#senior director

Publishing news tagged with #senior director


Meredith Promotes Two to Succeed Grune as VP, Licensing | People on the Move

[caption id="attachment_144315" align="alignright" width="150"] Steve Grune[/caption] Meredith Corp.'s VP of brand licensing, Steve Grune, is stepping down after 18 months in that role and eight years with the company overall. He'll be succeeded by Toye Cody and Sondra Newkirk, who have each... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-03-13 15:22:57 UTC ]
More news stories like this | News stories tagged with: #hearst #bonnier #digital media #senior director #strategic initiatives #features editor #senior editor


Natural Light Seltzer runs first TV ads as it chases market leader White Claw

Anheuser-Busch InBev is putting more marketing muscle behind Natural Light Seltzer as the brewer tries to make up ground in the hot-selling category dominated by White Claw and Truly. The line extension, which hit stores in August, will run its first TV ads starting this weekend during college... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-10-18 21:39:48 UTC ]
More news stories like this | News stories tagged with: #nielsen #bon viv #nielsen data #hard lemonade #ll continue #ab inbev #senior director


This week's agency moves, hires, and partnerships: October 14, 2019

Serviceplan Group Middle East hired Akhilesh Bagri as executive creative director. Previously, he held positions at BBDO, JWT, Leo Burnett and FP7 on brands including HSBC, Coca-Cola, Mastercard, Emirates Airlines, HSBC, Sony, PepsiCo, Nestle and Mars. Gabriel Guedelha joins The Via Agency as... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-10-14 19:04:03 UTC ]
More news stories like this | News stories tagged with: #digital media #active international #senior director #creative director #american express #nbc universal #vice president


By hiding likes and video views, Facebook could force publishers to shift strategies

Facebook is running an experiment to hide "like" counts and other public-facing social scores in select markets. The social network confirmed Friday that it started hiding like, reaction and video view counts in a limited test across the social network as part of an effort to improve the... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-09-27 20:39:27 UTC ]
More news stories like this | News stories tagged with: #publishing group #recently begun #featuring images #ways rose #rival snapchat #viral videos #emphasizing messages #ranking formula #video-sharing app #changetheireditorial decisions #trial system #algorithm relies #lack thereof #tech incubator #senior director #measure theirself-worth


Facebook hiding likes and video views could force publishers to shift strategies

Facebook is running an experiment to hide "like" counts and other public-facing social scores in select markets. The social network confirmed Friday that it started hiding like, reaction and video view counts in a limited test across the social network as part of an effort to improve the... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-09-27 20:39:27 UTC ]
More news stories like this | News stories tagged with: #publishing group #recently begun #featuring images #ways rose #rival snapchat #viral videos #emphasizing messages #ranking formula #video-sharing app #changetheireditorial decisions #trial system #algorithm relies #lack thereof #tech incubator #senior director #measure theirself-worth


Leading Women Took the Stage at Adweek’s Women Trailblazers Event

On July 16, Adweek convened some of the most powerful women in media and advertising. Check out the best shots from the event as well as Adweek's upcoming events, if you want in on the action. (L. to r.) Shyama Puliyanda, senior director, Kantar; Mandy Rico, global director, Inclusion Index;... Continue reading at 'AdWeek'

[ AdWeek | 2019-07-22 22:30:01 UTC ]
More news stories like this | News stories tagged with: #women in media #global director #senior director #powerful women


Former Bloomberg CRO Keith Grossman Tapped as Time President | People on the Move

[caption id="attachment_81710" align="alignright" width="150"] Keith Grossman[/caption] Time appointed Keith Grossman as its new president in an effort to build out its leadership team, following the sale of the magazine to Marc and Lynne Benioff from Meredith Corp. last September.  Starting... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2019-07-18 16:48:42 UTC ]
More news stories like this | News stories tagged with: #associate publisher #mcgraw-hill #national journal #government executive #bonnier corp #senior director #audience development


Fortnite emerges as a social media platform for Gen Z

A new study suggests that Fortnite has more in common with Facebook than Call of Duty, with the massively popular game emerging as a new kind of social network for a key demographic of younger consumers that brands covet. “Unlike other platforms and services, Fortnite uniquely combines benefits... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-06-10 14:30:00 UTC ]
More news stories like this | News stories tagged with: #long-term commitment #senior director


Meet the Publicist: Linda Duggins

Promote the book, promote the author, and sell the heck out of the book!” is Linda Duggins’s simple description of her responsibilities as senior director of publicity at Grand Central Publishing. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2019-03-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #senior director


Publishing 2025: a vision

Kickstarter's senior director of publishing, Margot Atwell, predicts what successful publishers will look like in 2025. Continue reading at 'The Bookseller'

[ The Bookseller | 2019-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #margot atwell #senior director


Noted keynote speakers set for Bend Venture Conference

The Bend Venture Conference is back this fall and will feature a keynote from "Bloomberg Technology" anchor and executive producer Emily Chang. The conference is slated for Oct. 18 and Oct. 19 in downtown Bend. Chang authored the book “Brotopia,” which was released in February and chronicles... Continue reading at 'Silicon Valley Business Journal'

[ Silicon Valley Business Journal | 2018-08-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #senior director #silicon valley


Curtis, Minckler Up at PRH

Erica Curtis has been named director of marketing strategy, in addition to her prior roles, on Penguin Random House's consumer marketing development team. Max Minckler joins the team as senior director of consumer insights. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2018-07-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #senior director #marketing strategy #named director


Rachel Fershleiser Moves to Knopf

Rachel Fershleiser has joined the Knopf Doubleday Publishing Group as senior director of marketing for Knopf, Pantheon, and Schocken Books, effective immediately. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2018-01-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #effective immediately #senior director #rachel fershleiser


Audio market has not reached 'full potential'

Book industry players need to work closer together to ensure the audiobook market reaches its full potential, Laurence Howell, senior director at Audible UK, told the FutureBook Conference today. Continue reading at 'The Bookseller'

[ The Bookseller | 2016-12-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #audible uk #senior director #full potential #audio market


MTV Uses Twitter to Gauge How Well It's Doing on Snapchat

Publishers are out to crack the code on how effective their Snapchat photos and videos are, and some are leaning on Twitter for insights. At a panel organized by Northside Festival this week, MTV execs talked about how the publisher is programming short-form content for the mobile app geared... Continue reading at 'AdWeek'

[ AdWeek | 2016-06-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #full spectrum #senior director #great place


Hearst's Programmatic Ad Man Talks Cross-Device Attribution

Experience on the buy side and sell side of media brought David Katz to where he is today, running ad solutions at Hearst's Core Audience, the programmatic ad buying division of the publishing giant. The senior director of ad solutions works with hundreds of salespeople, arming them with data... Continue reading at 'Advertising Age'

[ Advertising Age | 2015-09-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media world #senior director #publishing giant #core audience


Twitter Gives Promoted Tweets and Video Ads More Mobile Reach

In November 2014, then Twitter CEO Dick Costolo touted the idea that around 500 million people consume the microblogging platform's tweets even though they don't have an account on it. During an earnings call at the time, Costolo was trying to explain why the company's persistent user-growth... Continue reading at 'AdWeek'

[ AdWeek | 2015-08-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #told adweek #senior director #ad sales #industry average


Job Moves: July 7, 2014

Ann Lawson has been appointed head of Publishing Technology’s ingentaconnect division. Prior to joining Publishing Technology, Lawson spent seven years at EBSCO Information Services where she served most recently as senior director. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2014-07-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #senior director #publishing technology #appointed head