Will Facebook and Google really help drive subscriptions?

Google and Facebook are making a big show of demonstrating their interest in helping news publishers. The post Will Facebook and Google really help drive subscriptions? appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2018-07-05 00:00:00 UTC ]
News tagged with: #drive subscriptions #big show

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Facebook’s growing influence on news consumption, in 5 charts

When it comes to news, it's Facebook's world -- publishers are just living in it. As Facebook continues to court publishers and hold onto users, more people are using the site to keep up on news. According to Pew, 63 percent of Facebook and Twitter users said that they they get their news from... Continue reading at Digiday

[ Digiday | 2015-07-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook continues #post facebook #twitter users #growing influence #social networks


Meredith Continues Digital Drive With Acquisition of Grocery Server

Better Homes and Gardens publisher Meredith Corp. has acquired Grocery Server, a digital shopper marketing platform, in the company's latest attempt to build its digital capabilities.Meredith's AllRecipes.com has used Grocery Server's platform, which shows shoppers where they can buy recipe... Continue reading at Advertising Age

[ Advertising Age | 2015-07-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #latest attempt #paper towels #native advertising #senior vp


Facebook Instant Articles Just Don’t Add Up for Publishers

Here are some key numbers for content licensors in digital media: Netflix will pay approximately $3 billion in licensing and production fees this year to the television and film industry; Hulu is paying $192 million to license South Park; Spotify pay ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-07-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #key numbers #film industry


How Lad Bible’s fans fuel its Facebook video boom

65twenty, the publisher behind bro-culture sites The Lad Bible and The Sport Bible, is generating more than 750 million views each month on Facebook. But unlike most publishers, a lot of those views are happening on content not created by 65twenty but shot and submitted by its highly engaged... Continue reading at Digiday

[ Digiday | 2015-07-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lad bible #community management #video strategy


Google's Ebook Logo Combines The Best Of Print And Digital Brands

How do you brand the digital book of the future? 50% old school, 50% new school.From a design standpoint, Kindle books aren't radically different than their print counterparts. Letters are rendered in pixels rather than ink, and are somewhat adjustable. But otherwise, a digital a book is the... Continue reading at Fast Company

[ Fast Company | 2015-07-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital book #print counterparts #traditional publisher #digital brands


The Picture Book That Parents Worldwide—And Google Ventures—Can't Put Down

With 600,000 books sold, the startup Lost My Name is redefining personalization in publishing.There's no company sign or logo out front. No indication of any kind that this quiet stretch of Pritchard's Road in East London includes the headquarters of a global publishing sensation. A squat,... Continue reading at Fast Company

[ Fast Company | 2015-07-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #picture book


How The New York Times finds new subscribers on Facebook

Facebook can drive a lot of traffic to publishers, but the knock is that a lot of it is fly-by traffic. The Times is using a startup, KeyWee, to find subscribers among the casual readers, though. KeyWee comes up with keywords for articles and then targets the articles to Facebook users who are... Continue reading at Digiday

[ Digiday | 2015-07-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook users #facebook appeared


Facebook is sharing more ad dollars with its video creators

Facebook's shiny logo isn't all that's new for the social network today: The outfit's also announced how it plans to split video ad revenue with publishers. Like YouTube, Facebook will give content creators 55 percent of ad revenue and keep the rest,... Continue reading at Engadget

[ Engadget | 2015-07-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad dollars #video creators #ad revenue


What Scribd’s Growing Pains Mean for the Future of Digital Content Subscription Models

Netflix earned more than $5 billion in 2014. No wonder companies want to be “the Netflix of” other kinds of digital media — ebooks, magazines, music.   That’s not easy to pull off when you don’t ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-07-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #growing pains #$5 billion


Facebook steps up competition with YouTube with ad-supported videos

Social network already has 4bn views a day of its native clips, but helping their creators to make money is its next ambitionVideos uploaded directly to Facebook are watched more than 4bn times a day according to the social network. Now it wants their uploaders to be able to make money from... Continue reading at The Guardian

