Here’s How the IAB’s NewFronts Work

Like so many things this year, the 2020 Digital Content NewFronts are going to look different. The biggest change: how they're produced. Instead of four daily in-person presentations that would have ad buyers, content producers and the media running from location to location across Manhattan, the events are now virtual. Second, also due to the... Continue reading at 'AdWeek'

[ AdWeek | 2020-06-22 11:00:36 UTC ]
News tagged with: #biggest change #ad buyers #content producers #digital content

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Here’s How the IAB’s NewFronts Work

Like so many things this year, the 2020 Digital Content NewFronts are going to look different. The biggest change: how they're produced. Instead of four daily in-person presentations that would have ad buyers, content producers and the media running from location to location across Manhattan,... Continue reading at AdWeek

[ AdWeek | 2020-06-22 11:00:36 UTC ]
More news stories like this | News stories tagged with: #biggest change #ad buyers #content producers #digital content


IAB NewFronts 2022—Amy Poehler gets a Twitch lesson and Snap makes a Cameo

Welcome to Ad Age’s NewFronts 2022 newsletter. We’ll be sharing a daily roundup of events, interviews and sessions from IAB. You can sign up here to get updates delivered to your inbox.Amy Poehler’s Twitch tutorial Comedian Amy Poehler helped Amazon’s pitch to media buyers on Monday, at the... Continue reading at Advertising Age

[ Advertising Age | 2022-05-03 23:15:06 UTC ]
More news stories like this | News stories tagged with: #shoppable ads #multiple platforms #media companies #brand-safe inventory #harry potter


IAB Sets Virtual NewFronts 2021 Date, Extends Invitation to Linear TV

The Interactive Advertising Bureau (IAB) has set its upcoming 2021 NewFronts to take place virtually during the week of May 3, 2021. The trade organization extended invitations to linear television broadcasters in addition to the digital media publishers, streamers and platforms that have long... Continue reading at AdWeek

[ AdWeek | 2020-12-10 10:00:00 UTC ]
More news stories like this | News stories tagged with: #annual week #linear tv #place virtually #digital media


IAB Snags HQ Trivia Alum Scott Rogowsky as Host of Virtual NewFronts Week

This year's Digital Content NewFronts will get down to the nitty gritty with former HQ Trivia host Scott Rogowsky, whom the Interactive Advertising Bureau has tapped to serve as the annual event's first-ever virtual emcee. Beginning with the first day of this year's NewFronts, slated to kick off... Continue reading at AdWeek

[ AdWeek | 2020-06-01 14:00:16 UTC ]
More news stories like this | News stories tagged with: #annual event #digital content


IAB Preps NewFronts Streaming Option as Coronavirus Fears Grow

As fears over the coronavirus outbreak continue to affect events and conferences in and out of the U.S., the Interactive Advertising Bureau is preparing for a virtual NewFronts season. Events and company presenters for this year's Digital Content NewFronts--slated to take place April 27-May 6 in... Continue reading at AdWeek

[ AdWeek | 2020-03-11 14:48:44 UTC ]
More news stories like this | News stories tagged with: #digital content


Facebook Joins Initial Lineup at IAB’s NewFronts West

The Interactive Advertising Bureau is putting together the lineup for its second annual Digital Content NewFronts West, the L.A. version of its one-week event held in New York in the spring. So far, the list includes tech giant Facebook, which will make its case for ad dollars for the first time... Continue reading at AdWeek

[ AdWeek | 2019-08-08 15:34:45 UTC ]
More news stories like this | News stories tagged with: #ad dollars #digital content


6 Key Takeaways From The 2018 IAB NewFronts

As the 2018 Digital Content NewFronts winds down-at least the East Coast version-the Interactive Advertising Bureau gathered publishers, brands, and media buyers at its Ad Lab this morning, and, over cold frittatas and think-cut bacon, hashed over some of the things we learned this week. "It's... Continue reading at AdWeek

[ AdWeek | 2018-05-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media buyers #digital advertising


IAB Announces Schedule for 2017 Digital Video NewFronts

Get your calendars ready to start planning for the sixth annual Digital Content NewFronts. The Interactive Advertising Bureau today announced the programming schedule for the event, which takes place in New York from May 1-12. Participants range from publishing stalwarts like The New York... Continue reading at AdWeek

