IAB Starts Publicity and Engineering Battle Against Ad Blocking

The Interactive Advertising Bureau elevated its fight against ad blockers on Tuesday, with President-CEO Randall Rothenberg renewing what he called his "cri de coeur" against the practice and showcasing small publishers being hurt by the practice. The organization also said it was taking new steps to help those publishers fight back.Because many ad blockers cloak their presence, for example, the IAB said it had developed code to help small publishers tell when consumers arrive intending to stiff-arm their ads.The IAB has come up with code, for example, that it said will help small publishers detect consumers who show up with ad blocking activated. "We believe this script will actually help enable them in their fight just by enabling their ability to detect," said Scott Cunningham, senior VP at IAB and general manager of the IAB Tech Lab, at a press conference during the annual IAB Mixx conference, which coincides with Advertising Week. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2015-09-29 00:00:00 UTC ]

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Hearst Names Shawn Oswald GM of WISN in Milwaukee

Longtime Hearst Television executive Shawn Oswald has been named president and general manager of Hearst Television's Milwaukee, Wisconsin ABC affiliate WISN. He will take over for Jan Wade, who is retiring at the end of the year. This is a return to WISN for Oswald, who... Continue reading at AdWeek

[ AdWeek | 2024-12-04 14:08:26 UTC ]
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Jan Wade to Retire from WISN in Milwaukee

Jan Wade will retire as the president and general manager of WISN, Hearst Television's ABC affiliate in Milwaukee, Wisconsin, at the end of this year. Wade joined WISN in 2007. "Leveraging her deep industry experience, Jan has led WISN to a consistent level of excellence... Continue reading at AdWeek

[ AdWeek | 2024-11-20 12:01:33 UTC ]
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John Humphries to Retire as GM of WYFF

John L. Humphries, a veteran of 18 years at Hearst Television and more than four decades in broadcast TV, will retire later this year from his current post of president and general manager of WYFF in Greenville-Spartanburg-Anderson, South Carolina and Asheville, North... Continue reading at AdWeek

[ AdWeek | 2024-10-15 20:00:19 UTC ]
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Adams projects confidence standing alone in City Hall

Eric Adams stood alone in City Hall on Tuesday and tried to project confidence in his imperiled mayoralty as he answered in-depth questions for the first time since his federal corruption indictment.Adams was not seated at a table surrounded by his usual phalanx of deputy mayors, and instead... Continue reading at Crains New York

[ Crains New York | 2024-10-01 19:47:39 UTC ]
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Lawmakers assail Mastro as mayor's nomination appears in peril

City Council members signaled that they may reject Mayor Eric Adams’ pick to be the city’s top lawyer as they laid into the nominee, Randy Mastro, during a tense confirmation hearing on Tuesday that was ongoing as of midafternoon.Mastro, a prominent and accomplished attorney, faced hours of... Continue reading at Crains New York

[ Crains New York | 2024-08-27 20:06:54 UTC ]
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Sweden’s Marie Tomičić: A Small Publisher Goes Green

Small publishers can contribute to the green transition, publisher Marie Tomičić says: 'Connect the change to your brand.' The post Sweden’s Marie Tomičić: A Small Publisher Goes Green appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-07-11 18:30:22 UTC ]
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HBG CIO Mike Ballanco Retires, HUK’s Brendan Goss Up in Dual Role

Ballanco, senior VP and chief information officer at Hachette Book Group, will retire on September 27, with Brendan Goss, currently CIO of Hachette UK, to assume the newly created role of group CIO of HBG and HUK. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-07-09 04:00:00 UTC ]
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Sabrina McCarthy Named President of Bloomsbury USA

McCarthy joins the company from Ingram Publisher Services, where she has worked for eight years, most recently as v-p and general manager. She will take the helm of Bloomsbury USA in early April. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-06 05:00:00 UTC ]
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Adweek Builds New Executive Team, Naming Former People GM Zoë Ruderman Chief Content Officer and Former Condé Nast Executive Drew Schutte Chief Revenue Officer

Adweek, the leading source of news, insights and intelligence for the marketing and advertising industry, today announced it has hired former Vice President and General Manager of People, Zoe Ruderman as Chief Content Officer and Drew Schutte, former executive at Conde Nast titles The New... Continue reading at AdWeek

