Facebook has added 360-degree videos to its news feed, an immersive feature the Menlo Park-based social media platform said will capitalize on a growing number of video publishers using the format. And to pique the interest of users, The Walt Disney Co. (NYSE: DIS) and Lucasfilm have published a preview of "Star Wars: The Force Awakens" in 360. In the future, says Wednesday's blog post by Maher Saba, Facebook’s video engineering director, the company expects everyday users to be creating their… Continue reading at 'Silicon Valley Business Journal'
[ Silicon Valley Business Journal | 2015-09-24 00:00:00 UTC ]
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Facebook has added 360-degree videos to its news feed, an immersive feature the Menlo Park-based social media platform said will capitalize on a growing number of video publishers using the format. And to pique the interest of users, The Walt Disney Co. (NYSE: DIS) and Lucasfilm have published... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2015-09-24 00:00:00 UTC ]
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Twitter’s been on a tear to prove that even with a smaller audience than Facebook and YouTube, it can be a worthwhile destination for ads and publishers. The post Twitter’s Sarah Personette: Video and ‘brand purpose’ will continue to take center stage appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-12-24 00:00:00 UTC ]
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Dozens of news publishers including ABC News, NowThis and the Washington Post plan to produce hours of live Facebook videos during Election Day. Most are focused on providing the latest election news from around the country. NowThis plans to counter-program by hosting a watch party on Facebook... Continue reading at Digiday
[ Digiday | 2016-11-08 00:00:00 UTC ]
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In order to extend the reach of their VR content, brands like Google and Jack-In-The-Box are testing an approach of serving teaser content on a major publisher that directs viewers to their 360-degree video experience. And Agency Arnold Worldwide has been testing out the organic reach of new... Continue reading at Digiday
[ Digiday | 2016-09-09 00:00:00 UTC ]
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Facebook, YouTube, Twitter and a whole host of digital publishers plan to bring gavel-to-gavel live coverage of the Republican and Democratic National Conventions. This includes live streams of the speeches and onstage shenanigans from legacy outlets like ABC News and CBS News, as well as... Continue reading at Digiday
[ Digiday | 2016-07-19 00:00:00 UTC ]
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"360-degree marketing" has been an industry buzzword for years, but what about 360-degree advertising?Facebook is starting to test 360-degree video ads with a handful of brands including AT&T, Samsung and Nestle, all of which can be seen below. Facebook officially introduced the virtual... Continue reading at Advertising Age
[ Advertising Age | 2015-11-12 00:00:00 UTC ]
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Stars Wars was first to post a 360-degree video. Photo: Facebook Virtual reality is coming to Facebook news feeds. Today the company rolled out 360-degree videos brands and publishers can post to their pages. Desktop viewers just have to drag their mouse over a clip to change the angle, and... Continue reading at AdWeek
[ AdWeek | 2015-09-24 00:00:00 UTC ]
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Facebook videos are about to get more interactive. The social network announced Wednesday it now supports 360-degree videos. Continue reading at Los Angeles Times
[ Los Angeles Times | 2015-09-23 00:00:00 UTC ]
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This post keeps spoilers to the bare minimum since the show will not air until October 28th.While Star Trek certainly has its share of young fans, it’s never been specifically for the kids. Sure, there was the animated show back in the ‘70s, but that was basically a continuation of the original... Continue reading at Engadget
[ Engadget | 2021-10-11 18:30:49 UTC ]
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At the June 11 ceremony honoring LGBTQ literature, Catherine Lacey and Bryan Washington took home top prizes in an evening otherwise dominated by small and independent presses. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-06-12 04:00:00 UTC ]
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Almost eight decades after the end of World War II, that conflict continues to define political discourse throughout the Western world. Still, for American, British, French, and Canadian readers, the war overwhelmingly means the European theater, with the Asia-Pacific campaigns against Imperial... Continue reading at Literrary Hub
[ Literrary Hub | 2023-11-02 08:40:02 UTC ]
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Being sustainable is more than just a company-wide initiative at C&C Offset, says deputy general manager Francis Ho. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-07-21 04:00:00 UTC ]
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Did you ever want to see how the creators of Wallace and Grommit would handle the Star Wars universe? You're about to get your chance. Disney has released a trailer for Star Wars: Visions Volume 2, and it includes a peek at Aardman's short film "I Am Your Mother." To no one's surprise, it... Continue reading at Engadget
[ Engadget | 2023-04-10 15:13:55 UTC ]
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Some digital media buyers are focusing on reducing the impact on the environment of digital marketing, even though clients aren't yet asking for that rigor. The post Media Buying Briefing: Sustainability once again takes center stage across digital media appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2022-06-06 04:01:00 UTC ]
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The Association of American Publishers marked its 50th anniversary with a 90-minute virtual annual meeting on June 1 that touched on the changes that have taken place in recent years as the organization has scaled back some of its operations and refocused its priorities. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-06-02 04:00:00 UTC ]
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Publishers in the new Facebook-funded program include BuzzFeed, Conde Nast and Viacom. The post Facebook is paying 12 publishers for Watch shows starring video creators appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-03-12 00:00:00 UTC ]
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The 32nd International Publishers Association Congress, held in New Delhi from February 10 to 13, stressed the importance of upholding traditional publishing values. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-02-16 00:00:00 UTC ]
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Children’s books were more integral than ever at ABA's record-breaking gathering in Memphis, which drew 1,000 book people. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-01-30 00:00:00 UTC ]
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This year's Small Press Expo served as a platform for the indie comics community to respond to issues of politics, race, and gender; celebrate Annie Koyama and 10 years of Koyama Press, and hail the works of newcomers Emil Ferris and Tillie Walden. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-09-19 00:00:00 UTC ]
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The new feature, Watch, lets users discover videos from outside their feed more easily, and will also dabble in original contentFacebook has revamped its video offering, creating a new, TV-like rival to YouTube and dabbling in original content in a bid to get people to spend even more time on... Continue reading at The Guardian
[ The Guardian | 2017-08-10 00:00:00 UTC ]
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