The Duolingo owl is single-wingedly rewriting the modern mascot playbook and unlocking new business along the way. On a Friday morning in mid-October, crowds of people—many in elaborate costumes—poured into the Jacob Javits convention center on Manhattan’s far west side. They were attending day two of New York Comic Con 2024, looking to pick up new releases of manga, get their hands on the latest Funko collectibles, and maybe even see a few celebrities. It was a star-studded event, after all, with guests that included WandaVision’s Elizabeth Olsen, Star Wars’s John Boyega, and Josh Brolin from Dune 2. But there was another celebrity with a long line of admirers: the Duolingo owl.Duo, the bright green, lovable-yet-devious mascot of the language learning app Duolingo, attended the event, posing for photos with adoring fans (and occasionally twerking). His appearance was part of a promotion for Duolingo’s new collaboration with the popular web-comic platform Webtoon on a five-episode series called Duo Unleashed!, starring Duo and his cast of friends. Continue reading at 'Fast Company'
[ Fast Company | 2024-11-14 11:00:00 UTC ]
Star Wars, Harry Potter or indeed the almost century-old comic book legends Batman and Superman may have sprung from a rich creative well, but in a stunning twist all of them have been banished to the box office naughty step. Continue reading at Stuff
[ Stuff | 2017-04-17 00:00:00 UTC ]
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When Palmerston North City Library staff arrived at work on Friday morning, the queue for the first day of the three-day book sale had already formed. Continue reading at Stuff
[ Stuff | 2017-02-24 00:00:00 UTC ]
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Derek Thompson unravels the mystery of Fifty Shades’ mega-salesThere are no doubt plenty of people - but probably not as many as read the book - who simply can’t fathom how EL James can have sold more than 125m copies of Fifty Shades of Grey. Derek Thompson is here to help. The reason, it... Continue reading at The Guardian
[ The Guardian | 2017-02-19 00:00:00 UTC ]
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We look at the books that ruled the last week of the holiday shopping season, including Bruce Springsteen’s memoir, a novel that expands the ‘Star Wars: Rogue One’ universe, and a raft of coloring books. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-12-30 00:00:00 UTC ]
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DK is attending MCM London Comic Con this weekend to showcase its collection of Star Wars, Marvel, DC Comics and LEGO titles - and, as the official sponsor of the Kid Zone, will be offering children the chance to take part in LEGO activities and challenges. Continue reading at The Bookseller
[ The Bookseller | 2016-10-28 00:00:00 UTC ]
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The Investigation Discovery channel has been taking notes on Comic Con. The marketing convention held at the Jacob Javits Center every fall allows comic book fans from around the world a chance to... To view the full story, click the title link. Continue reading at Crains New York
[ Crains New York | 2016-06-06 00:00:00 UTC ]
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Eighth-grader Daisy Vetter dropped to the floor and curled up in a ball when news of Harper Lee's death came over the intercom at Walter Reed Middle School in North Hollywood on Friday morning. Her friends asked what was wrong. They just didn't understand, Daisy said, why "To Kill a Mockingbird,"... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-02-20 00:00:00 UTC ]
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As ‘Star Wars: The Force Awakens’ dominates the box office following its December 18 premiere, the book tie-in by Alan Dean Foster came it at #1 in the iBooks bestseller list for the week ended December 20. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-12-23 00:00:00 UTC ]
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A koala and a clumsy CG cat have defeated the Force, at least temporarily.Ladies and gentlemen, meet superstar koala joey Imogen! With 24 million views already for her videos from Australia.com and Symbio Wildlife Park, actually, it's likely that you have done so already. Her charisma and... Continue reading at Advertising Age
[ Advertising Age | 2015-11-17 00:00:00 UTC ]
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Facebook has added 360-degree videos to its news feed, an immersive feature the Menlo Park-based social media platform said will capitalize on a growing number of video publishers using the format. And to pique the interest of users, The Walt Disney Co. (NYSE: DIS) and Lucasfilm have published... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2015-09-24 00:00:00 UTC ]
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In recent years, as comics conventions become a showcase more for media properties, costumes, and celebrities, the question is whether there is still room for comics at Comic Con. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-09-18 00:00:00 UTC ]
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Little, Brown imprint Atom will next month publish a bonus edition of Stephenie Meyer’s Twilight, featuring exclusive bonus content, to mark 10 years since the book was first released. The book will be published worldwide in hardback (£16.99) and ebook (£9.99) on 6th October, although the... Continue reading at The Bookseller
[ The Bookseller | 2015-09-15 00:00:00 UTC ]
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Egmont Books’ marketing director Mike Richards has left the company following a reorganisation of the marketing team. Richards has been in marketing at Egmont for 15 years, promoting authors and brands such as Michael Grant, Lemony Snicket, Jim Smith, Winnie-the-Pooh and Star Wars. He would... Continue reading at The Bookseller
[ The Bookseller | 2015-08-06 00:00:00 UTC ]
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Quirk Books's 'Home Alone' picture book, new Star Wars Little Golden Books, Chronicle's bestsellers-to-brands initiative, Dynamite's expanding roster of licenses, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-08-06 00:00:00 UTC ]
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If you think capturing the Iron Throne with an army of the Unsullied and a couple of dragons takes planning, imagine taking a dozen "Game of Thrones" cast and creators through the madness of Comic Con! For the first time ever, Los Angeles Times Television Critic Mary McNamara and her 17-year-old... Continue reading at Los Angeles Times
[ Los Angeles Times | 2015-07-10 00:00:00 UTC ]
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'Star Wars' and 'Lord of the Rings' had a baby, it died badly, and this book is its reanimated remains. The post We Review a Self-Published E-Book About a Lady Clone War appeared first on WIRED. Continue reading at Wired
[ Wired | 2015-06-24 00:00:00 UTC ]
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Foyles is planning a "Summer of Fun" children’s festival, featuring events with favourite characters such as Alice in Wonderland, Star Wars and Aardman’s Shaun the Sheep. The festival will take place during 25th July-30th August at Foyles stores across London and Bristol. Themes of art,... Continue reading at The Bookseller
[ The Bookseller | 2015-04-28 00:00:00 UTC ]
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Sue Monk Kidd’s 'The Invention of Wings' was Amazon’s top-selling title in 2014, the e-tailer said Friday morning. 'Gray Mountain' by John Grisham came in second. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-12-12 00:00:00 UTC ]
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Everything about this is perfect—even the weird new lightsaber.There are a huge number of things that make Star Wars unique in terms of how movies are marketed—but one that doesn't get discussed much is the fact that the series' posters and one-sheets, rather than being photoshopped assemblages... Continue reading at Fast Company
[ Fast Company | 2014-12-04 00:00:00 UTC ]
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Pan Macmillan has acquired actor Brian Blessed’s autobiography. Editorial director Ingrid Connell bought UK and Commonwealth rights from Tim Bates at Pollinger Ltd. Blessed has been acting for more than 50 years and has appeared in more than 200 films and TV programmes, including "Star Wars:... Continue reading at The Bookseller
[ The Bookseller | 2014-11-26 00:00:00 UTC ]
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