The Duolingo owl is single-wingedly rewriting the modern mascot playbook and unlocking new business along the way. On a Friday morning in mid-October, crowds of people—many in elaborate costumes—poured into the Jacob Javits convention center on Manhattan’s far west side. They were attending day two of New York Comic Con 2024, looking to pick up new releases of manga, get their hands on the latest Funko collectibles, and maybe even see a few celebrities. It was a star-studded event, after all, with guests that included WandaVision’s Elizabeth Olsen, Star Wars’s John Boyega, and Josh Brolin from Dune 2. But there was another celebrity with a long line of admirers: the Duolingo owl.Duo, the bright green, lovable-yet-devious mascot of the language learning app Duolingo, attended the event, posing for photos with adoring fans (and occasionally twerking). His appearance was part of a promotion for Duolingo’s new collaboration with the popular web-comic platform Webtoon on a five-episode series called Duo Unleashed!, starring Duo and his cast of friends. Continue reading at 'Fast Company'
[ Fast Company | 2024-11-14 11:00:00 UTC ]
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The Duolingo owl is single-wingedly rewriting the modern mascot playbook and unlocking new business along the way. On a Friday morning in mid-October, crowds of people—many in elaborate costumes—poured into the Jacob Javits convention center on Manhattan’s far west side. They were attending day... Continue reading at Fast Company
[ Fast Company | 2024-11-14 11:00:00 UTC ]
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With the debut of Webtoon on the U.S. stock market dominating comics world headlines last month, South Korea’s other webcomic and webnovel giant, Kakao Entertainment, and its Tapas platform are eyeing ambitions of their own. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-07-10 04:00:00 UTC ]
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Aguilera wants people to one day associate the newspaper publisher with its podcasts and their West Coast "vibe and tone." But first, she is tasked with growing the L.A. Times' daily news show "The Times." The post ‘Lens of the West Coast’: Inside the L.A. Times’ new head of audio’s plan to... Continue reading at Digiday
[ Digiday | 2021-12-03 05:01:00 UTC ]
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The University of Wales Press, which is gearing up to toast its centenary in 2022, has two titles celebrating the landmark and plans to launch a ‘start-up’ from within its operations. Continue reading at The Bookseller
[ The Bookseller | 2021-11-26 05:37:28 UTC ]
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Walker Books has revealed its plans to mark the 30th anniversary of Maisy Mouse. Continue reading at The Bookseller
[ The Bookseller | 2019-10-15 09:29:48 UTC ]
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Global recommendations purveyor Time Out Group—which, a decade ago, essentially consisted of two weekly magazines and a licensing business—today boasts owned and operated media brands in 76 cities around the globe, licensing arrangements in a further 32, and an events business that tripled in... Continue reading at Folio Magazine
[ Folio Magazine | 2018-07-24 00:00:00 UTC ]
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In the first public hearing on the plan to renvovate the historic Stephen A. Schwarzman main library, NYPL officials promised to the concerns and desires of their constituents. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-11-21 00:00:00 UTC ]
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CMO Michael Brunt details the 175-year-old magazine's strategy to boost circulation revenue by penetrating a still largely untapped market. The post Inside The Economist’s Plan to Conquer America appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2017-04-07 00:00:00 UTC ]
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Verizon is trying to become a media company, but history isn't littered with examples of telecoms succeeding at content. It's hard to combine two radically different DNAs, build a publishing arm from scratch and change consumer habits. When you have different businesses, it can be difficult to... Continue reading at Digiday
[ Digiday | 2016-09-26 00:00:00 UTC ]
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Plenty of publishers are fretting about the time, posts and resources they are pouring into Facebook, especially Facebook video. But Fatherly, a millennial dad-focused website that's piled up more than 300 million video views this year, has had great success using its viral hits to convert... Continue reading at Digiday
[ Digiday | 2016-08-16 00:00:00 UTC ]
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How the 94-year-old publisher is taking a 21st-century approach to driving loyalty among its digital audience. The post Inside Harvard Business Review’s Plans to Boost High-Frequency Traffic appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-05-11 00:00:00 UTC ]
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The 2015 edition of BookExpo America will feature one of the biggest exhibits ever seen at the annual event—a 25,000-sq.-ft. display that will be home to China’s large contingent of publishers and authors. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-22 00:00:00 UTC ]
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A new publisher is bringing Iranian children’s books to the UK market, with the first two titles out in January. Delaram Ghanimifard, who is from Iran but lives in the UK, set up the Tiny Owl company with her husband after noticing the lack of translated fiction in the UK. “My husband and I... Continue reading at The Bookseller
[ The Bookseller | 2014-10-24 00:00:00 UTC ]
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The site's recent traffic surge has many in the digital media world wondering how it's become one of the fastest growing sites on the Internet. The post Elite Daily: Inside One Publisher’s Viral Boom appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2014-01-28 00:00:00 UTC ]
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Publishers launching titles on the new Apple interactive textbook platform [part of the iBooks 2... Continue reading at The Bookseller
[ The Bookseller | 2012-01-30 00:00:00 UTC ]
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Written By: Caroline Horn Publication Date: Mon, 14/11/2011 - 08:15 Templar plans to grow its fiction output to 35 titles by 2013, following its move into fiction last year with an initial seven titles. The biggest growth will be in young fiction, although commissioning editor Helen Boyle said... Continue reading at The Bookseller
[ The Bookseller | 2011-11-14 00:00:00 UTC ]
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eMarketer, founded in 1996 and acquired by German publishing company Axel Springer in 2016, is being merged with Business Insider Continue reading at Editor & Publisher
[ Editor & Publisher | 2020-05-06 21:51:48 UTC ]
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The digital publisher built enormous scale on Facebook, but will now enter an increasingly crowded over-the-top market. The post Insider is moving into OTT with Insider TV appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-06-18 00:00:00 UTC ]
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Online publishers are increasingly experimenting with “distributed” publishing models, whereby they post content directly to social sites, messaging apps and other platforms instead of driving users back to their ow ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-09-02 00:00:00 UTC ]
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