The Secret to Digital Growth: Investing In Content?

Business Insider's Henry Blodget tells (almost) all. But can online revenue cover the costs of original content? Continue reading at 'Folio Magazine'

[ Folio Magazine | 2011-03-08 00:00:00 UTC ]
News tagged with: #original content #digital growth #business insider

Other Publishing stories related to: 'The Secret to Digital Growth: Investing In Content?'


In Year-End Note, HBG’s Pietsch Cites New Imprints, Revenue Growth

In a year end letter to Hachette Book Group staff, HBG CEO Michael Pietsch looked back on a year of growth. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-01-06 05:00:00 UTC ]
More news stories like this | News stories tagged with: #revenue growth #year-end note


10 Keys to Digital Success in 2020 (Part 1)

For most publishers, digital success in 2020 won’t be about new trends or technology. Instead it will be about focus, prioritization, and finally executing properly on digital media fundamentals. This article covers the first five fundamentals that I believe every publisher must execute on this... Continue reading at Publishing Executive

[ Publishing Executive | 2020-01-03 13:30:50 UTC ]
More news stories like this | News stories tagged with: #digital media


The Digital Media Industry Is on Track for a Jolt to the System

The rise of digital that began in the 2000s--which saw a notable shift in advertising dollars toward mobile screens, plus the growing dominance of Big Tech on Madison Avenue, aided by a regulatory push symbolized by the upcoming California Consumer Privacy Act (CCPA)--continued into the 2010s,... Continue reading at AdWeek

[ AdWeek | 2019-12-30 14:28:27 UTC ]
More news stories like this | News stories tagged with: #advertising dollars #mobile screens #big tech #madison avenue #digital media


Rakuten OverDrive in buyout deal with KKR investment firm

Investment firm KKR has signed a deal to buy digital reading platform OverDrive from Rakuten for an undisclosed sum. Continue reading at The Bookseller

[ The Bookseller | 2019-12-26 15:47:15 UTC ]
More news stories like this | News stories tagged with: #rakuten overdrive


£3m investment will improve 'clunky' system, says head of Essex libraries

The head of Essex's libraries has branded the county's current library IT system "clunky and out of date", as she hails the opportunity to invest in the service. Continue reading at The Bookseller

[ The Bookseller | 2019-12-23 00:45:10 UTC ]
More news stories like this | News stories tagged with: #essex libraries #libraries


How Bonnier is Finding Success with Branded Content

Amid a declining demand for display advertising and a rise in the use of ad blockers, many publishers turned to Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-12-20 16:09:39 UTC ]
More news stories like this | News stories tagged with: #finding success #branded content #display advertising #ad blockers #bonnier


PRH's Dohle Touts Acquisitions, Worldwide Growth in Annual Letter

Penguin Random House CEO Markus Dohle’s annual letter to company employees emphasized the acquisitions the publisher has made across the publishing world this year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-12-12 05:00:00 UTC ]
More news stories like this | News stories tagged with: #annual letter #publishing world #penguin random house


How Do You Sell Content to an Audience That Controls the Narrative?

Now more than ever, the publishing industry finds itself on a quest for more effective ways to make money. For the past few years, the industry has been working through a regular cycle of taglines and keywords: ‘metered models,’ ‘memberships,’ ‘registration paywalls,’ dynamic paywalls,’ and so... Continue reading at Publishing Executive

[ Publishing Executive | 2019-12-11 16:35:15 UTC ]
More news stories like this | News stories tagged with: #sell content #effective ways #make money #publishing industry


Digital Publishers Need a Revenue Revolution

Digital publishers today face an unprecedented challenge. While U.S. digital advertising revenue is forecast to generate more than $116 billion by 2021, publishers aren’t seeing their fair share of that revenue. Ad revenue is being cannibalized by everything from ad blockers to walled gardens... Continue reading at Publishing Executive

[ Publishing Executive | 2019-12-09 13:30:26 UTC ]
More news stories like this | News stories tagged with: #ad revenue #unprecedented challenge #publishers aren #fair share #ad blockers #walled gardens #media landscape #digital publishers


