Gawker’s Nick Denton: Facebook dominance is better than ‘convoluted’ ad tech

Gawker Media CEO Nick Denton told Recode that the publisher, which used to view Facebook warily, is now "going all in" on Facebook Instant Articles. He's now come around to the idea that Facebook can simply provide a better user experience and even monetize better than the options publishers relying on an tech world that's "simply too convoluted." The post Gawker’s Nick Denton: Facebook dominance is better than ‘convoluted’ ad tech appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-01-28 00:00:00 UTC ]
News tagged with: #nick denton #ad tech #user experience #tech world

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AMC debuts first 3 minutes of 'Fear the Walking Dead' on Facebook

In anticipation of Sunday's debut of "Fear the Walking Dead," AMC released the first three minutes of the pilot on the show's Facebook page. Serving as a companion series to the most-watched show in cable television history, "The Walking Dead," the new series opens with an unsettling look at one... Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-08-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #walking dead #companion series


BBC's Nick Robinson attacks 'bullying' over Scottish referendum coverage

Political editor admits regret over row with Alex Salmond during independence campaign but says response was unjustifiedThe BBC political editor Nick Robinson has compared protests against his coverage of the Scottish independence referendum to treatment of the media in Vladimir Putin’s... Continue reading at The Guardian

[ The Guardian | 2015-08-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #alex salmond #vladimir putin #nick robinson


Twitter Gives Promoted Tweets and Video Ads More Mobile Reach

In November 2014, then Twitter CEO Dick Costolo touted the idea that around 500 million people consume the microblogging platform's tweets even though they don't have an account on it. During an earnings call at the time, Costolo was trying to explain why the company's persistent user-growth... Continue reading at AdWeek

[ AdWeek | 2015-08-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #industry average #ad sales #senior director #told adweek


Kik raises $50 million from China's Tencent to battle Facebook, hire in L.A.

Kik, a chat app that claims 40% of U.S. teenagers as users, announced a $50-million investment Tuesday from Chinese tech company Tencent that values the start-up at $1 billion. Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-08-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #$1 billion


4 Major Publishers Can Now Put Ads in Their Online Comment Sections

It was only a matter of time before marketers started squeezing native ads into every nook of a publisher's site, and now Condé Nast, The Wall Street Journal, CNN and Fox News can sell promos that pop up in story comments. Today, Livefyre—a tech company that powers online discussions—is... Continue reading at AdWeek

[ AdWeek | 2015-08-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sold directly #risky move #targeted based #editorial content


Comcast Is Starting A Video Platform That Will Challenge Facebook And YouTube

The new service, called Watchable, will reportedly bring content from Vox, BuzzFeed, and other publishers to Xfinity boxes.Comcast is currently working on a new digital video platform called "Watchable," with plans to launch later this year with some major partners. According to Business... Continue reading at Fast Company

[ Fast Company | 2015-08-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #video platform #business insider #include advertising


‘Facebook is the best app for news': Publishers are still way behind in mobile

Publishers are not doing enough to adapt to the mobile era. The biggest mistake, Breaking News gm Cory Bergman says, is not investing enough in mobile talent -- and not allowing for the inevitable mistakes in trying to figure out what works. Instead, there's a propensity for publishers to... Continue reading at Digiday

[ Digiday | 2015-08-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post facebook #mobile appeared #biggest mistake #distribution channel #existing content


Facebook reportedly testing Twitter-like breaking news app

App that would allow publishers to highlight and push news events to Facebook users is said to be in alpha-stage testingFacebook could be preparing to take on Twitter at its own game, with a standalone news application for mobile phones.The product, which is reportedly in “alpha” stage testing... Continue reading at The Guardian

[ The Guardian | 2015-08-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook users #mobile phones #business initiative


Ad Blocking is Eating Up More than $20 Billion in Global Revenues

It's a big problem for the magazine industry and it doesn't show signs of slowing down. The post Ad Blocking is Eating Up More than $20 Billion in Global Revenues appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-08-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad blocking #global revenues #big problem #magazine industry #show signs


