Insider, Business Insider’s lifestyle site, has spun off a dozen Facebook pages, including home, art, dessert, beauty -- and even cheese. "People will follow this page because they love cheese," Insider editor in chief Nicholas Carlson said. "And they know exactly what they’re going to get from it.” Having multiple accounts is another way publishers have adapted their content strategies to give Facebook what it wants -- but the ad revenue has been slow to follow. The post All cheese, all the time: Business Insider’s ‘slightly niche’ approach to Facebook appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2017-01-11 00:00:00 UTC ]
Private equity group to control classified business while Mathias Döpfner and Friede Springer will run digital operationAxel Springer has struck a €13.5bn (£11.3bn) deal that will see its media assets, which include Politico, Business Insider and newspapers Bild and Die Welt, hived off into a... Continue reading at The Guardian
[ The Guardian | 2024-09-19 14:19:21 UTC ]
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Publisher frustration is mounting at AI search startup Perplexity, which is backed by Jeff Bezos and other tech titans, for circumventing attempts to block its crawlers from accessing and serving up media content, potentially cutting publishers out of billions in ad... Continue reading at AdWeek
[ AdWeek | 2024-06-21 17:04:46 UTC ]
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OpenAI and News Corp, the owner of The Wall Street Journal, MarketWatch, The Sun, and more than a dozen other publishing brands, have struck a multi-year deal to display news from these publications in ChatGPT, News Corp announced on Wednesday. OpenAI will be able to access both current and well... Continue reading at Engadget
[ Engadget | 2024-05-22 21:46:16 UTC ]
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Deal lets ChatGPT maker use all articles from Wall Street Journal, New York Post, Times and Sunday Times for AI model developmentChatGPT developer OpenAI has signed a deal to bring news content from the Wall Street Journal, the New York Post, the Times and the Sunday Times to the artificial... Continue reading at The Guardian
[ The Guardian | 2024-05-22 21:39:09 UTC ]
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OpenAI and Reddit announced a partnership on Thursday that will allow OpenAI to surface Reddit discussions in ChatGPT and for Reddit to bring AI-powered features to its users. The partnership will “enable OpenAI’s tools to better understand and showcase Reddit content, especially on recent... Continue reading at Engadget
[ Engadget | 2024-05-16 22:41:33 UTC ]
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The Financial Times has become the latest news organization to strike a deal with OpenAI. In a joint announcement on Monday, the Financial Times and OpenAI said that maker of ChatGPT will use the Financial Times’ journalism to train its AI models and collaborate on developing new AI products and... Continue reading at Engadget
[ Engadget | 2024-04-29 17:32:56 UTC ]
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The internet's "enshittification," as veteran journalist and privacy advocate Cory Doctorow describes it, began decades before TikTok made the scene. Elder millennials remember the good old days of Napster — followed by the much worse old days of Napster being sued into... Continue reading at Engadget
[ Engadget | 2023-11-05 15:30:18 UTC ]
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It was a hot summer of activity within the digital media space as publishers experimented with new technology, rode the social media rollercoaster and looked for ways to offset the hits to ad revenue. Continue reading at Digiday
[ Digiday | 2023-08-31 04:01:00 UTC ]
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Turns out our soon-to-be AI Overlord, ChatGPT, has a worldview based in the 19th-century canon, Gen X sci-fi favorites, and the social dynamics at Hogwart’s School For Lil Magicians. According to this profile at Business Insider, a data scientist has reverse-engineered ChatGPT’s reading list by... Continue reading at Literrary Hub
[ Literrary Hub | 2023-05-30 15:25:12 UTC ]
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Sometime around 2006, everyone in publishing began to lament the death of the book section. In the face of declining readership, budget cuts, and mergers, newspapers began to realize that book review sections did not bring in enough ad revenue to cover their costs and so cut and culled until... Continue reading at Literrary Hub
[ Literrary Hub | 2022-08-26 16:03:34 UTC ]
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On Wednesday, Black Lives Matter protesters in Louisville and around the world waited with bated breath for an announcement from Daniel Cameron, Kentucky’s attorney general: a charging decision, or lack thereof, in the case of Breonna Taylor, an emergency medical technician who was killed by... Continue reading at Columbia Journalism Review
[ Columbia Journalism Review | 2020-09-25 12:37:49 UTC ]
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A group of B2B publishers and ad tech firms are banding together to curtail the harvesting of publisher-specific data from online ad auctions by third-parties, a practice they argue is an unauthorized breach which places their relationships with their audiences at risk. Referred to as data... Continue reading at Folio Magazine
[ Folio Magazine | 2020-06-17 21:29:40 UTC ]
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eMarketer, founded in 1996 and acquired by German publishing company Axel Springer in 2016, is being merged with Business Insider Continue reading at Editor & Publisher
[ Editor & Publisher | 2020-05-06 21:51:48 UTC ]
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In this live episode of Ad Age Remotely, Condé Nast's chief revenue officer discusses how the publishing giant is navigating managing costs and ad revenue. Continue reading at Advertising Age
[ Advertising Age | 2020-04-30 14:45:12 UTC ]
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In this live episode of Ad Age Remotely, Condé Nast's chief revenue officer discusses how the publishing giant is navigating managing costs and ad revenue. Continue reading at Advertising Age
[ Advertising Age | 2020-04-30 12:45:12 UTC ]
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In this live episode of Ad Age Remotely, Condé Nast's chief revenue officer discusses how the publishing giant is navigating managing costs and ad revenue. Continue reading at Advertising Age
[ Advertising Age | 2020-04-29 22:14:12 UTC ]
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Some publishers already reeling from lost revenue as a result of the COVID-19 pandemic are about to take another hit. Amazon says it will soon drastically reduce the commission rates of its affiliate marketing program—the cut of sales it rewards to participating websites that drive customers to... Continue reading at Folio Magazine
[ Folio Magazine | 2020-04-15 01:15:20 UTC ]
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Digital publishers today face an unprecedented challenge. While U.S. digital advertising revenue is forecast to generate more than $116 billion by 2021, publishers aren’t seeing their fair share of that revenue. Ad revenue is being cannibalized by everything from ad blockers to walled gardens... Continue reading at Publishing Executive
[ Publishing Executive | 2019-12-09 13:30:26 UTC ]
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Partners on the initiative include the Rubicon Project, Telaria, Acoustic, Akamai, Business Insider, Crackle Plus, Havas Media, IBM Watson, Inscape/Vizio, IRIS.TV, News Corp, Octopus Interactive, Oracle Data Cloud, Publishers Clearing House and White Ops. Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2019-10-02 16:44:44 UTC ]
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