The Secret to Digital Growth: Investing In Content?

Business Insider's Henry Blodget tells (almost) all. But can online revenue cover the costs of original content? Continue reading at 'Folio Magazine'

[ Folio Magazine | 2011-03-08 00:00:00 UTC ]
News tagged with: #original content #digital growth #business insider

Other Publishing stories related to: 'The Secret to Digital Growth: Investing In Content?'

Sabrina Caluori, HBO’s Digital Experience Maven, Is Leaving

After 12 years, Sabrina Caluori, executive vice president of digital media and marketing at HBO, is leaving the network. Caluori broke the news in a LinkedIn post, recounting the numerous events and initiatives her team has brought to life at HBO and thanking them for their hard work. As of now,... Continue reading at AdWeek

[ AdWeek | 2019-09-10 21:48:25 UTC ]
More news stories like this | News stories tagged with: #linkedin post #hard work #digital media

Sourcebooks Posts Double Digit Six Month Sales Gain

Unit sales rose 24% in the first six months of 2019 over the comparable period in 2018, while revenue increased 26% at Sourcebooks. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-09-10 04:00:00 UTC ]
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Editor & Publisher Magazine Sold to Digital Media Consultant

A decade after rescuing it from an imminent shutdown, Duncan McIntosh has sold newspaper industry trade magazine Editor & Publisher to consultant Mike Blinder for an undisclosed sum. In an announcement late last week, E&P indicated that its upcoming October issue will be the first... Continue reading at Folio Magazine

[ Folio Magazine | 2019-09-03 20:10:05 UTC ]
More news stories like this | News stories tagged with: #printing press #rate base #digital presence #hollywood reporter #nielsen #digital media

NFL joins TikTok and plans to help brands sponsor its content

The National Football League announced a new partnership with TikTok, including plans to sell ads together so brands can sponsor the league’s content and hashtags on the Chinese-made mobile video app. On Tuesday, the NFL unveiled an official TikTok account that accumulated almost 260,000 fans... Continue reading at Advertising Age

[ Advertising Age | 2019-09-03 17:42:40 UTC ]
More news stories like this | News stories tagged with: #younger audiences #live games #find success #fast growth #working closely #nielsen

Meredith Corp. Makes Digital-Side Promotions | People on the Move

Meredith Corp. announced several promotions within its Digital Content Group this week:  [caption id="attachment_170397" align="alignright" width="150"] Jessica Plautz[/caption] Jessica Plautz was promoted to the director of content operations, succeeding Ron Kelly, who departed the company in... Continue reading at Folio Magazine

[ Folio Magazine | 2019-08-29 18:50:41 UTC ]
More news stories like this | News stories tagged with: #senior fellow #work alongside #special projects #associate editor #justice department #assistant editor #digital content

How Life Has (and Hasn’t) Changed at Unionized Digital Media Companies

The rise of unionization in digital media is normally framed in one of two extreme ways: as an innovation-killing millstone Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-08-29 15:09:31 UTC ]
More news stories like this | News stories tagged with: #digital media

‘It definitely adds more complexity’: How life has (and hasn’t) changed at unionized digital media companies

The collective bargaining agreements ratified at publications including The Dodo and Vox Media have required more information about how their companies are organized. The post ‘It definitely adds more complexity’: How life has (and hasn’t) changed at unionized digital media companies appeared... Continue reading at Digiday

[ Digiday | 2019-08-29 04:01:18 UTC ]
More news stories like this | News stories tagged with: #publications including #vox media #digital media

PRH Posts Double-Digit Gains in Sales, Earnings in First Half of '19

Driven by a number of acquisitions and hundreds of bestselling books, profits at Penguin Random House jumped 33.0% in the first half of 2019 over the comparable period in 2018 and revenue rose 11.3%. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-08-29 04:00:00 UTC ]
More news stories like this | News stories tagged with: #bestselling books #penguin random house

Eastside startup to rollout digital media service with Woodinville Weekly

Eastside Media Corp. was founded by Eric LaFontaine, former Puget Sound Business Journal Publisher Mike Flynn and former USA Today Sports Vice President Patrick Scanlon. Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2019-08-16 05:46:26 UTC ]
More news stories like this | News stories tagged with: #digital media

