Google's Attack on Mobile Interstitials Provokes That Familiar Mix of Applause and Fear

Google is popping off against one of the most annoying practices among digital publishers: interstitial messages that obscure the content consumers seek via mobile search.Deeming most interstitials "intrusive," the world's largest search engine said Tuesday that publishers displaying interstitials on mobile sites after Jan. 10 may pay a price in their ranking among search results.There are exceptions "if used responsibly," Google said in a blog post: Interstitials to verify people's ages, dialogues to sign into a paywall and banners that use "a reasonable amount of screen space" won't be penalized. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2016-08-24 00:00:00 UTC ]
News tagged with: #digital publishers #mobile sites #search results

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Ofcom chair raises prospect of regulation for Google and Facebook

Patricia Hodgson says she believes sites could be classified as publishers, as businesses face pressure over fake newsThe chairman of the media regulator Ofcom has said she believes internet businesses such as Google and Facebook are publishers, raising the prospect that they could eventually... Continue reading at The Guardian

[ The Guardian | 2017-10-10 00:00:00 UTC ]
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Publishers find Google AMP loads too fast for ad views

Ads load slower than content on AMP, which is part of the reason why publishers make less money per pageview from AMP than they do from their own websites. The post Publishers find Google AMP loads too fast for ad views appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-10-09 00:00:00 UTC ]
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Some publishers give Facebook and Google visitors a worse user experience

Some publishers show more pop-ups, autoplay ads and content recommendation ads to flyby readers. The post Some publishers give Facebook and Google visitors a worse user experience appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-10-05 00:00:00 UTC ]
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French publisher Liberation now gets half of mobile ad revenue from Facebook Instant Articles

Over half of Liberation's mobile revenue comes from Facebook Instant Articles, which accounts for 10 percent of its mobile pageviews. The post French publisher Liberation now gets half of mobile ad revenue from Facebook Instant Articles appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-10-04 00:00:00 UTC ]
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Google Election Inquiry Is Said to Focus on YouTube and Gmail

As part of a wide-ranging investigation into how Russian-linked operatives harnessed social media during the 2016 U.S. election, lawmakers are homing in on Google services including YouTube and Gmail.The Senate has called Alphabet Inc.'s Google to testify Nov. 1, along with executives from... Continue reading at Advertising Age

[ Advertising Age | 2017-10-04 00:00:00 UTC ]
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Apple News Lets Publishers Test Serving Ads From Google's DoubleClick

Apple's latest iOS is out, the news app is updated, and for publishers a new ad serving trial is under way with help from an unlikely ally, Google.A select group of publishers are testing ad insertions into their Apple News pages using DoubleClick For Publishers, according to a number of... Continue reading at Advertising Age

[ Advertising Age | 2017-10-02 00:00:00 UTC ]
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'News Geek' Google CEO Appeases Publishers With End to 'First Click Free'

A few years ago, Google regularly traded barbs with major news publishers in public. Today, Google is rewiring its search engine to appease them.The Alphabet unit is scrapping a contentious search result rule for subscription news sites and giving them new tools to attract more paying customers.... Continue reading at Advertising Age

[ Advertising Age | 2017-10-02 00:00:00 UTC ]
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‘It is harder to differentiate in the platforms’: Publishers want more data, monetization options from Facebook, Google and Apple

Publishers said they want more data sharing, better subscription options and greater flexibility in how articles and ads can be designed within distributed platforms. The post ‘It is harder to differentiate in the platforms’: Publishers want more data, monetization options from Facebook, Google... Continue reading at Digiday

[ Digiday | 2017-09-27 00:00:00 UTC ]
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Turning off retargeting could hurt publishers and empower Google, Facebook

If users could opt out of retargeting with a single click, it could have ripple effects throughout the ad and media industries. The post Turning off retargeting could hurt publishers and empower Google, Facebook appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-09-27 00:00:00 UTC ]
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Your local library’s ebooks will now show up in Google searches

