At least 60% of Slate's podcast audience also visits its site, giving the news publisher a strong foundation for its new first-party data strategy. The post ‘We seized on podcasts’: How Slate used audio as the foundation of its first-party data strategy appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2020-11-06 05:01:12 UTC ]
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Pan Macmillan has bought audio rights to 11 books from bestselling author Peter James, in a move to consolidate his audio publishing within the publisher. Continue reading at The Bookseller
[ The Bookseller | 2016-04-07 00:00:00 UTC ]
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Social platforms are prioritizing video. But what works on YouTube doesn’t work on Facebook. What works on Facebook won’t work on Snapchat. With this in mind, publishers including Refinery29 and LittleThings have broke down the walls between different departments. Others, like The Atlantic and... Continue reading at Digiday
[ Digiday | 2016-03-31 00:00:00 UTC ]
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A show about the boundary-pushing art of radical Latin American women and another devoted to the science fiction of the Americas are just two of 43 exhibitions and events receiving $8.5 million in grants from the Getty Foundation as part of Pacific Standard Time: Los Angeles/Latin America,... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-03-30 00:00:00 UTC ]
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To listen to the Audio Book Club discussion of Better Living Through Criticism, click the arrow on the player below. Continue reading at Slate
[ Slate | 2016-03-24 00:00:00 UTC ]
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Understanding industry data, and more on the “Four Horsemen” tech companies, headlined the second day of Digital Book World. Continue reading at The Bookseller
[ The Bookseller | 2016-03-11 00:00:00 UTC ]
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Digital Book World and Author Earnings may have transformed an industry standoff into a cooperative trade-and-indie exploration going forward. The post Data Guy’s Web of Analysis: DBW Turns Hostility Into a Handshake appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-03-10 00:00:00 UTC ]
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Ali Muirden's 'Adventures in audio', first delivered as a speech at the Independent Publishers Guild's annual conference. Continue reading at The Bookseller
[ The Bookseller | 2016-03-09 00:00:00 UTC ]
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Lucas, the first woman and first African-American to lead the National Book Foundation, talks about her plans for making the organization more relevant to those outside New York publishing. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-09 00:00:00 UTC ]
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At Digital Book World, Kelly Gallagher showed just how effective data analysis can be and how it can help you make decisions that will lead to more book sales. The post Kelly’s Efficiency Index, or Using Data to Make Smarter Publishing Decisions appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-03-08 00:00:00 UTC ]
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Facebook Atlas, the social platform's ad server that extends far beyond its own site and apps, is getting a few noteworthy updates today. The Menlo Park, Calif.-based company is announcing Offline Actions, which lets Atlas-using marketers upload their own point-of-sale data and view it... Continue reading at AdWeek
[ AdWeek | 2016-03-07 00:00:00 UTC ]
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Non-traditional products and services are key for fulfillment providers, publishing clients alike, according to the 2016 Fulfillment Services Bureau Survey. The post Digital and Data Drive Growth in Fulfillment Services appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-03-04 00:00:00 UTC ]
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It's been almost a year since Facebook launched Instant Articles, giving publishers the promise of fast-loading pages if they gave up control over their content and distribution. With a rollout to all publishers just weeks away, participants including The Washington Post, Slate, LittleThings,... Continue reading at Digiday
[ Digiday | 2016-03-01 00:00:00 UTC ]
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The Literary Platform's Sophie Rochester on publishing by numbers, and whether the industry can keep its soul in an increasingly data-driven future. Continue reading at The Bookseller
[ The Bookseller | 2016-03-01 00:00:00 UTC ]
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As Snapchat’s ad platform evolves, the top publishers that helped pioneer advertising there could lose some autonomy to strike their own deals. The messaging and media app wants to stop looking at Discover, where publishers like BuzzFeed, Vox, Cosmo, IGN, MTV and others post daily editions, as... Continue reading at Digiday
[ Digiday | 2016-02-29 00:00:00 UTC ]
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Square Peg has acquired 70s Dinner Party by Anna Pallai, a book that "applauds" all that is wonderfully "downright naff" in retro 70s dining, following a five-way auction. Continue reading at The Bookseller
[ The Bookseller | 2016-02-20 00:00:00 UTC ]
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Magazine publisher acquires social network’s owner Viant and will mine its membership dataTime Inc has acquired what is left of social media pioneer MySpace in a move designed to hoover up user data to help it target digital ads more effectively.The publisher of magazines including Time, People... Continue reading at The Guardian
[ The Guardian | 2016-02-11 00:00:00 UTC ]
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Lisa Lucas, publisher of the nonprofit online magazine Guernica, has been appointed executive director of the National Book Foundation. She will start March 14. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-02-10 00:00:00 UTC ]
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To listen to the Audio Book Club discussion of A Manual for Cleaning Women, click the arrow on the player below. Continue reading at Slate
[ Slate | 2016-02-04 00:00:00 UTC ]
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Time Inc. has launched a personalized beauty service, Powder, serving up recommended products and articles to users for Time Inc. This means it can re-target Powder users across its beauty portfolio, including titles like Marie Claire, InStyle and Look. L'Oreal is the only brand partner on board... Continue reading at Digiday
[ Digiday | 2016-02-03 00:00:00 UTC ]
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Elsevier's not-for-profit Elsevier Foundation has committed an annual contribution of $1m to a series of new programmes to run through to 2018, including one to encourage diversity in science, technology and medicine and another to promote science research in developing countries. Continue reading at The Bookseller
[ The Bookseller | 2016-02-03 00:00:00 UTC ]
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