AAP reaches agreement with Google

The Association of American Publishers (AAP) and Google have reached a settlement agreement over... Continue reading at 'The Bookseller'

[ The Bookseller | 2012-10-04 00:00:00 UTC ]
News tagged with: #settlement agreement

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Quick Reads seeks broader reach

This year will see Quick Reads—the adult literacy campaign founded by Baroness Rebuck in 2006—looking to greatly expand its remit. Continue reading at The Bookseller

[ The Bookseller | 2017-01-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #baroness rebuck


Apple joins Amazon, Google and Facebook in AI research group

Apple published its first paper on AI last month and now the company is set to join five others in a newly-formed research group. The Partnership on AI announced today that Apple would become its sixth founding member, adding to a lineup that already... Continue reading at Engadget

[ Engadget | 2017-01-27 00:00:00 UTC ]
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Google says all new Chromebooks will support Android apps

For Google, Chromebooks have not been quite the success the company was hoping for, firmly remaining a niche product. As part of a drive to boost popularity, the company announced last year that it planned to bring Android apps to Chromebook. But there is, of course, the question of which... Continue reading at Betanews

[ Betanews | 2017-01-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #company announced #niche product


Google Is Developing a Cloud-Based Measurement Service for Advertisers

Google has begun developing a cloud-based measurement tool that it says could help advertisers gain more insights while protecting privacy across devices. In a blog post published today, Google said it's working with measurement companies such as comScore, DoubleVerify, IAS, Moat and Nielsen... Continue reading at AdWeek

[ AdWeek | 2017-01-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #advertising week #user ids #earnings call #living room


Audible and Apple end exclusivity agreement after EC probe

Audible and Apple have agreed to end their exclusivity agreement for audiobooks following a European Commission (EC) probe. Continue reading at The Bookseller

[ The Bookseller | 2017-01-20 00:00:00 UTC ]
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The Pallante Era Begins at AAP

On January 17, former U.S. register of copyrights Maria Pallante officially joins the Association of American Publishers as president and CEO, replacing the retiring Tom Allen. Without question, Pallante is a copyright policy heavyweight. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-01-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #american publishers


AAP Taps Maria Pallante to Succeed Tom Allen

The former U.S. Register of Copyrights will succeed Tom Allen as AAP president and CEO. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-01-12 00:00:00 UTC ]
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Facebook, Google, consolidation: What drove media deals in 2016

Media ownership is being overhauled as companies try to figure out their place in a world where 85 percent of digital dollars are going to two companies: Facebook and Google. The platform giants' dominance were factors in AT&T's $85 billion bid for Time Warner and other mega deals that were... Continue reading at Digiday

[ Digiday | 2016-12-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post facebook #digital dollars #platform giants #time warner


Google sued over employee novel-writing rules

Google could be facing a fine up to $4bn after being sued for allegedly not allowing employees to post opinions about the company or write novels without getting their employer to sign off on the final draft. Continue reading at The Bookseller

[ The Bookseller | 2016-12-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #$4bn #write novels #final draft


Audio download chart, November 2016: Reach(er) for the stars

Lee Child takes the Audible download top spot with his latest Jack Reacher adventure, Night School. Continue reading at The Bookseller

[ The Bookseller | 2016-12-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #night school


How The Economist is getting more reach for VR content

Virtual reality doesn’t have the big audience numbers to attract all types of brand advertisers. Publishers like The Economist are making sure their VR content is available on more platforms. While YouTube 360 and Facebook 360 are easy access for brands to get their content up, there are... Continue reading at Digiday

[ Digiday | 2016-12-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #vr content #brand advertisers #easy access


Google Says Programmatic Direct Is Due for a Rise in 2017

Programmatic direct isn't a new thing. In fact, two or three years ago it was being touted as the future of buying and selling digital media. And for a time, those who did the touting looked foolish because programmatic direct never really became a "thing."But like header bidding, which had been... Continue reading at Advertising Age

[ Advertising Age | 2016-12-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #header bidding #finally taking #renewed interest #digital advertising #ad inventory


AAP Congratulates Trump, Pushes IP Enforcement

In a public letter, released this morning, AAP general counsel and v-p Allan Adler congratulated Trump on his election, and urged his administration to take up IP-related issues once in office. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-12-15 00:00:00 UTC ]
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Google still fuels fake-news websites through its complex web

Unlike tech companies with smaller tentacles, Google requires much more than mere blacklists to block fake-news publishers from using Google’s various ad services. Sources indicated that ads from Google’s ad network still show up on fake-news websites and that the these websites still rely on... Continue reading at Digiday

[ Digiday | 2016-12-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #run ads #place ads #ad services #ad network #ad exchange


Google Says Faster Mobile Ads Are Boosting Clickthrough Rates Up to 200 Percent

As tech giants continue their push to speed up load times for advertising and publishers across the mobile web, early numbers from one of them seem to show that faster ads really do work better. According to research released today by Google and Teads, the video tech company, mobile publishers... Continue reading at AdWeek

[ AdWeek | 2016-12-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #smartphone screen #full potential #delivering ads


Audio market has not reached 'full potential'

Book industry players need to work closer together to ensure the audiobook market reaches its full potential, Laurence Howell, senior director at Audible UK, told the FutureBook Conference today. Continue reading at The Bookseller

[ The Bookseller | 2016-12-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #audio market #full potential #senior director #audible uk


What the Proliferation of Fake News on Google and Facebook Means for Advertisers

Just days after facing harsh criticism for allowing fake news stories to be read unchecked across the internet, Google and Facebook are now rushing to put in place policies that cut off advertising dollars for websites publishing fictional information. The move—which aims to potentially stem the... Continue reading at AdWeek

[ AdWeek | 2016-11-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lets readers #issues surrounding


Facebook and Google take action against fake news sites

Responding to growing concerns over the spread of misinformation online in the weeks and months before Election Day, Facebook and Google have announced plans to restrict sites that publish fake news from using online advertising. Continue reading at Stuff

[ Stuff | 2016-11-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #growing concerns #election day #announced plans #online advertising


Google, Facebook Say They Won't Serve Ads to Fake News Sites

Google and Facebook took steps to punish fake news websites amid growing scrutiny of technology platforms for permitting false information to spread online.On Monday, Alphabet Inc.'s Google said it's implementing a new policy that pulls its popular advertising tool from websites that run... Continue reading at Advertising Age

[ Advertising Age | 2016-11-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #technology platforms #display ads #moving forward


Google expands AMP, as it presents a friendly face to publishers

Google, long feared by publishers, is now cozying up to them -- at least in comparison to Facebook. The search giant acknowledged it needs to do more to help publishers monetize their fast-loading mobile pages, so it's expanding Accelerated Mobile Pages, its open-source effort to speed up the... Continue reading at Digiday

[ Digiday | 2016-11-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers monetize #publishers start #publishers appeared #mobile web #video ads