'News Geek' Google CEO Appeases Publishers With End to 'First Click Free'

A few years ago, Google regularly traded barbs with major news publishers in public. Today, Google is rewiring its search engine to appease them.The Alphabet unit is scrapping a contentious search result rule for subscription news sites and giving them new tools to attract more paying customers. It's Google's most significant step yet to to curry favor with news organizations that provide information for its search engine but have lost ad revenue from the rise of the internet. Facebook, the primary driver of online news traffic, is taking similar steps.The biggest change is Google's decision to eliminate its "first click free" program. This listed articles higher in search results if publishers agreed to offer some stories for free. Google is now pledging to index all subscription news outlets in search, let publishers determine how many articles to provide free through the search engine, and will not demote them in results if they have little or no free content. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2017-10-02 00:00:00 UTC ]
News tagged with: #paying customers #significant step #curry favor #news organizations #provide information #primary driver #biggest change #publishers agreed

Other Publishing stories related to: ''News Geek' Google CEO Appeases Publishers With End to 'First Click Free''


WPP returns to growth and Facebook News offers publishers ‘free money’: Friday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters. You can get an audio version of this briefing on your Alexa device; sign up... Continue reading at Advertising Age

[ Advertising Age | 2019-10-25 10:25:54 UTC ]
More news stories like this | News stories tagged with: #hearst #parting gift #final season #silicon valley #anthony crupi #profits fell


Facebook News debuts with 'free money' for publishers

Facebook opened a news hub today, where it pays publishers to host their headlines and drive visitors to their websites as a way to make amends with the industry that has been battered by the rise of the social network and other platforms. CEO Mark Zuckerberg is due to host media partners at an... Continue reading at Advertising Age

[ Advertising Age | 2019-10-25 10:00:00 UTC ]
More news stories like this | News stories tagged with: #hearst #machine learning #wide range #measure audiences #dark side


With the Help of Washington, News Publishers Fight to Recapture Advertising Dollars From Facebook and Google

Rupert Murdoch, the executive chairman of News Corp and co-chairman of Fox Corp., who built his fortune in the newspaper Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-10-01 07:00:50 UTC ]
More news stories like this | News stories tagged with: #news corp #executive chairman #rupert murdoch


New Study Finds Google Receives an Estimated $4.7 Billion in Revenue from News Publishers’ Content

The News Media Alliance today published findings from a new study that analyzes how Google uses and benefits from news. Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-06-10 15:10:50 UTC ]
More news stories like this | News stories tagged with: #news publishers


The New York Post vs. the (non-Murdoch) media, Google backs local news: Publisher's Brief

Welcome to the latest edition of Ad Age Publisher's Brief, our roundup of news from the world of content producers across digital and print. Got a tip? Send it our way. Joining us late? Here's the previous edition.The news from Cupertino: "Apple's string of new subscription services pushes... Continue reading at Advertising Age

[ Advertising Age | 2019-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #daily beast #hearst magazines #troy young #great opportunity #meredith magazines


Beast Mode: Daily Beast CEO Heather Dietrick explores the power of the news publisher’s brand

The Gawker alumna has focused on diversifying the midsize news publisher's revenue streams and growing the size of its loyal audience. The post Beast Mode: Daily Beast CEO Heather Dietrick explores the power of the news publisher’s brand appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #loyal audience #revenue streams #news publisher #beast mode #brand appeared


‘I feel optimistic about the future of news’: Google’s Richard Gingras says the company’s success depends on the health of publishers

Google's vp of news says the company wants to enable the success of news publishers, but that direct payments come with pitfalls. The post ‘I feel optimistic about the future of news’: Google’s Richard Gingras says the company’s success depends on the health of publishers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-06-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #richard gingras #publishers appeared


Four Publishing Trade Groups Criticize Google’s Ad Policy Change in Letter to CEO

Announcing its policy change less than a month before GDPR goes into effect, Google has left publishers scrambling to make sense of its new rules. The post Four Publishing Trade Groups Criticize Google’s Ad Policy Change in Letter to CEO appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-05-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #make sense #policy change #ceo appeared