Facebook Is Working on a Twitter-Like App That Lets Publishers Send Mobile Breaking News Alerts to the Masses

Facebook is working on a stand-alone mobile news application that seems to be part of its Facebook for Business initiative.   This product, which sounds similar to Twitter, seems to be different from Facebook for Work, an initiative that wa ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-08-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business initiative


Johnston Press claims trading up despite slump in ad revenue

Local newspaper publisher reports operating profits down 4.3% to £27m in first half to 3 July, but digital audience grows by more than 20%Johnston Press has said it has seen an improvement in trading since issuing a warning to investors that sent its shares tumbling last month, although ad... Continue reading at The Guardian

[ The Guardian | 2015-08-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #7% year #profit warning #ad revenue


Facebook, Email Most Effective for Crowdfunding Books on Inkshares

Crowdfunding publishing platform Inkshares reveals data about where its readers come from, with Facebook and email marketing leading the way. The post Facebook, Email Most Effective for Crowdfunding Books on Inkshares appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-08-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post facebook


Digital Nears a Third of New York Times Ad Revenue

The New York Times Co. posted second-quarter profit that topped analysts' estimates after the publisher cut expenses faster than revenue declined.Earnings excluding some items were 13 cents a share, the New York-based company said in a statement. That compares with the 11-cent average of... Continue reading at Advertising Age

[ Advertising Age | 2015-08-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fell short


Binders Full of Women Writers: can a secret Facebook group claim to be inclusive?

Can an online ‘safe space’ be both selective and preoccupied with inclusivity? That’s a question that Binders Full of Women Writers is trying to sort out after a member published an article about the Facebook groupThe first rule of Binders Full of Women Writers is: you do not talk about Binders... Continue reading at The Guardian

[ The Guardian | 2015-08-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #public media #fight club


Ad Age's 2015 Hispanic Fact Pack Is Out Now

Marketers continue to boost spending in the U.S. Hispanic media market, with 2014 advertising outlays growing by 12.0%, far ahead of the estimated 4.9% growth for overall U.S. major-media ad spending. As usual, internet spending (up 18.3%) and TV (up 14.7%) fueled that growth. Newspapers eked... Continue reading at Advertising Age

[ Advertising Age | 2015-08-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad spending #includes data #demographic change #procter gamble


For Facebook's Mark Zuckerberg, a personal revelation

Like many Facebook users, Mark Zuckerberg turned to the social network to announce that he and his wife were expecting a baby. Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-08-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook users #mark zuckerberg


How Unilad became a viral Facebook publisher for British bros through video

With a mix both funny and serious videos and a Facebook-first approach, Unilad has amassed 6.7 million fans on the social network. Its strategy is reminiscent of competitors like Lad Bible, with its own bro-focus and reliance on fans to create and promote video -- but Unilad has also been... Continue reading at Digiday

[ Digiday | 2015-07-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #video appeared #lad bible #branded content #warner bros


How Al Jazeera’s AJ+ Became One of the Biggest Video Publishers on Facebook

Al Jazeera isn’t exactly the media brand that comes to mind as a top choice for today’s news junkies. And yet, a year after its launch, Al Jazeera’s AJ+ offshoot has emerged as a huge success story, thanks largely to Fac ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-07-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #al jazeera #media brand #news junkies


CNN Takes a Page From Facebook With Autoplay

As ad dollars flow to online video, the video view has been asserting itself as the new coin of the realm for publishers.   And so with CNN Digital’s goal of being nothing less than the worldwide leader in video, it’s pushing ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-07-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online video


CNN takes a page from Facebook with autoplay video

With all the revenue flowing to digital video, it’s easy to see why CNN is prioritizing video views over pageviews. CNN.com’s video views nearly doubled over the past year, through a mix of short- and long-form clips. It’s also not shy about taking a page from Facebook’s autoplay feature. But... Continue reading at Digiday

[ Digiday | 2015-07-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #autoplay video #digital video #video views #autoplay feature #consumer experience