Will Facebook and Google really help drive subscriptions?

Google and Facebook are making a big show of demonstrating their interest in helping news publishers. The post Will Facebook and Google really help drive subscriptions? appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2018-07-05 00:00:00 UTC ]
News tagged with: #drive subscriptions #big show

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Google Unveils Project to Load Mobile Web Pages Faster (And Let Publishers Keep Control of Ads)

Google on Wednesday introduced a publishing platform designed to make news articles on smartphones load faster, which will compete with similar services from Facebook and Apple.Google's new project, called the "Accelerated Mobile Pages Project," is aimed at loading mobile web pages instantly... Continue reading at Advertising Age

[ Advertising Age | 2015-10-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing partners #daily mail #conde nast #huffington post #vox media


Google's Accelerated Mobile Pages project aims to speed up the mobile web

Facing threats from Apple and Facebook, Google is teaming up with web publishers to cut down page load times on smartphones. “Accelerated Mobile Pages,” or AMP, is an open framework for building lightweight webpages, optimized for mobile devices. The move is a direct answer to rival initiatives... Continue reading at PC World

[ PC World | 2015-10-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #apple news #mobile web #web publishers #mobile devices


Facebook to Start Grading Ads' Results Across Its Mobile App Network

Facebook is instituting something akin to employee performance reviews for app publishers in its ad network, grading how well their inventory achieves advertiser objectives like driving downloads or selling product.The company already uses that information to decide which ad buys it doles out to... Continue reading at Advertising Age

[ Advertising Age | 2015-10-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad network #ad buys #audience network #ad units #app developers


Facebook Expands Mobile Video Feature That Helps Content Creators Make Money

In July, Facebook made a big move into YouTube's turf with plans to launch Suggested Video—a feed of curated video clips from brands like Funny or Die, the NBA and Tastemade. After a small test over the past three months, it's now showing up in more mobile news feeds. Clicking on a video from a... Continue reading at AdWeek

[ AdWeek | 2015-10-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #taco bell #jet blue #platform level #makes sense #super bowl


Facebook's Steve Hatch joins Trinity Mirror board

Social network’s UK and Ireland managing director to assist publisher with digital expansionThe publisher of the Daily Mirror has appointed Facebook’s UK and Ireland chief as a non-executive director to boost its drive into digital publishing.Steve Hatch, Facebook’s first managing director for... Continue reading at The Guardian

[ The Guardian | 2015-10-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #daily mirror #non-executive director #digital publishing #ireland operation #trinity mirror


Google Plans to Unveil Its Version of ‘Instant Articles’ Next Week

Three weeks ago, we told you about plans Google was hatching to launch a publishing tool to serve up articles on mobile devices. It would look similar to Facebook’s Instant Articles feature, only Google would cull articles from cached versi ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-10-01 00:00:00 UTC ]
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Labour would 'aggressively' target Amazon and Google to pay fair tax

Labour’s shadow chancellor John McDonnell has said the party has “aggressive” plans to make corporations such as Amazon, Google Starbucks and Vodafone pay their “fair share of taxes”. In his first speech as shadow chancellor at the Labour Conference taking place in Brighton this week, McDonnell... Continue reading at The Bookseller

[ The Bookseller | 2015-09-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #aggressive plans #fair share


After Oyster, What's Next for E-Book Subscriptions?

The shuttering of Oyster, "the Netflix of books," raises questions about the sustainability of the ebook subscription model. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #e-book subscriptions #raises questions


Facebook Brings 360-Degree Virtual Reality Videos to News Feeds

Stars Wars was first to post a 360-degree video. Photo: Facebook Virtual reality is coming to Facebook news feeds. Today the company rolled out 360-degree videos brands and publishers can post to their pages. Desktop viewers just have to drag their mouse over a clip to change the angle, and... Continue reading at AdWeek

[ AdWeek | 2015-09-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #virtual reality #menlo park #single day


'Star Wars' takes center stage in Facebook's 360-degree video rollout

Facebook has added 360-degree videos to its news feed, an immersive feature the Menlo Park-based social media platform said will capitalize on a growing number of video publishers using the format. And to pique the interest of users, The Walt Disney Co. (NYSE: DIS) and Lucasfilm have published... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2015-09-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #star wars #growing number #video publishers #walt disney #force awakens


Facebook now supports 360-degree video

Facebook videos are about to get more interactive.  The social network announced Wednesday it now supports 360-degree videos. Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-09-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook videos


Ebook Sub Service Oyster Closing Shop, Google Takes Its Talent

Oyster, one of the first and most prominent ebook subscription services, is shutting down, with much of its team moving on to Google Play Books. The post Ebook Sub Service Oyster Closing Shop, Google Takes Its Talent appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-09-23 00:00:00 UTC ]
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E-Book App Oyster Is Closing Shop As Google Hires Its Cofounders

Oyster, an ebook subscription service inspired by Netflix and Spotify, is shuttering—and Google has scooped up its top execs.Oyster, the ebook subscription service and would-be Amazon competitor, is calling it quits. In a blog post published Monday, the Oyster team announced that, in the coming... Continue reading at Fast Company

[ Fast Company | 2015-09-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #top execs #coming months #taking steps


Google snaps up staff from Oyster's soon-to-close ebook service

Oyster's experiment with a Netflix-like subscription service for ebooks appears to be coming to a close... at least, in its current form. The startup is warning customers that it will shut down its all-you-can-read service over the course of seve... Continue reading at Engadget

[ Engadget | 2015-09-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #subscription service #current form


Facebook videos have fleeting lives

When a brand uploads a new video to Facebook, 94 percent of views it generates in the following week happen on that video, says Visible Measures. The stat shows that while video is booming on Facebook, it’s still difficult for brands and publishers to get people to watch their entire library,... Continue reading at Digiday

[ Digiday | 2015-09-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook videos #visible measures #entire library #popular videos


Reidy Hails Metadata, E-book Subscription at BISG

At the BISG Annual Meeting, S&S CEO Carolyn Reidy says publishers need to use metadata and social media to "connect books to what's going on in the world." Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #e-book subscription #connect books


This Infographic Shows Facebook's Biggest Topics Last Month

On Aug. 24, when Facebook drew 1 billion users on a single day for the first time, the social network's impact on the world of conversation only became more obvious. But what exactly are people using the platform to talk about? To inform our readers, we've started working with Facebook to... Continue reading at AdWeek

[ AdWeek | 2015-09-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #biggest topics #single day #subject matter


Facebook ramps up video piracy fighting technology

Think of video piracy, and talk of BitTorrent probably isn’t far away. While torrented movies and TV shows account for a large proportion of pirated material, it is far from being the end of the story. Even sites as seemingly innocuous as Facebook can be part of the problem. The social network... Continue reading at Betanews

[ Betanews | 2015-08-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #large proportion #video publishers


Findaway, TuneIn Partner for Audiobook Subscription Service

TuneIn Premium will give subscribers access to unlimited content, including more than 40,000 audiobooks powered by Findaway, from publishers including Penguin Random House Audio, HarperCollins Publishers, and Hachette Audio. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-08-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harpercollins publishers #hachette audio


Facebook is trying to make it easier to stop video piracy

From user-made clips to content from big media properties, video is all over Facebook (and more people than ever are using the social network). Along with that trend comes the problem of piracy: plenty of video publishers are seeing their work dist... Continue reading at Engadget

[ Engadget | 2015-08-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #video publishers