‘We seized on podcasts’: How Slate used audio as the foundation of its first-party data strategy

At least 60% of Slate's podcast audience also visits its site, giving the news publisher a strong foundation for its new first-party data strategy. The post ‘We seized on podcasts’: How Slate used audio as the foundation of its first-party data strategy appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2020-11-06 05:01:12 UTC ]
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Redmayne hails 'terrific year' at HarperCollins Summer Party

Charlie Redmayne paid tribute to the veterans of the publishing industry who had passed away in the “brutal” last year at the HarperCollins summer party. Continue reading at The Bookseller

[ The Bookseller | 2017-07-07 00:00:00 UTC ]
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History of the Labour Party’s founding women to I B Tauris

I.B.Tauris is to publish an "exciting and timely" new book "shedding light" on the women at the heart of the Labour Party’s early history next September. Continue reading at The Bookseller

[ The Bookseller | 2017-07-01 00:00:00 UTC ]
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Fall 2017 Audio Announcements

The fall crop of new audio titles is on the way and will land in a market that saw double-digit growth last year over 2015. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-06-30 00:00:00 UTC ]
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PRH Children's Summer Party celebrates 'magic' and 'wonder'

Penguin Random House Children’s Summer Party boasted a magician, ice cream created with liquid nitrogen and two “magic wonder” trees. Continue reading at The Bookseller

[ The Bookseller | 2017-06-28 00:00:00 UTC ]
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Samuel West to narrate new Inspector Morse audio series

Actor Samuel West is reading the entirety of late Colin Dexter’s Inspector Morse series, as well as the short story collection Morse's Greatest Mystery and Other Stories, for a new audio series from Pan Macmillan.  Continue reading at The Bookseller

[ The Bookseller | 2017-06-27 00:00:00 UTC ]
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Radio 2’s Haddow to launch Book Off! podcast

BBC Radio 2 producer Joe Haddow will next week launch a podcast called “Book Off!”, in which authors, comedians and figures from the music and film worlds will argue the case for one book that is of importance to them. Continue reading at The Bookseller

[ The Bookseller | 2017-06-23 00:00:00 UTC ]
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Amazon mines sales data for Harry Potter trends

Nobody wants to be in the Harry Potter House Hufflepuff, Amazon made it official today, as it released fresh data about the UK’s buying habits of all things Potter. Continue reading at The Bookseller

[ The Bookseller | 2017-06-23 00:00:00 UTC ]
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Vast potential in Instagram and podcasts, M&P conference hears

Publishers have been encouraged to experiment with burgeoning platforms and mediums including Instagram and podcasts to better reach consumers. Continue reading at The Bookseller

[ The Bookseller | 2017-06-15 00:00:00 UTC ]
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Podcast: LittleThings’ Gretchen Tibbits on distributed publishing, skipping Snapchat and Facebook Live

On this episode of the Visionaries Podcast, we sat down with Gretchen Tibbits, COO, and president of uplifting content publisher LittleThings to talk Facebook Live, Snapchat, distributed publishing, and duopoly. Sponsored content by GumGum The post Podcast: LittleThings’ Gretchen Tibbits on... Continue reading at Digiday

[ Digiday | 2017-06-14 00:00:00 UTC ]
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'Fantasy legend' Gemmell published in audio for first time

Hachette and Orion are publishing the entire works of late fantasy novelist David Gemmell in audio for the first time. Continue reading at The Bookseller

[ The Bookseller | 2017-06-13 00:00:00 UTC ]
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Podcast series explores Polygon writer's path to publication

A new podcast series exploring a debut crime author’s 14-year journey to publication will be released on 20th June. Continue reading at The Bookseller

[ The Bookseller | 2017-06-09 00:00:00 UTC ]
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Audio Publishers Association: Annual Survey Cites a Third Year of Strong US Audiobook Sales Growth

APA estimates show 2016's audiobook sales growth expanding by almost 20 percent again. Sixty-seven million Americans say they finished an audiobook. The post Audio Publishers Association: Annual Survey Cites a Third Year of Strong US Audiobook Sales Growth appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-06-07 00:00:00 UTC ]
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HarperNonFiction launches book tie-in football podcast

HarperNonFiction has launched an eight-part podcast for a new sports book called The Mixer by journalist Michael Cox. Continue reading at The Bookseller

[ The Bookseller | 2017-06-02 00:00:00 UTC ]
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Audible launches £4m audio plays grant

Audiobook platform Audible is launching a $5m (£3.89m) transatlantic theatre grant in order to "further its commitment to supporting emerging talent" in the creative arts. Continue reading at The Bookseller

[ The Bookseller | 2017-06-01 00:00:00 UTC ]
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BookExpo Opens With Data for the Industry and a Focus on Consumers

As BookExpo's conference programming looks at the new centricity of consumer data, ReedPOP hits 'reset' on mission priorities and approach. The post BookExpo Opens With Data for the Industry and a Focus on Consumers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-06-01 00:00:00 UTC ]
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BookExpo 2017: Audiobooks Evolve in the Age of Podcasts

“There’s a renaissance for spoken-word content and our media diet is expanding, but as the landscape becomes more saturated, audiobooks face greater and greater discoverability challenges,” said Tom Webster, v-p, strategy and marketing, at Edison Research. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-06-01 00:00:00 UTC ]
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Audio download chart: Sherlock's definitive collection

Even bestsellers like J K Rowling and Paula Hawkins can’t escape the shadow of Sir Arthur Conan Doyle from beyond the grave. Kiera O’Brien reports. Continue reading at The Bookseller

[ The Bookseller | 2017-05-31 00:00:00 UTC ]
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In a Data-Centric Age, Many Publishers Come Up Short [PDF]

Special report: Shortsightedness and organizational inefficiency could herald a major missed opportunity. The post In a Data-Centric Age, Many Publishers Come Up Short [PDF] appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-05-26 00:00:00 UTC ]
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In a Quiet Week, Hardcover Gains Offset Declines in Audio, Mass Market Paperback

At outlets that report to NPD BookScan, unit sales of print books were 1% higher in the week ended May 21, 2017, than in the similar week in 2016. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-05-26 00:00:00 UTC ]
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Facebook's New Tool Lets Publishers Use Its Data to Sell Video Ads

Facebook is opening up its data for streaming video publishers to target video ads on their sites and in their apps.A&E Networks, ESPN, Hearst Television and Scripps Networks Interactive are testing an automated system that lets marketers find their intended audience using Facebook data such... Continue reading at Advertising Age

[ Advertising Age | 2017-05-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #intended audience #hearst television #ae networks #automated system