#targeted based

Publishing news tagged with #targeted based


4 Major Publishers Can Now Put Ads in Their Online Comment Sections

It was only a matter of time before marketers started squeezing native ads into every nook of a publisher's site, and now Condé Nast, The Wall Street Journal, CNN and Fox News can sell promos that pop up in story comments. Today, Livefyre—a tech company that powers online discussions—is... Continue reading at 'AdWeek'

[ AdWeek | 2015-08-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sold directly #risky move #targeted based #editorial content


Yahoo Goes Big With New Banner Ad Product

FIAT, Relativity Media and Sony are among the first few brands to use the new ads at launch. Sold on a cost-per-click basis, these ads will also be served in slideshows published by Yahoo Sports, Yahoo Music and Yahoo TV. All of the ads will be sold directly by Yahoo -- not networks or... Continue reading at 'Digiday'

[ Digiday | 2013-11-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post yahoo #targeted based #area dominated