Snapchat is trying something new: It's giving publishers a way to create videos without too much heavy lifting.On Thursday, Snapchat announced that its dozens of media partners, including Hearst, NBCUniversal, Refinery 29 and Daily Mail, will have the ability to build stories from the videos created by the app's 188 million daily users. Snapchat will split ad revenue with the media companies from commercials that run inside the videos.CNN is among the media companies that will use the new feature. The network had pulled out of Snapchat's premium publisher programs last year, cancelling a show called the "Update," which had been on Snapchat just four months before being abandoned. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2018-09-13 00:00:00 UTC ]
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#daily mail
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Here are the ten most popular stories about graphic novels and comics published on publishersweekly.com in 2016. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-12-14 00:00:00 UTC ]
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The next-generation television company may be in your pocket. Snapchat, once pegged by the public as a social-messaging app and recently self-declared camera-based platform, is actually starting to look more and more like TV for young viewers who prefer smartphones over flat screens, industry... Continue reading at AdWeek
[ AdWeek | 2016-12-12 00:00:00 UTC ]
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#great job
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To get you ready for the weekend, we've rounded up some of our best stories this week: Twitter is falling out of favor with publishers as a reliable driver of traffic. It doesn’t have the audience scale, visual storytelling tools and ad products that Snapchat, Instagram and Facebook do. On... Continue reading at Digiday
[ Digiday | 2016-12-10 00:00:00 UTC ]
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#ve rounded
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Katy Tur of NBC News at a campaign rally for Donald Trump in Manchester, N.H., on Nov. 7. Her forthcoming book on Mr. Trump’s campaign and election is called “Unbelievable.” Continue reading at The New York Times
[ The New York Times | 2016-11-23 00:00:00 UTC ]
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#make sense
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She's a USA Today bestselling author who sells up to 300 books a day and has droves of fans in America â but you won't find Kiwi Leeanna Morgan's name in New Zealand's literary annals. Continue reading at Stuff
[ Stuff | 2016-10-27 00:00:00 UTC ]
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Beren and Lúthien, a story of the perilous romance between a man and an elf, is one of a number of texts by the author brought ‘together for the first time’JRR Tolkien’s legend of the mortal man Beren and the immortal elf Lúthien – a story that meant so much to the Lord of the Rings author that... Continue reading at The Guardian
[ The Guardian | 2016-10-19 00:00:00 UTC ]
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#rings author
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Snapchat is a little different today, going back to its roots with a retooling that boosts personal messages and lowers visibility for its publishing partners in Discover.The reconfiguration is seen as a sign that Snapchat doesn't see the need to keep putting Discover in users' faces. A few... Continue reading at Advertising Age
[ Advertising Age | 2016-10-10 00:00:00 UTC ]
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Ebury is publishing two more books from Rowan Coleman, author of 2015 Richard and Judy selection The Memory Book (Ebury Press). Continue reading at The Bookseller
[ The Bookseller | 2016-09-27 00:00:00 UTC ]
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#love story
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The Sun’s fantasy football site, Dream Team, has been a publisher in its own right for nearly a year. Like other publishers, it’s working out the route to monetizing social video, which means branded content. It has changed several things in its editorial strategy to help build a smoother path... Continue reading at Digiday
[ Digiday | 2016-08-18 00:00:00 UTC ]
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#platforms appeared
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A devoted dad's self-published bedtime story, about a hot air balloon, a rabbit and an owl, has got off to a flying start after receiving an order for 2,000 copies from Virgin Atlantic airline. Continue reading at The Bookseller
[ The Bookseller | 2016-08-09 00:00:00 UTC ]
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Instagram Stories are just a few days old, but publishers ranging from Bloomberg Business U.K. to Bustle have started playing with the feature. While Stories lack some of the bells and whistles offered by Snapchat Stories (which inspired the Instagram product), social teams are still finding a... Continue reading at Digiday
[ Digiday | 2016-08-08 00:00:00 UTC ]
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#instagram stories
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The majority of U.K. publishers receive a third of their traffic from third-party sites like Facebook and Google, according to an AOL report. This figure has surprised some publishers for being low. News UK's Hamish White believes publishers are either "underplaying their figures" because they... Continue reading at Digiday
[ Digiday | 2016-08-04 00:00:00 UTC ]
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#news uk
#post uk
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Instagram Stories launched Tuesday, and brands are already using the Snapchat-like feature, which lets marketers and the digital platform's 500 million monthly users curate daily moments that disappear after 24 hours. In fact, General Electric is using its first Instagram story to push a video... Continue reading at AdWeek
[ AdWeek | 2016-08-03 00:00:00 UTC ]
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#cursed child
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Hodder & Stoughton is publishing a book on the "inside story" of the EU referendum authored by Craig Oliver, David Cameron’s communications director, this autumn. Continue reading at The Bookseller
[ The Bookseller | 2016-07-26 00:00:00 UTC ]
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#david cameron
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The Daughter of Odren will be published in new omnibus edition of the much-loved fantasy sequence to mark the 50th anniversary of The Wizard of EarthseaA story from Ursula K Le Guin’s world of Earthsea that has never been published in print before is due to be released to mark the 50th... Continue reading at The Guardian
[ The Guardian | 2016-07-15 00:00:00 UTC ]
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#short stories
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From Colm Tóibín’s Tuskar Rock to Fleet, One and Tinder Press, there seem to be more and more publisher subdivisions. Claire Armitstead finds out whyTowards the end of the noughties, Colm Tóibín bounced into the office of a London publisher clutching a fat Australian novel and insisting that he... Continue reading at The Guardian
[ The Guardian | 2016-06-21 00:00:00 UTC ]
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#atlantic books
Nayana Kakoma has a daughter and 'I cannot find her stuff to read that does not have ponies and long blonde hair.' So she's starting a publishing company in Uganda. The post ‘I Have To Make It Happen’: Uganda’s Newest Publishing House appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-06-09 00:00:00 UTC ]
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Snapchat's got a brand-new look today. The red-hot messaging app is revamping its feed with a new design that mashes up Discover with Live Stories—the strings of photos and videos that users collect at events—with subscribe buttons, creative headlines and new placements geared at helping... Continue reading at AdWeek
[ AdWeek | 2016-06-07 00:00:00 UTC ]
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#media partners
#ad inventory
#recent months
Her Last Tomorrow, Adam Croft’s latest DIY thriller, lifted his bedroom business into the sales stratosphere. He talks about paying off his mortgage in weeks and why he’s fine with publishers being ‘sniffy’“Could you murder your wife to save your daughter?” That’s the hook for a novel that has... Continue reading at The Guardian
[ The Guardian | 2016-06-02 00:00:00 UTC ]
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#book deal
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Influx Press has acquired Attrib. and other stories, the debut short story collection from Eley Williams. Continue reading at The Bookseller
[ The Bookseller | 2016-05-21 00:00:00 UTC ]
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