#drive subscriptions

Publishing news tagged with #drive subscriptions

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Why Climate Coverage Is Good Business at The Financial Times

The Financial Times is debuting a vertical dedicated to climate coverage, the publisher announced this morning. The move comes as the organization seeks to increase retention rates and drive subscriptions. "We think about value in two ways," head of digital editorial development Renee Kaplan... Continue reading at 'AdWeek'

[ AdWeek | 2021-01-28 05:35:00 UTC ]
More news stories like this | News stories tagged with: #publisher announced #drive subscriptions #good business #climate coverage


Will Facebook and Google really help drive subscriptions?

Google and Facebook are making a big show of demonstrating their interest in helping news publishers. The post Will Facebook and Google really help drive subscriptions? appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2018-07-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big show #drive subscriptions


How French publisher Mediapart has used political tumult to drive subscriptions

“We want a return to democracy, to serve the readers. We want to fight against corruption,” said Edwy Plenel, co-founder of independent French online publisher Mediapart. The post How French publisher Mediapart has used political tumult to drive subscriptions appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2017-03-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #drive subscriptions #political tumult


How Billboard and The Hollywood Reporter use paid traffic to win the audience race

Top digital publishers are turning to paid traffic acquisition to monetize their content. Learn how outlets like Billboard and The Hollywood Reporter have used a paid traffic strategy to grow their audience, drive subscriptions, and distribute branded content. Sponsored content by Keywee. The... Continue reading at 'Digiday'

[ Digiday | 2016-10-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #drive subscriptions #hollywood reporter #sponsored content


How core audiences became the Holy Grail of publishing

Top digital publishers are turning to paid traffic acquisition to monetize their content. Learn how outlets like Billboard and The Hollywood Reporter have used a paid traffic strategy to grow their audience, drive subscriptions, and distribute branded content. Sponsored content by Keywee. The... Continue reading at 'Digiday'

[ Digiday | 2016-10-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #drive subscriptions #hollywood reporter #holy grail #publishing appeared #sponsored content


4 Steps to Figuring Out ROI on Digital Content

[Sponsored Content] Whether you’re a publisher looking to drive subscriptions, an association with goals of increasing membership, or an enterprise selling a product, knowing ROI of your campaigns can help you to be more efficient and successful. The post 4 Steps to Figuring Out ROI on Digital... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2016-05-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #drive subscriptions #sponsored content #digital content