[ AdWeek | 2023-11-30 19:30:00 UTC ]
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The Power to Publish Enables the Freedom to Read

By publishing unflinching books on topics often perceived as controversial, small publishers can combat restrictions on intellectual freedom. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-10 05:00:00 UTC ]
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Frankfurt: 2024 Guest of Honor Italy Presents Plans

At a press conference on Thursday, 2024 Guest of Honor Italy previewed its Frankfurt Book Fair plans featuring 120 authors and artists. The post Frankfurt: 2024 Guest of Honor Italy Presents Plans appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-10-19 15:10:39 UTC ]
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NewFronts Day 3—Twitter shows up after all and inside TikTok’s invite-only event

Welcome to Ad Age’s NewFronts 2023 newsletter. We’ve been sharing a daily roundup of events, interviews and sessions from Interactive Advertising Bureau's dog-and-pony show throughout the week. You can find all of Ad Age's NewFronts coverage here. Twitter went from NoFronts to NewFronts—kind... Continue reading at Advertising Age

[ Advertising Age | 2023-05-04 14:42:00 UTC ]
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NYPD's Spot Robot is back for use in 'hazardous situations'

Back in 2021, the New York Police Department (NYPD) cancelled a planned deployment of the Spot robot dog [aka "Digidog"] following a public backlash. Now, New York City's current law and order mayor Eric Adams has brought the robot dog back for use in "hazardous situations," The New York Times... Continue reading at Engadget

[ Engadget | 2023-04-12 06:19:27 UTC ]
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Frankfurter Buchmesse Applications Open: Fellowships and Grant Program

Three fellowships and a grant program for small publishers are taking submissions now for the 2022 Frankfurter Buchmesse. The post Frankfurter Buchmesse Applications Open: Fellowships and Grant Program appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-03-03 17:23:35 UTC ]
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PW Notable: Amandeep Kochar

It’s been a swift rise for Amandeep Kochar, who joined Baker & Taylor in 2014 and enthusiastically fulfilled several roles on his way to being named executive v-p and general manager in 2019. But in November 2021, Kochar took his enthusiasm to the next level—he bought the company from parent... Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-12-17 05:00:00 UTC ]
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CALIBA Names New Coexecutive Directors

The California Independent Booksellers Alliance announced that Ann Seaton, CALIBA’s former director of operations and Kristin Rasmussen, general manager of {pages} a bookstore in Manhattan Beach, have been appointed coexecutive directors of the association. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-07-26 04:00:00 UTC ]
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Watch: How Kroger leverages “always on” analytics for real-time marketing decisions

Watch the broadcast replay here and join the conversation on Facebook, Periscope, LinkedIn and Twitter. Even the largest supermarket chain in the U.S. has to adjust to business disruptions and think fast on its feet—particularly in the aftermath of a global pandemic. To improve its marketing... Continue reading at Advertising Age

[ Advertising Age | 2021-01-26 19:00:00 UTC ]
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Watch live Jan. 26 at 2:30 p.m. EST: How Kroger leverages “always on” analytics for real-time marketing decisions

Watch the live broadcast here on Jan. 26 at 2:30 p.m. Eastern—and join the conversation on Facebook, Periscope, LinkedIn and Twitter. To RSVP, click here. Even the largest supermarket chain in the U.S. has to adjust to business disruptions and think fast on its feet—particularly in the... Continue reading at Advertising Age

[ Advertising Age | 2021-01-21 19:30:00 UTC ]
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Spanish-speaking writers are producing ambitious science fiction and fantasy. Let these books be your introduction.

As diverse as Spanish genre fiction is, most of it is hidden from the English-language world. Thankfully, enthusiasts and small publishers are filling the void. Continue reading at The Washington Post

[ The Washington Post | 2020-09-21 12:00:00 UTC ]
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PA teams up with Northern Fiction Alliance for autumn workshop series

The Northern Fiction Alliance and Publishers Association have joined forces to launch a series of online workshops, designed to "upskill and inspire" small publishers this autumn.  Continue reading at The Bookseller

[ The Bookseller | 2020-09-06 21:09:07 UTC ]
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