‘We seized on podcasts’: How Slate used audio as the foundation of its first-party data strategy

At least 60% of Slate's podcast audience also visits its site, giving the news publisher a strong foundation for its new first-party data strategy. The post ‘We seized on podcasts’: How Slate used audio as the foundation of its first-party data strategy appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2020-11-06 05:01:12 UTC ]
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Audio download chart, June 2016: Hawkins' train still on track

Paula Hawkins’ The Girl on the Train (Random House) just keeps on rolling. The number one audio download title in June has racked up three consecutive months at the top, and four overall, after originally cresting the chart in July 2015. The audio download chart’s followers will recall that The... Continue reading at The Bookseller

[ The Bookseller | 2016-07-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #year running #consecutive months #paula hawkins


'The Football Ramble' podcast book to Century

Century is set to publish a book by the presenters of "The Football Ramble" podcast. Continue reading at The Bookseller

[ The Bookseller | 2016-07-23 00:00:00 UTC ]
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The Audio Book Club Hangs With All the Single Ladies

To listen to the Audio Book Club discussion of Eligible, click the arrow on the player below. Continue reading at Slate

[ Slate | 2016-07-18 00:00:00 UTC ]
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How The Atlantic, Slate and others obsess about user experience

The rise of multiple platforms and screen sizes, along with the scary adoption of ad blocking, has publishers obsessing over user experience. Publishers including Mic, The Atlantic and Slate are hiring UX specialists while putting testing on steroids. Beyond ad blocking, the hope is that a... Continue reading at Digiday

[ Digiday | 2016-07-18 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #crowded market #ad blocking #screen sizes #multiple platforms #user experience


For the Love of Industry Data: Nielsen’s Co-Location With Romance Writers of America

With analysis of a "slow erosion" of sales and much more, Nielsen's Romance Book Summit is a mix of research analysis and thematic exploration at the Romance Writers of America's gathering. The post For the Love of Industry Data: Nielsen’s Co-Location With Romance Writers of America appeared... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-07-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #romance writers #industry data #america appeared


Tributes to Evans at Faber Summer Party

Faber c.e.o. Stephen Page paid tribute to the "energy, brilliance and power" of former Faber m.d. Matthew Evans at the publisher's annual summer party. Continue reading at The Bookseller

[ The Bookseller | 2016-07-09 00:00:00 UTC ]
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Fall 2016 Audio Announcements

The big audiobooks of fall include titles from John le Carré, Jacqueline Woodson, Bruce Springsteen, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-07-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #bruce springsteen #jacqueline woodson


Barnsley guest at HarperCollins summer party

Victoria Barnsley was the surprise guest at the HarperCollins summer party, held at the V&A last night, with Charlie Redmayne, HarperCollins UK c.e.o. paying tribute to his predecessor as a "great friend to many staff, agents and authors" and someone who led the business "brilliantly" for 13... Continue reading at The Bookseller

[ The Bookseller | 2016-07-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #paying tribute #harpercollins uk #charlie redmayne #victoria barnsley


‘People have shown up for the party’: How the Lad Bible uses Facebook Live

The Lad Bible has been experimenting with Facebook Live for the past two months across its portfolio and is ramping up output to four a week, plus putting in place a dedicated Facebook Live team. The videos are getting views in the millions, outreaching many publishers that weren’t born on... Continue reading at Digiday

[ Digiday | 2016-07-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #lad bible #facebook live #post people


Audible Unveils Short Form Audio Streaming Service

In a move that further expands the Amazon subsidiary's reach beyond the audiobook market, Audible has unveiled an on-demand, unlimited listening service called Channels. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-07-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #audiobook market #amazon subsidiary


Amazon's Audible Introduces Podcast Subscription Service

There are several hundred thousand podcasts available through Apple's podcast app, and all of them cost the same amount: nothing. Starting today, you can have access to a far smaller slate of podcasts for a few bucks a month over at Audible, the audio books service owned by Amazon.Audible is... Continue reading at Advertising Age

[ Advertising Age | 2016-07-07 00:00:00 UTC ]
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My Dad Wrote a Porno podcast tie-in

Quercus has acquired a book from the people behind the iTunes podcast "My Dad Wrote a Porno". Continue reading at The Bookseller

[ The Bookseller | 2016-07-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #acquireda book


How Brexit is helping shape Business Insider’s Facebook Live strategy

For Business Insider, Facebook Live means more live news and events coverage. The publisher is now doing six live streams per day across its Business Insider, Business Insider UK, Tech Insider and Insider pages. The content, which is overseen by a four-person team, focuses on covering big news... Continue reading at Digiday

[ Digiday | 2016-07-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #business insider


Yellow Kite summer party toasts to soaring success

Hodder health and wellbeing imprint Yellow Kite yesterday celebrated two and a half years since launching in 2014. Continue reading at The Bookseller

[ The Bookseller | 2016-06-30 00:00:00 UTC ]
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4 light, breezy audio books for summer

This month's audiobook are light, breezy, and humorous – in other words, vacation-style reads. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2016-06-29 00:00:00 UTC ]
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Creatives praised at PRH Children’s Summer Party

Francesca Dow praised her authors and illustrators for keeping the “magic of storytelling” alive at the annual Penguin Random House Children’s Summer Party. Continue reading at The Bookseller

[ The Bookseller | 2016-06-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #summer party #prh children


Condé Nast Launches New Audience Data Platform, Condé Nast Spire

Spire will combine the publisher's first-party data with 1010data's consumer purchase data to optimize real-time campaigns. The post Condé Nast Launches New Audience Data Platform, Condé Nast Spire appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-06-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #first-party data


Marketers Are Slowly Experimenting With Audio in Their Snapchat and Facebook Videos

For the past year or so, Facebook has conditioned advertisers and publishers to create video that can be understood without sound, as more clips that play automatically (and silently) when users scroll fill news feeds. With 100 million hours of video viewed every day and the explosion of... Continue reading at AdWeek

[ AdWeek | 2016-06-20 00:00:00 UTC ]
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The Audio Book Is Eligible

To listen to the Audio Book Club discussion of Eligible, click the arrow on the player below. Continue reading at Slate

[ Slate | 2016-06-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #audio book


German publishers are pooling data to compete with Google and Facebook

German media's relationship with Google and Facebook has been fraught with tension. In the last nine months, eight of the 10 biggest publishing groups in Germany, including Axel Springer, have been pooling reader data from nearly 1,000 websites to create highly targeted, quality data segments... Continue reading at Digiday

[ Digiday | 2016-06-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #advertising spend #german media #german publishers #facebook appeared