Google's Attack on Mobile Interstitials Provokes That Familiar Mix of Applause and Fear

Google is popping off against one of the most annoying practices among digital publishers: interstitial messages that obscure the content consumers seek via mobile search.Deeming most interstitials "intrusive," the world's largest search engine said Tuesday that publishers displaying interstitials on mobile sites after Jan. 10 may pay a price in their ranking among search results.There are exceptions "if used responsibly," Google said in a blog post: Interstitials to verify people's ages, dialogues to sign into a paywall and banners that use "a reasonable amount of screen space" won't be penalized. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2016-08-24 00:00:00 UTC ]
News tagged with: #digital publishers #mobile sites #search results

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Lionel Shriver attacks Penguin publisher's inclusion policy

Lionel Shriver says the "dissemination of good books" should be most important for publishers. Continue reading at BBC News

[ BBC News | 2018-06-09 00:00:00 UTC ]
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Publishers Are Seeing Traffic From More Than Just Facebook and Google

For publishers, the past two years were a lesson in chasing traffic and finding the true value of an audience. Some have shut down and others have undergone layoffs. The ever-growing threat of a simple algorithm change continues to loom over publishers, but Parse.ly's latest traffic report has a... Continue reading at AdWeek

[ AdWeek | 2018-06-09 00:00:00 UTC ]
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‘Nobody was going to bite’: Publishers score rare victory over Google in GDPR spat

Several major publishers have shrugged at the news that the restriction had been lifted, suggesting that the change has done little to alleviate the tension and distrust that's developed in the ongoing tug of war between Google and publishers caused by GDPR. The post ‘Nobody was going to bite’:... Continue reading at Digiday

[ Digiday | 2018-06-09 00:00:00 UTC ]
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‘I feel optimistic about the future of news’: Google’s Richard Gingras says the company’s success depends on the health of publishers

Google's vp of news says the company wants to enable the success of news publishers, but that direct payments come with pitfalls. The post ‘I feel optimistic about the future of news’: Google’s Richard Gingras says the company’s success depends on the health of publishers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-06-08 00:00:00 UTC ]
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HarperCollins Children's launches app for Google Assistant

HarperCollins Children’s Books UK has launched a voice-activated app on Google Assistant for children’s audiobooks. Continue reading at The Bookseller

[ The Bookseller | 2018-06-08 00:00:00 UTC ]
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Facebook embraces the mobile app version of header bidding

Facebook, looking to grow its ad business outside its own apps, has struck partnerships that enable it to plug into ad auctions run by ad exchanges like MoPubowned by TwitterFyber and Max. Facebook can now also work directly with publishers like Rovio, Talefun and GameInsight, which manage their... Continue reading at Advertising Age

[ Advertising Age | 2018-06-06 00:00:00 UTC ]
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BookExpo 2018: Quirk Adds Graphic Novels to Its Mix

Quirk began publishing graphic novels this May and the indie publisher has plans to steadily add more books in formats over the next few years. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-05-31 00:00:00 UTC ]
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The New Thinking Behind the Mobile App Renaissance

As publishers move away from distributed content and renew their focus on direct relationships, branded mobile apps are making a comeback. The post The New Thinking Behind the Mobile App Renaissance appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-05-31 00:00:00 UTC ]
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Google Assistant wants to talk to you like a friend—and call in your dinner reservation

Google Assistant may have debuted as a bonus feature in the company’s ho-hum Allo messaging app, but it’s been on a roll ever since. The AI helper is now embedded in more than 500 million devices worldwide, Google revealed Tuesday during its annual I/O developer conference keynote. The company... Continue reading at PC World

[ PC World | 2018-05-09 00:00:00 UTC ]
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Are Google and Facebook Undermining Europe's Privacy Rules?

Regulators, publishers, and privacy watchdogs say moves by the tech giants may leave European internet users no better off. Continue reading at Wired

[ Wired | 2018-05-01 00:00:00 UTC ]
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Four Publishing Trade Groups Criticize Google’s Ad Policy Change in Letter to CEO

Announcing its policy change less than a month before GDPR goes into effect, Google has left publishers scrambling to make sense of its new rules. The post Four Publishing Trade Groups Criticize Google’s Ad Policy Change in Letter to CEO appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-05-01 00:00:00 UTC ]
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Publishing trade groups criticize Google over GDPR policy

Four trade groups representing publishers such as Axel Springer, Bloomberg, Conde Nast, Hearst and the Guardian released a letter Monday addressed to Google CEO Sundar Pichai that sharply criticizes the company's approach to publishers as strict new privacy rules loom in Europe.The trade... Continue reading at Advertising Age

[ Advertising Age | 2018-04-30 00:00:00 UTC ]
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2018 Festival of Faith & Writing ‘Mixes It Up,' Touts Diversity

Nearly 2,000 writers, literary agents, and publishers gathered in Grand Rapids, Mich. from April 12-14 for the Calvin College Festival of Faith & Writing, which featured speakers of color and panels on racial issues. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-04-23 00:00:00 UTC ]
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The Rundown: Google AMP has short-term appeal but potential long-term costs

Publishers, still smarting from blows inflicted by Facebook and its ever-changing news feed, have found some comfort in the warm embrace of Google. The post The Rundown: Google AMP has short-term appeal but potential long-term costs appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-04-12 00:00:00 UTC ]
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It’s surprisingly easy to make government records public on Google Books

While working on a recent story about hate speech spread by telephone in the ’60s and ’70s, I came across an interesting book that had been digitized by Google Books. Unfortunately, while it was a transcript of a Congressional hearing, and therefore should be in the public domain and not subject... Continue reading at Fast Company

[ Fast Company | 2018-04-12 00:00:00 UTC ]
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Amazon and Brexit fuel territoriality fears

The increased visibility of international editions on Amazon’s Global Store is fuelling fears that the retailer’s approach is incompatible with local rights-based publishing. Continue reading at The Bookseller

[ The Bookseller | 2018-04-10 00:00:00 UTC ]
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Amazon shares fall after Trump's Twitter attacks

Amazon shares took a hit after President Donald Trump attacked the online store on social media, this time accusing it of not being on a "level playing field" with “fully tax paying retailers” and of ripping off the US postal service. Continue reading at The Bookseller

[ The Bookseller | 2018-04-04 00:00:00 UTC ]
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'Where's Waldo?' comes to Google Maps for some reason

Today, Google announces that it is bringing the "Where's Waldo?" franchise to Google Maps. If you aren't familiar, this is a picture book series in which the reader has to find "Waldo" -- a man wearing a striped sweater. By design, he is hard to find -- he is hidden in plain sight by blending... Continue reading at Betanews

[ Betanews | 2018-04-01 00:00:00 UTC ]
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​Facebook and Google executives clash over ‘fake news’

A head-to-head debate between the executives leading Facebook and Google’s efforts to court publishers revealed sharp divisions between the two internet companies’ approaches to stemming “fake news” and disinformation. Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2018-03-24 00:00:00 UTC ]
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Google to sweeten publisher deals as tech woos media

Google is offering publishers more generous terms as part of a new subscriber tool, currying favor with the news industry at a time when Facebook is sending mixed signals to newspapers and magazines.Publishers will keep 85 percent to 95 percent of revenue when readers first buy subscriptions via... Continue reading at Advertising Age

[ Advertising Age | 2018-03-21 00:00:00 UTC ]
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