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You up? It's People. Starting Sunday, People magazine says it will be offering free, exclusive Oscars red carpet and backstage content to users who text 212-479-1704 and sign up by providing their name and phone number. The project is part of a partnership with Community, a messaging platform... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2020-02-04 19:22:48 UTC ]
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#tentpole events
#alexa skills
#digital strategy
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With push notifications, there's never been a more direct way for publishers to build brand evangelism and reach their audience. But if the digital publishing community focuses on incomplete metrics, then there's a real risk of breaking the whole system, echoing recent statements from the IAB... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-03-21 00:00:00 UTC ]
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#push notifications
#ad revenue
Push notifications have gotten more sophisticated as publishers try to build deeper direct connections with readers. The post Publishers eye push notifications in aftermath of Facebook news feed changes appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2018-01-31 00:00:00 UTC ]
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#push notifications
Adobe’s Digital Publishing suite has long offered a way for brands to publish content on tablets, but on Wednesday the company introduced a new generation of the software tweaked specifically to put such capabilities in the hands of ordinary business users.Adobe’s new Digital Publishing Solution... Continue reading at 'PC World'
[ PC World | 2015-07-30 00:00:00 UTC ]
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#mobile content
#publish content
#content discovery
#push notifications
The Kindle’s X-Ray feature is an excellent differentiator from other eReader apps. It’s like a specialized Wikipedia for each Kindle book, curating details about characters, locations, history, and many other facets of both fiction and non-fiction texts. The X-Ray feature is finally available in... Continue reading at 'PC World'
[ PC World | 2014-12-10 00:00:00 UTC ]
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#book isn
#push notifications
#x-ray feature