The Duolingo owl is single-wingedly rewriting the modern mascot playbook and unlocking new business along the way. On a Friday morning in mid-October, crowds of people—many in elaborate costumes—poured into the Jacob Javits convention center on Manhattan’s far west side. They were attending day two of New York Comic Con 2024, looking to pick up new releases of manga, get their hands on the latest Funko collectibles, and maybe even see a few celebrities. It was a star-studded event, after all, with guests that included WandaVision’s Elizabeth Olsen, Star Wars’s John Boyega, and Josh Brolin from Dune 2. But there was another celebrity with a long line of admirers: the Duolingo owl.Duo, the bright green, lovable-yet-devious mascot of the language learning app Duolingo, attended the event, posing for photos with adoring fans (and occasionally twerking). His appearance was part of a promotion for Duolingo’s new collaboration with the popular web-comic platform Webtoon on a five-episode series called Duo Unleashed!, starring Duo and his cast of friends. Continue reading at 'Fast Company'
[ Fast Company | 2024-11-14 11:00:00 UTC ]
Not all the action in San Diego is taking place in the city's convention center. Just a short walk away at Petco Park, Nerd Machine is hosting Nerd HQ, a free extravaganza that's also a hotbed for experiential marketing. Though the organization works in partnership with San Diego Comic Con, it... Continue reading at AdWeek
[ AdWeek | 2014-07-26 00:00:00 UTC ]
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After producing a long line of ebook readers and tablets (not to mention a set-top box), Amazon has its sights set on the smartphone market. But finding success here won't be easy, even for an established tech giant like Amazon. With the Fire phone,... Continue reading at Engadget
[ Engadget | 2014-07-23 00:00:00 UTC ]
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Specs Who Albert Tsai Age 9 Accomplishments Stars as Bert on ABC’s Trophy Wife (Tuesdays at 9:30/8:30c) Base Los Angeles I’ve read that you take all of your classes online. What’s that like? Yeah, I’m homeschooled. When I’m on set, there’s a studio teacher who helps me with my work. I like it,... Continue reading at AdWeek
[ AdWeek | 2014-03-17 00:00:00 UTC ]
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Thrill to the sight of Obi-Wan Kenobi and Luke Skywalker raising a toast in honor of Sir Alec Guiness's birthday!Today in vaguely surreal photographs: Peter Mayhew, the 7'3" actor and mainstay of the traveling sci-fi/comic book convention circuit whose claim to fame is being the man inside the... Continue reading at Fast Company
[ Fast Company | 2014-01-13 00:00:00 UTC ]
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Blueprints for the Death Star battle station that featured in the Star Wars films have been published by maintenance book publishers Haynes. Continue reading at The Sydney Morning Herald
[ The Sydney Morning Herald | 2013-11-07 00:00:00 UTC ]
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Houston-based Kbuuk is one of the latest in a long line of file conversion and self-publishing ebook platforms to emerge in the wake of the digital explosion. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-04-09 00:00:00 UTC ]
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The newest 'Star Wars' novel, 'Fate of the Jedi: Apocalypse,' holds the No. 8 slot on the New York Times bestseller list. Success has become the norm for the books. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2012-03-27 00:00:00 UTC ]
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Dark Horse Comics has penciled a contract with Barnes & Noble (it'll be sent off to be inked and colored next week*) to get the former's content onto the latter's Tablet and Color e-readers. Available in the Nook Comic store, you'll be able to pick up a mix of the publisher's licensed titles... Continue reading at Engadget
[ Engadget | 2012-03-05 00:00:00 UTC ]
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Written By: Graeme Neill and Lisa Campbell Publication Date: Thu, 21/07/2011 - 15:58 Waterstone's is reintroducing central buying for both new books and replenishment but m.d. James Daunt insisted store staff would be able to order the books they want, when they want. Managing director James... Continue reading at The Bookseller
[ The Bookseller | 2011-07-21 00:00:00 UTC ]
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