What Axel Springer’s loss in ad-blocking suit means for UK publishers

Axel Springer and ad blocking company Eyeo have clashed in several court battles. Most recently, the German publisher was handed a slight victory; the ad block company cannot accept a fee from the publisher to be on its acceptable ads initiative. This is encouraging for U.K. publishers; however, there is no U.K. equivalent law. Even then, claiming ad blocking is illegal is a weak case. The post What Axel Springer’s loss in ad-blocking suit means for UK publishers appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-06-29 00:00:00 UTC ]
News tagged with: #uk publishers #german publisher #axel springer

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The IAB Pivots on Ad Blocking and Issues a Mea Culpa: 'We Messed Up'

The Interactive Advertising Bureau today said the digital publishing industry has cared too much about revenues and too little about user experience and needs therefore to accept blame for the rising popularity of ad blockers. So it's launching an effort called L.E.A.N. Ads, with the acronym... Continue reading at AdWeek

[ AdWeek | 2015-10-15 00:00:00 UTC ]
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Marie Claire and NME publisher Time Inc UK boosts profits to £23m

Company reports 6% rise in pre-tax profits as top executives paid more than £5mMarie Claire and NME publisher Time Inc UK boosted profits to almost £23m last year while paying out more than £5m to staff and top executives at the magazine company.Time Inc UK reported a 6% rise in pre-tax profits... Continue reading at The Guardian

[ The Guardian | 2015-10-14 00:00:00 UTC ]
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Google Unveils Project to Load Mobile Web Pages Faster (And Let Publishers Keep Control of Ads)

Google on Wednesday introduced a publishing platform designed to make news articles on smartphones load faster, which will compete with similar services from Facebook and Apple.Google's new project, called the "Accelerated Mobile Pages Project," is aimed at loading mobile web pages instantly... Continue reading at Advertising Age

[ Advertising Age | 2015-10-07 00:00:00 UTC ]
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Google AMP battles ad-blocking, Apple and Facebook by cutting load times

Search company unveils Accelerated Mobile Pages in bid to work with publishers, ad companies and rival platforms Google is attempting to counter the threat from ad-blocking and rivals Facebook and Apple by radically improving the loading speed of web pages on smartphones and tablets.Accelerated... Continue reading at The Guardian

[ The Guardian | 2015-10-07 00:00:00 UTC ]
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Why the soft-sell approach to ad blocking doesn’t work

It’s a growing problem for ad-supported publishers: How do you get people to stop using ad blocking software? Short of forcing them to see ads they don’t want to, many publishers including The Washington Post and Atlantic are trying to appeal to them with polite entreaties. But some say the soft... Continue reading at Digiday

[ Digiday | 2015-10-06 00:00:00 UTC ]
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Why The Soft-Sell Approach to Ad Blocking Doesn't Work

It’s a growing problem for ad-supported publishers: How do you get people to stop using ad blocking software?   Short of forcing them to see ads they don’t want to, many publishers including The Washington Post, Atlantic and ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-10-06 00:00:00 UTC ]
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Johnson: 'Bonnier is fourth biggest publisher in UK'

Under c.e.o. Richard Johnson, the past few years have seen breathtaking change at Bonnier Publishing, the English-language wing of family-owned Swedish media giant Bonnier. There have been five start-ups, overseas and in the UK, most recently a UK adult fiction business headed by Mark Smith; and... Continue reading at The Bookseller

[ The Bookseller | 2015-10-02 00:00:00 UTC ]
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To compete with Facebook and Google, publishers step up their ad-targeting game

Traditional publishers, tired of competing with Facebook and Google for digital ad dollars, are taking steps to get more personal with their advertising. Among the big topics discussed during Advertising Week was how media companies like News Corp and Condé Nast are getting into the ad tech... Continue reading at Digiday

[ Digiday | 2015-10-02 00:00:00 UTC ]
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The IAB Calls Ad Blocking 'Highway Robbery' and Ramps Up Its Call to Arms

Scott Cunningham, svp at the Interactive Advertising Bureau and general manager of the IAB Tech Lab, told Adweek after a press conference today that he's been privy to ad-blocking data from major publishers that have recently begun using software that detects ad blocking. Pressed to characterize... Continue reading at AdWeek

[ AdWeek | 2015-09-30 00:00:00 UTC ]
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Legal War on Ad Blocking May Be a Loser, if Recent German Rulings Are Any Guide

The ad industry is looking into whether it has potential legal remedies against ad blockers in the U.S., but the issue is already playing out in German courts -- in favor of the blockers.The regional court in Cologne ruled this week, for example, in favor of Adblock Plus and Eyeo, the company... Continue reading at Advertising Age

[ Advertising Age | 2015-09-30 00:00:00 UTC ]
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UK Authors, Publishers Donate Book Sales to Syrian Refugees

Some of the UK’s most famous authors and publishers are donating their earnings from book sales to raise £1m for Syrian refugees. The post UK Authors, Publishers Donate Book Sales to Syrian Refugees appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-09-30 00:00:00 UTC ]
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IAB Starts Publicity and Engineering Battle Against Ad Blocking

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[ Advertising Age | 2015-09-29 00:00:00 UTC ]
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Axel Springer Wants to Buy Business Insider for Around $560 Million

German publishing giant Axel Springer is closing in on a deal to buy Business Insider, in a deal that would value the Web publisher at around $560 million.      Sources familiar with the two companies think a transaction could close w ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-09-22 00:00:00 UTC ]
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Axel Springer sells off Russian media assets to comply with new law

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[ The Guardian | 2015-09-18 00:00:00 UTC ]
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Axel Springer Eyes Controlling Stake in Business Insider

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[ Editor & Publisher | 2015-09-18 00:00:00 UTC ]
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Judge Blasts Anderson News in Decision to Reject Antitrust Suit Against Publishers

‘If there were ever an antitrust case of the pot calling the kettle black, this is it.’ The post Judge Blasts Anderson News in Decision to Reject Antitrust Suit Against Publishers appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-08-26 00:00:00 UTC ]
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4 Major Publishers Can Now Put Ads in Their Online Comment Sections

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[ AdWeek | 2015-08-17 00:00:00 UTC ]
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Ad Blocking is Eating Up More than $20 Billion in Global Revenues

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[ Folio Magazine | 2015-08-12 00:00:00 UTC ]
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Adobe's new Digital Publishing suite puts the focus on mobile content

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New Breed of Digital Publishers Just Say No to Ad Tech

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[ Editor & Publisher | 2015-07-28 00:00:00 UTC ]
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