#multiple platforms

Publishing news tagged with #multiple platforms

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IAB NewFronts 2022—Amy Poehler gets a Twitch lesson and Snap makes a Cameo

Welcome to Ad Age’s NewFronts 2022 newsletter. We’ll be sharing a daily roundup of events, interviews and sessions from IAB. You can sign up here to get updates delivered to your inbox.Amy Poehler’s Twitch tutorial Comedian Amy Poehler helped Amazon’s pitch to media buyers on Monday, at the... Continue reading at 'Advertising Age'

[ Advertising Age | 2022-05-03 23:15:06 UTC ]
More news stories like this | News stories tagged with: #shoppable ads #multiple platforms #media companies #brand-safe inventory #harry potter


Bonnier Promotes PopSci EIC Joe Brown to Lead 3 Additional Titles

Joe Brown, Popular Science’s editor-in-chief since 2016, is moving into the expanded role of VP, editorial director of the New York-based brands Saveur, Outdoor Life and Field & Stream, Bonnier Corp. announced on Tuesday. He is succeeding Anthony Licata, who departed the company after over... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2019-04-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #multiple platforms #focusing solely


How Publishers Are Streamlining Their Businesses With Marketing Automation

From controlling the temperature in our homes and offices to helping drive our cars, automation is changing our everyday lives. This shift is transforming the way that we do business as well, and has been a game changer in the way that publishers approach marketing. By tapping into marketing... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2019-03-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #helping drive #game changer #multiple platforms #media landscape #embrace technology


Study: Over Two-Thirds of Americans Still Read Print Magazines

Digital magazine audiences are growing, but most U.S. adults prefer to consume across multiple platforms. The post Study: Over Two-Thirds of Americans Still Read Print Magazines appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2016-08-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post study #multiple platforms


How The Atlantic, Slate and others obsess about user experience

The rise of multiple platforms and screen sizes, along with the scary adoption of ad blocking, has publishers obsessing over user experience. Publishers including Mic, The Atlantic and Slate are hiring UX specialists while putting testing on steroids. Beyond ad blocking, the hope is that a... Continue reading at 'Digiday'

[ Digiday | 2016-07-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #user experience #multiple platforms #screen sizes #ad blocking #crowded market


Google shows love to users with disabilities

According to Google, 20 percent of people in the USA will experience a disability at some point in their life. Let's think about this for a moment -- that is one in five people. In other words, people with disabilities are a significant part of the population. While there are many laws on the... Continue reading at 'Betanews'

[ Betanews | 2016-04-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #moment -- #significant part #multiple platforms


Ad Age's 2014 Magazine A-List: Vice Is Magazine Brand of the Year

For most magazine companies, 2014 was a difficult year. Backs against the wall, publishers looked beyond print for growth -- to digital media, live events, consumer products and TV deals.Vice magazine is way ahead of them.The free magazine founded in 1994 as Voice of Montreal has grown into one... Continue reading at 'Advertising Age'

[ Advertising Age | 2015-01-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #live events #consumer products #tv deals #multiple platforms #publishers claim #ae networks


Folio Top Women: Mariette DiChristina

Mariette is the executive force behind the transformation of the country's longest published magazine from an under-appreciated authority into a digital powerhouse across multiple platforms, serving all types of consumers. During this process, she revamped the editorial, increased online traffic... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2014-10-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital powerhouse #multiple platforms


NME sales falling off the charts

Music weekly's circulation drops below 'death knell' 20,000 mark but publisher says reach and revenues are growingIn its heyday it sold more than 300,000 copies but the circulation of the New Musical Express, the last of the old-school music weeklies, has dipped below 20,000 in the latest... Continue reading at 'The Guardian'

[ The Guardian | 2014-02-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #multiple platforms #valuable audience #revenue growth