1 year in, Hearst Digital Media’s revamped global ad team doubled its revenue

The magazine company has run over 200 global campaign over the last year from its centralized team of 26 people, based in London. The post 1 year in, Hearst Digital Media’s revamped global ad team doubled its revenue appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-08-14 04:01:54 UTC ]
More news stories like this | News stories tagged with: #revenue appeared #magazine company #hearst

Cengage faces fresh lawsuit from authors over digital sale royalties

Textbook authors who claim Cengage has not paid them correct royalties for sales from its digital services have filed a class action lawsuit against the publisher. Continue reading at The Bookseller

[ The Bookseller | 2019-08-13 21:55:01 UTC ]
More news stories like this | News stories tagged with: #textbook authors #digital services

J.D. Salinger, E-Book Holdout, Joins the Digital Revolution

“The Catcher in the Rye” and other Salinger novels are coming out in digital formats, and the writer’s son plans to release more from his archives. Continue reading at The New York Times

[ The New York Times | 2019-08-11 09:00:01 UTC ]
More news stories like this | News stories tagged with: #digital revolution #digital formats #e-book

Cisco names Dentsu's Isobar its digital marketing innovation agency of record

Cisco has added Dentsu Aegis Network's Isobar to its roster of agencies, naming it digital marketing innovation agency of record (say that 10 times fast). Under the partnership, Isobar has signed onto a one-year retainer contract with the IT, professional networking and cybersecurity solutions... Continue reading at Advertising Age

[ Advertising Age | 2019-08-06 18:07:06 UTC ]
More news stories like this | News stories tagged with: #biggest challenges #clients including #air force #stranger things #virtual meetings #company spent #digital media

Why Are Brand Marketers Investing in Magazines?

For retailers and companies looking to build deeper connections with consumers or cast a wider net for audience engagement, launching a print magazine is a bourgeoning trend. Online vacation rental company Airbnb, luggage retailer Away, dating app Bumble and golf equipment and apparel brand... Continue reading at Folio Magazine

[ Folio Magazine | 2019-08-06 16:28:13 UTC ]
More news stories like this | News stories tagged with: #increasing sales #sales pitch #ad revenues #print publication #hearst #printed word #print titles

ABC Says It’s a ‘Superior Platform’ to Streaming and Invests Heavily in Marketing Its Shows

ABC Entertainment president Karey Burke became the latest network exec to come out swinging against streaming competitors like Netflix during the Television Critics Association's summer press tour in LA. "We believe we offer creators a superior platform: big, broad audiences, all year long,"... Continue reading at AdWeek

[ AdWeek | 2019-08-05 19:31:34 UTC ]
More news stories like this | News stories tagged with: #year long #nielsen

Two Families Linked By Secrets, Deaths, and Regrets

Regina Porter’s debut novel The Travelers includes short chapters, photos, and a compendium of voices—a full cast is listed in the front matter. This includes the Vincents, with patriarch “the man James” and his son Rufus; the Christies, headed by Eddie and Agnes with their daughters Claudia... Continue reading at Electric Literature

[ Electric Literature | 2019-08-05 11:00:57 UTC ]
More news stories like this | News stories tagged with: #regina porter #full cast #electric literature #debut novel

Psst. Turns out 80% of books published in 1924-1963 are secretly in the public domain.

This year, for the first time in over two decades, a slew of work entered the public domain: everything first published in the United States in 1923, to be precise. (And yes, next year we’ll get the goods from 1924.) “But there’s another source of public domain works,” Cory Doctorow writes at... Continue reading at Literrary Hub

[ Literrary Hub | 2019-08-02 16:44:41 UTC ]
More news stories like this | News stories tagged with: #public domain

Enriching Content for Discoverability

Content is everywhere. In fact, there is an overabundance of content out there at the click of a button or the swipe of the screen. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-08-02 04:00:00 UTC ]
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City to invest $1.4M in public libraries for census outreach

An investment from the city will help public libraries perform census outreach and provide internet access throughout the city to ensure all New Yorkers are counted in the 2020 Census, the de Blasio... To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2019-08-01 19:48:34 UTC ]
More news stories like this | News stories tagged with: #de blasio #public libraries