circulation of 560,212 in the first half of the year, up from 524,791 a year earlier, according to... Continue reading at 'Advertising Age'

[ Advertising Age | 2015-11-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad revenue #big lift #audited media #conde nast #cease publication


Johnston Press claims trading up despite slump in ad revenue

Local newspaper publisher reports operating profits down 4.3% to £27m in first half to 3 July, but digital audience grows by more than 20%Johnston Press has said it has seen an improvement in trading since issuing a warning to investors that sent its shares tumbling last month, although ad... Continue reading at 'The Guardian'

[ The Guardian | 2015-08-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad revenue #profit warning #7% year


Gannett Hires WaPo, Yahoo Sales Exec Kevin Gentzel as Revenue Chief

In the past year Kevin Gentzel has gone from newspapers to digital media and back again.After hopping from The Washington Post to Yahoo last year, Mr. Gentzel has landed at Gannett as the newspaper company's chief revenue officer and will report to the company's president of domestic publishing... Continue reading at 'Advertising Age'

[ Advertising Age | 2015-07-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital business #late june #digital sites #usa today #longer rely #ad revenue


Facebook is sharing more ad dollars with its video creators

Facebook's shiny logo isn't all that's new for the social network today: The outfit's also announced how it plans to split video ad revenue with publishers. Like YouTube, Facebook will give content creators 55 percent of ad revenue and keep the rest,... Continue reading at 'Engadget'

[ Engadget | 2015-07-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad revenue #video creators #ad dollars


Adland Vet Mitchell Caplan Joins IBT Media as First CMO

IBT Media, the company perhaps best known for buying and reviving Newsweek, hired Mitchell Caplan, the chief marketing officer at creative agency Olson, as its first CMO, the company announced today.The addition of Mr. Caplan marks the latest step forward for this digital publisher, which is... Continue reading at 'Advertising Age'

[ Advertising Age | 2015-06-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #venture capital #business insider #digital publisher #ibt media #ad revenue


A Fifth of Time Inc.'s Ad Revenue Now Comes From Digital

Time Inc., the nation's largest magazine publisher, now generates 20% of its ad revenue through digital sales, the company said today.The company sold $73 million worth of digital ads in the first quarter, up 1% over the quarter a year earlier, Time Inc. executives told Wall Street investors as... Continue reading at 'Advertising Age'

[ Advertising Age | 2015-05-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #earnings call #executive team #print publisher #mexican magazines #money magazines #year earlier #ad revenue