[ The Guardian | 2015-07-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook users #make money #4bn times #partner publishers


Facebook To Start Sharing Ad Revenue With Video Partners

The tech giant is targeting YouTube's clients with a new ad revenue sharing program for video publishers.Facebook has just made another change to its burgeoning video advertising business. Effective today, Facebook is testing out sharing video ad revenue with video partners. The move is similar... Continue reading at Fast Company

[ Fast Company | 2015-07-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tech giant #video publishers #effective today


Tracking Facebook’s Book Challenge

On January 2, Facebook founder and CEO Mark Zuckerberg announced he would be challenging himself to read a new book every other week in 2015. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-06-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book challenge #facebook founder


Facebook's Immersive Mobile Ads Finally Give Brands the Creative They Want

After Facebook convinced publishers to go all-in on exclusive content with Instant Articles, it hopes advertisers will do the same. In a presentation at Cannes Lions this week, Facebook's chief product officer Chris Cox showed ad buyers mock-ups of a new mobile format that takes over a screen... Continue reading at AdWeek

[ AdWeek | 2015-06-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tv budgets #advertisers today #content users #chris tuff


Publishers Prepare to Ramp Up News Distribution on Facebook’s Instant Articles in Coming Days

Publishers are ready to ramp up content distribution on Facebook’s Instant Articles in the coming days, people familiar with the matter said, with some newsrooms preparing to post a few dozen stories a day. Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-06-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers prepare #news distribution #coming days #content distribution #people familiar #dozen stories


Google, Microsoft among biggest IT industry lobbyists at European Commission

Google and its lobbyists have had more meetings with European Commission officials than any other company, according to figures published by Transparency International on Wednesday.With 32 meetings logged between December and June, Google’s lobbying is topped only by that of BusinessEurope,... Continue reading at PC World

[ PC World | 2015-06-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #european commission #figures published #local authorities


Journalist Laurie Penny banned from Facebook for using pseudonym

New Statesman columnist tweets displeasure after being kicked off social media site, saying she used alias to avoid being trolledFacebook has been accused of putting users at risk “of rape and death threats” by a journalist who was banned from the social networking site for using a... Continue reading at The Guardian

[ The Guardian | 2015-06-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #laurie penny #contributing editor #sex workers


Moviepilot’s Facebook defense: ‘We’re trying to increase our relevance.’

Moviepilot has doubled its traffic in the past year to become the sixth-biggest site for movie buffs. In the process, it’s become highly dependent on Facebook, which supplies 80 percent of its traffic. But well aware that Facebook can turn off the traffic spigot at any time, the site is... Continue reading at Digiday

[ Digiday | 2015-06-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital magazine


Google launches News Lab to help journalists, boost its own publishing cred

Google has launched News Lab, a one-stop website that shows journalists how its tools can help them research, report and promote their stories. The intent is to "collaborate with journalists and entrepreneurs to help build the future of media." Google is joining a crowded field of websites... Continue reading at Digiday

[ Digiday | 2015-06-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #crowded field #including facebook


What is Facebook not telling us about machiavellian censorship?

Just a few days ago the Electronic Frontier Foundation published its annual Who Has Your Back report looking at how various technology companies treated customer privacy. The report makes for interesting reading, but it also raises some questions. One question that has cropped up several times... Continue reading at Betanews

[ Betanews | 2015-06-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #days ago #report makes #privacy policies


Google and Local World strike deal to launch 10 evening editions

Regional publisher to launch titles such as the Bristol Post and Leicester Mercury through apps that launch at 5pm dailyLocal World is to launch digital evening editions for 10 of its titles, including the Bristol Post, Leicester Mercury and Nottingham Post.The regional newspaper publisher has... Continue reading at The Guardian

[ The Guardian | 2015-06-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #launch titles #regional publisher #leicester mercury #nottingham post