The Privacy Zeitgeist Means User Consent Is the New Key to Investment

Ad tech will need to reinvent itself or die, and anyone fighting the global wave of privacy-centric legislation that's sweeping the digital media sector will ultimately lose. That's the belief of Thomas Pasquet, co-founder and co-CEO of Ogury, an ad-tech company that today announced it had... Continue reading at AdWeek

[ AdWeek | 2019-12-05 21:44:16 UTC ]
More news stories like this | News stories tagged with: #ad tech #ad-tech company #today announced #digital media


Cosmetics Giant Coty Confirms Overhaul of Digital Unit Beamly

Coty, the owner of a host of household names including Covergirl, Gucci and Sassoon Professional, has confirmed it is conducting an overhaul of Beamly, an ad-tech and digital media operation it purchased in 2015, which could involve the effective shuttering of the unit. The developments have... Continue reading at AdWeek

[ AdWeek | 2019-12-03 22:30:01 UTC ]
More news stories like this | News stories tagged with: #digital media


Weekly E-Ranking: Pullman Lights up the digital chart

Philip Pullman’s His Dark Materials, collated into a single e-book, has subtly knifed Lee Child in the back to claim the Weekly E-Book Ranking number one. Continue reading at The Bookseller

[ The Bookseller | 2019-11-29 09:51:32 UTC ]
More news stories like this | News stories tagged with: #philip pullman #dark materials #single e-book #e-book ranking


Digital publishers want to grow non-advertising income as display revenue tanks

Nearly nine in 10 digital publishers consider non-advertising income 'high-priority' focus. Continue reading at Media Week

[ Media Week | 2019-11-20 11:19:56 UTC ]
More news stories like this | News stories tagged with: #digital publishers


Rioters Share Surprising Secrets: The Harry Potter Confessions

So many readers have a personal connection to the Harry Potter series, some of them weirder than others. Here, Rioters spill their Harry Potter confessions. Continue reading at Book Riot

[ Book Riot | 2019-11-18 11:34:09 UTC ]
More news stories like this | News stories tagged with: #personal connection #harry potter


Listening up: Nielsen data shows the audio sector continuing its recent growth

Audiobook sales have rocketed in 2019, and look set to achieve another record year, as the sector continues to attract first-time listeners. Continue reading at The Bookseller

[ The Bookseller | 2019-11-15 08:43:01 UTC ]
More news stories like this | News stories tagged with: #recent growth #audiobook sales #record year #audiobook #nielsen


6 Takeaways for Digital Editors from the Folio: Show

From emerging social networks and distribution channels, to evolving KPIs, to constant demands to become more data- and insight-driven, editing in the platform age is a complicated and ever-changing game. Luckily, the experts are here to help. For those of you who couldn't join us at the Folio:... Continue reading at Folio Magazine

[ Folio Magazine | 2019-11-13 19:04:28 UTC ]
More news stories like this | News stories tagged with: #facebook groups #wednesday afternoon #fundamental shift #meredith corp #weekly basis #smart speakers #digital media


‘Consistent’ T&F likely to hit 2% growth target for 2019

Parent company Informa has said Taylor & Francis "continues to perform consistently", expressing confidence that it will hit its annual target of 2% underlying growth for the full year. Continue reading at The Bookseller

[ The Bookseller | 2019-11-12 06:30:02 UTC ]
More news stories like this | News stories tagged with: #taylor francis #full year


Analytics Firm Parse.ly Expands to Track How Content Drives Conversions

The content analytics company Parse.ly has long captivated publishers with its intuitive dashboard to track how articles perform. In October, the 10-year-old company added functionality that tracks conversions. Parse.ly clients can now analyze the type of content people read before they... Continue reading at Folio Magazine

[ Folio Magazine | 2019-11-11 21:36:26 UTC ]
More news stories like this | News stories tagged with: #ad blockers #advertising side #big thing #full interview #digital media


Digital Media’s Future Lies Beyond Ads and With Direct Consumer Revenue

The long-predicted digital media consolidation has finally come to pass. More than 100 online publishing companies are on pace to be sold this year, highlighted by the recent purchases of Refinery29, PopSugar and New York Magazine. The impetus for the sudden deal velocity is the direct result of... Continue reading at AdWeek

[ AdWeek | 2019-11-11 16:49:21 UTC ]
More news stories like this | News stories tagged with: #york magazine #direct result #online publishing #digital media