Google Announces Initiative to Help Publishers and Combat Fake News

At a press event in New York City, Google announced today that it's rolling out the Google News Initiative, in which it's investing $300 million over the next three years. The goal is to help publishers make money and to combat "fake news," which consists of several products designed to help... Continue reading at AdWeek

[ AdWeek | 2018-03-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media businesses #fake news


Google aims to share revenue with news publishers

Google isn't kidding around when it says it wants to make amends with subscription-based news outlets. The search giant's head of news, Richard Gingras, told the Financial Times that the plan is to share revenues with publishers who take advantage o... Continue reading at Engadget

[ Engadget | 2017-10-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #richard gingras #search giant #share revenue #google aims #news publishers


Apple News Lets Publishers Test Serving Ads From Google's DoubleClick

Apple's latest iOS is out, the news app is updated, and for publishers a new ad serving trial is under way with help from an unlikely ally, Google.A select group of publishers are testing ad insertions into their Apple News pages using DoubleClick For Publishers, according to a number of... Continue reading at Advertising Age

[ Advertising Age | 2017-10-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media partners #cond nast #select group #news app #apple news


Publishers Creating Facebook Instant Articles Can Now Simultaneously Work on Google AMP (Apple News Soon)

The software-development kit for Facebook's Instant Articles media-rich, quick-loading stories from publishers now supports Google AMP, and the social network said support for Apple News is on the way. Partner engineering director Piyush Mangalick said in a Facebook Media blog post that an... Continue reading at AdWeek

[ AdWeek | 2017-05-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #apple news #enable publishers


EU proposals could see news publishers paid by Google and Facebook

Measures are part of a series of planned European commission changes designed to strengthen rights of creators and publishersNews publishers would have stronger rights to demand payment from digital giants such as Google and Facebook in exchange for using their content, under proposed European... Continue reading at The Guardian

[ The Guardian | 2016-08-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #record labels #digital giants #original content


Google Launches Fund for Publishers' Digital News Projects

Google has launched its €150m (£109m) fund for European publishers to tap to develop new digital news projects, with large-scale grants needing approval from a council includingTelegraph chief Murdoch MacLennan.   Google ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-10-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #european publishers


Google launches €150m fund for publishers' digital news projects

Internet giant says funding will have ‘no strings attached’, with larger grants needing approval from a council including the Telegraph’s Murdoch MacLennanGoogle has launched its €150m (£109m) fund for European publishers to tap to develop new digital news projects, with large-scale grants... Continue reading at The Guardian

[ The Guardian | 2015-10-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #innovation fund #google announced #strings attached #internet giant #european publishers


Google launches News Lab to help journalists, boost its own publishing cred

Google has launched News Lab, a one-stop website that shows journalists how its tools can help them research, report and promote their stories. The intent is to "collaborate with journalists and entrepreneurs to help build the future of media." Google is joining a crowded field of websites... Continue reading at Digiday

[ Digiday | 2015-06-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #including facebook #crowded field


Newsonomics: Could a Small Google Tech Change Mean Tens of Millions to News Publishers?

The late April news was impressive and divisive: Google would spend €150 million on a new Digital News Initiative (DNI) partnership with European news publishers (“Google to launch $150 million partnership with publishers&rdquo ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-06-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news publishers


Spain’s Google News Shutdown Is a Silly Victory for Publishers

Trying to stick it to Google is an understandable impulse, a resentment fed by the company's monolithic influence over the web. But all the Google News shutdown in Spain really shows is how powerless traditional publishers really are. The post Spain’s Google News Shutdown Is a Silly Victory for... Continue reading at Wired

[ Wired | 2014-12-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #monolithic influence #resentment fed #understandable impulse #publishers appeared #post spain


The Google News Shutdown in Spain Is An Empty Victory for Publishers

Trying to stick it to Google is an understandable impulse, a resentment fed by the company's monolithic influence over the web. But all the Google News shutdown in Spain really shows is how powerless traditional publishers really are. The post The Google News Shutdown in Spain Is An Empty... Continue reading at Wired

[ Wired | 2014-12-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #monolithic influence #resentment fed #understandable impulse #publishers appeared