[ AdWeek | 2016-12-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #anna bager #general manager #media agencies #digital equivalent


Working Partners brings in Karen Ball to work with publishers

Karen Ball has joined Working Partners as the company's first head of UK sales.  Continue reading at The Bookseller

[ The Bookseller | 2020-06-09 17:48:28 UTC ]
More news stories like this | News stories tagged with: #karen ball #uk sales


They worked at Apple, Amazon and Lyft. Now they're working to get you stoned

One person suggested Amazon bookstores should replace public libraries. Readers disagreed. Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-07-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #readers disagreed


Finally, a NewFront Presentation That Looks Like What the NewFronts Sell

For decades the format for the TV upfronts has remained static: Agency executives and brand marketers wait in line outside of Radio City Music Hall or Carnegie Hall to listen to network leaders declare that their channels are No. 1 and hear some stand-up by the networks' late-night hosts. It all... Continue reading at Advertising Age

[ Advertising Age | 2017-04-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pop star #digital publishers #technological advances #shake things #industry executives


Can ‘Deep Work’ Really Work for You?

Cal Newport’s recent book champions the virtues of dedicated time for uninterrupted thinking. But can the perpetually overtasked modern worker make “deep work” a reality? Continue reading at Knowledge@Wharton

[ Knowledge@Wharton | 2016-06-08 00:00:00 UTC ]
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Cat People, Riposte and Works that Work: the niche world of indie magazines

Mainstream mags may be shutting down, but specialist publishing has never been in healthier shape. So which magazines should you be subscribing to?While mainstream magazines are seeing sales fall, and long-standing titles such as Loaded are printing their final issues, the world of niche,... Continue reading at The Guardian

[ The Guardian | 2015-04-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #death knell


Editorial: Swagger takes a back seat to competence and hard work at City Hall

At last, competency trumped loyalty.Mayor Eric Adams this week elevated Maria Torres-Springer — a deeply experienced public servant with allies in the business, real estate and nonprofit communities — to the number-two job at City Hall. The move elicited a collective sigh of relief that some... Continue reading at Crains New York

[ Crains New York | 2024-10-11 10:03:49 UTC ]
More news stories like this | News stories tagged with: #pearson


Former Humble Games staff form new publisher that will work with their old company

Two former leaders from video game publisher Humble Games, Alan Patmore and Mark Nash, have launched a new outfit called Good Games Group. And ironically, the first deal this indie publisher has landed is with its team's old parent company. According to the statement from Good Games Group, the... Continue reading at Engadget

[ Engadget | 2024-10-09 21:15:39 UTC ]
More news stories like this | News stories tagged with: #indie publisher #debut title #staff laid #media conglomerate #continue working #ziff davis #provide support #game developers


When I Work names Chip Pearson CEO

Chip Pearson, already a board member at When I Work, will step into the lead executive role after the company's former CEO left after less than two years. Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2024-09-20 12:05:09 UTC ]
More news stories like this | News stories tagged with: #pearson #board member


Class Defectors vs. Working Class Traitors: What JD Vance Could Learn From Édouard Louis and Annie Ernaux

This story was co-published by the journalism non-profit the Economic Hardship Reporting Project. “Poor people” are “my people” Republican vice-presidential candidate JD Vance has said. In his best-selling 2016 memoir Hillbilly Elegy, he claimed a similar possessiveness, while at the same time... Continue reading at Literrary Hub

[ Literrary Hub | 2024-09-18 11:31:11 UTC ]
More news stories like this | News stories tagged with: #memoir #annie ernaux #jd vance


In hard times for media companies, these people are working to bolster Indigenous news coverage in Sask.

Times are hard for print media in Saskatchewan. This is true for Indigenous-focused news outlets just like any other. But some are adapting to change and hoping to inspire the next generation of Indigenous journalists. Continue reading at CBC

[ CBC | 2024-08-19 10:00:00 UTC ]
More news stories like this | News stories tagged with: #print media #media companies #hard times


In Glasgow, Worldcon Worked to Put Hugos Controversy Behind It

This year's World Science Fiction Convention, held in Scotland's largest city August 8–12, hoped to put a year and change of controversy in the rearview mirror. To publishers’ minds, those hopes were met. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-08-13 04:00:00 UTC ]
More news stories like this | News stories tagged with: #science fiction #rearview mirror #worldcon worked