At least 60% of Slate's podcast audience also visits its site, giving the news publisher a strong foundation for its new first-party data strategy. The post ‘We seized on podcasts’: How Slate used audio as the foundation of its first-party data strategy appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2020-11-06 05:01:12 UTC ]
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Facebook's algorithm can giveth as well as taketh away, which has some publishers reconsidering its relationship to the platform. Slate, for one, is now measuring itself by a set of reader loyalty metrics as a way to prove its distinctiveness to advertisers. So far this year, the number of... Continue reading at Digiday
[ Digiday | 2016-09-28 00:00:00 UTC ]
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The founders of Down the Rabbit Hole, the radio show about children’s books, are launching a new website and podcast to mark its Autumn 2016 season. Continue reading at The Bookseller
[ The Bookseller | 2016-09-27 00:00:00 UTC ]
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A familiar face tops the audiobook list, while the new play script helps Harry Potter sweep seven of the top 20 chart places. Continue reading at The Bookseller
[ The Bookseller | 2016-09-23 00:00:00 UTC ]
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Former prime minister David Cameron's memoirs will be based on a "frank" audio diary he kept during his time in office. Continue reading at The Bookseller
[ The Bookseller | 2016-09-21 00:00:00 UTC ]
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Technologies involving big data analysis are becoming so cheap to work with that academic publishers should be innovating in the area even if they are unsure what they are looking to create, Sage's Ian Mulvany told the Association of Learned and Professional Publishers conference. Continue reading at The Bookseller
[ The Bookseller | 2016-09-16 00:00:00 UTC ]
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As someone on the go, I have always craved the ability to listen to audio books in my car. Whenever I research getting them, however, the high prices always scare me away. Look, I understand a lot of time and effort goes into creating versions of books that are read aloud, but with current... Continue reading at Betanews
[ Betanews | 2016-09-13 00:00:00 UTC ]
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To listen to the Audio Book Club discussion of The Girls, click the arrow on the player below. Continue reading at Slate
[ Slate | 2016-09-12 00:00:00 UTC ]
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HarperCollins imprint HQ is to publish Attack of the Fifty Foot Women, an "exciting and inspiring" book by author and co-founder of the Women’s Equality Party, Catherine Mayer. Continue reading at The Bookseller
[ The Bookseller | 2016-09-09 00:00:00 UTC ]
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Las Vegas-based Central Recovery Press and Boston’s Beacon Press are the latest independent publishers to jump into the booming audio segment. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-09-08 00:00:00 UTC ]
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Publishers around the world are trying to figure out how to benefit from social platforms and apps. In June, publishers from all over the world gathered at the Digiday Publishing Summit in Japan to discuss how they are growing internationally at scale. The post Quartz’s Jay Lauf: ‘Serving the... Continue reading at Digiday
[ Digiday | 2016-09-08 00:00:00 UTC ]
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In the past year, W Magazine has grown its digital team from four to 16 people, with a focus on creating specific content not only for its website, but social platforms like Instagram and Facebook. With more than half of its website traffic coming through mobile, its publisher and chief revenue... Continue reading at Digiday
[ Digiday | 2016-08-25 00:00:00 UTC ]
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A digital advertising battle royale is taking shape, as Facebook appears to be moving forward with plans to compete against Google for programmatic ad dollars that have historically been dominated by the search giant.Facebook has a simple strategy: bring advertiser demand from the Facebook... Continue reading at Advertising Age
[ Advertising Age | 2016-08-25 00:00:00 UTC ]
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As the digital revolution sweeps through publishing, is editing in decline? We find out how the 21st-century editor works, with Diana Athill, Matt Weiland, Karolina Sutton and many moreThe upheavals of the information age have transformed traditional publishing, a revolution that has arrived... Continue reading at The Guardian
[ The Guardian | 2016-08-19 00:00:00 UTC ]
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Plenty of publishers are fretting about the time, posts and resources they are pouring into Facebook, especially Facebook video. But Fatherly, a millennial dad-focused website that's piled up more than 300 million video views this year, has had great success using its viral hits to convert... Continue reading at Digiday
[ Digiday | 2016-08-16 00:00:00 UTC ]
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On a special episode of our culture podcast, we talk about the published script for J.K. Rowling's new play, featuring the return of her beloved wizards. The post Bonus Culture Podcast: Can the Harry Potter Play Cast the Same Spell as the Books? appeared first on WIRED. Continue reading at Wired
[ Wired | 2016-08-15 00:00:00 UTC ]
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Radio audiences have declined, but audio is as popular as ever. Streaming music alone generated $2 billion in revenue last year, proving that there’s still demand for sound and opportunity for audio publishers. Programmatic audio is changing the way audio publishers generate revenue. Sponsored... Continue reading at Digiday
[ Digiday | 2016-08-11 00:00:00 UTC ]
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To listen to the Audio Book Club discussion of Harry Potter and the Cursed Child, click the arrow on the player below. Continue reading at Slate
[ Slate | 2016-08-04 00:00:00 UTC ]
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The new Harry Potter went on sale last Saturday night, and bookstores across the country celebrated with midnight parties. Here we present a sampling of photos from those festivities. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-08-02 00:00:00 UTC ]
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Central London was once again full of wizards, Harrys, Hagrids and Hermiones last night (30th July) as Waterstones Piccadilly and Foyles on Charing Cross Road held extravagant parties to celebrate Little, Brown’s publication of Harry Potter and the Cursed Child– surely already the fastest... Continue reading at The Bookseller
[ The Bookseller | 2016-07-31 00:00:00 UTC ]
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FutureBook, The Bookseller’s digital publishing conference, is to expand in 2016 with dedicated strands on EdTech and the audiobook market. Continue reading at The Bookseller
[ The Bookseller | 2016-07-27 00:00:00 UTC ]
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