Google has made life a little easier for those who like to check out ebooks from their local library. Now, when you search for a book through Google, results for libraries near you that carry that ebook will show up along with outlets where you can... Continue reading at Engadget

[ Engadget | 2017-09-20 00:00:00 UTC ]
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Chicken House buys 'thought-provoking' Kenny debut

Chicken House publisher Barry Cunningham has acquired Tin, the debut novel from Irish writer Pádraig Kenny. Continue reading at The Bookseller

[ The Bookseller | 2017-09-09 00:00:00 UTC ]
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Google and Bertelsmann expand digital scholarship programme

Bertelsmann and Google are between them to fund 75,000 scholarships through US online education provider Udacity, in which Bertelsmann has a stake. Continue reading at The Bookseller

[ The Bookseller | 2017-09-06 00:00:00 UTC ]
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Cambridge University Press censorship attacks are misguided| Letters

All societies limit free speech in varying detail, writes Roger van Zwanenberg, founder of the radical publisher Zed. The censorship is by the customer – the Chinese government – not CUP, says Jessica LaganI refer to Paul Mason’s important, but mistaken argument about Cambridge University... Continue reading at The Guardian

[ The Guardian | 2017-08-24 00:00:00 UTC ]
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China’s bid to block my journal’s articles is a new attack on academic freedom | Tim Pringle

Cambridge University Press was asked to suppress articles in China Quarterly. It has now resisted, but it is a worrying developmentThe international furore that followed Cambridge University Press’s compliance with “an instruction from a Chinese import agency to block individual articles from... Continue reading at The Guardian

[ The Guardian | 2017-08-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #hong kong #xi jinping #academic freedom #academic publisher


Google, Like Facebook, Unfurls Subscription Tool for Publishers

Alphabet's Google is developing new tools designed to boost subscriptions for news publishers. It follows a similar olive branch from Facebook to an industry that has seen the digital behemoths take over the online advertising market.Google's latest foray arrives on three fronts. The first is a... Continue reading at Advertising Age

[ Advertising Age | 2017-08-18 00:00:00 UTC ]
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Google Is About to Offer Publishers a Feature Similar to Snapchat’s Discover Stories

First, Instagram and Facebook wanted to be more like Snapchat, and now Google evidently does, too. The Wall Street Journal reported today that Google is developing a content system, called Stamp, that's designed to look like information seen via Snapchat's publisher channel Discover. Citing... Continue reading at AdWeek

[ AdWeek | 2017-08-05 00:00:00 UTC ]
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Man sentenced after hate crime attack on Cricklewood bookshop

A man has been sentenced following an "entirely unprovoked" hate crime victimising The Cricklewood Islamic Bookshop in North West London. Continue reading at The Bookseller

[ The Bookseller | 2017-08-04 00:00:00 UTC ]
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Top publishing execs say interstitial ads are the worst user experience trade-off

Digital media means user experience often is compromised for aggressive monetization tactics. We took a temperature check to find the biggest issues. The post Top publishing execs say interstitial ads are the worst user experience trade-off appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-08-02 00:00:00 UTC ]
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Google Said to Offer Publishers A New YouTube Deal

YouTube, on an aggressive push to expand its footprint in online video, is said to be offering publishers more control over their own ad inventory in order to win their business.The site is offering major publishers who choose its backend video player the ability to control ad sales both on... Continue reading at Advertising Age

[ Advertising Age | 2017-08-01 00:00:00 UTC ]
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Publishers of Facebook Instant Articles Can Now Compare Them vs. Their Mobile Web Counterparts

Facebook Wednesday introduced a way for publishers to compare the performance of their Instant Articles with that of the mobile web versions of the same content. The social network debuted its interactive, feature-rich, fast-loading Instant Articles in May 2015. Product manager Mona Sarantakos... Continue reading at AdWeek

[ AdWeek | 2017-07-20 00:00:00 UTC ]
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