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Publishers said they want more data sharing, better subscription options and greater flexibility in how articles and ads can be designed within distributed platforms. The post ‘It is harder to differentiate in the platforms’: Publishers want more data, monetization options from Facebook, Google... Continue reading at 'Digiday'
[ Digiday | 2017-09-27 00:00:00 UTC ]
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#data sharing
#distributed platforms
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#monetization options
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Social media, once considered the side door to a publisher's site, is rapidly becoming the primary entry point for new readers. These readers move in and out of content differently than traditional web site visitors. Social visitors are new, they’re likely to stay that way, and even if they... Continue reading at 'Digiday'
[ Digiday | 2016-04-01 00:00:00 UTC ]
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#social audience
#social channels
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#sponsored content