Snapchat gives publishers a new way to make Stories and money

Snapchat is trying something new: It's giving publishers a way to create videos without too much heavy lifting.On Thursday, Snapchat announced that its dozens of media partners, including Hearst, NBCUniversal, Refinery 29 and Daily Mail, will have the ability to build stories from the videos created by the app's 188 million daily users. Snapchat will split ad revenue with the media companies from commercials that run inside the videos.CNN is among the media companies that will use the new feature. The network had pulled out of Snapchat's premium publisher programs last year, cancelling a show called the "Update," which had been on Snapchat just four months before being abandoned. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2018-09-13 00:00:00 UTC ]
News tagged with: #heavy lifting #media partners #including hearst #daily mail #media companies #show called

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Unseen Sylvia Plath short story to be published in January

Mary Ventura and the Ninth Kingdom was written in 1952, when Plath was still a student in the USAn “important” short story written by Sylvia Plath when the poet was 20 years old will be published for the first time in January 2019.Mary Ventura and the Ninth Kingdom, which describes a fateful... Continue reading at The Guardian

[ The Guardian | 2018-10-26 00:00:00 UTC ]
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Arctic Circle Publishing: Inhabit Media Makes Its Frankfurt Debut

Deciding to open foreign rights sales as 'something we needed to do for our authors,' the Inuit-owned publishing house Inhabit Media has staged its arrival at Frankfurter Buchmesse, on the ramp up to Canada's stint as Guest of Honor in 2020. The post Arctic Circle Publishing: Inhabit Media Makes... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-10-17 00:00:00 UTC ]
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Pallante makes her mark at AAP a.g.m as travel ban hits Iranian publisher

Association of American Publishers c.e.o. Maria Pallante has overseen a more robust and outspoken trade body, one which made a pointed award at its recent a.g.m.   Continue reading at The Bookseller

[ The Bookseller | 2018-10-05 00:00:00 UTC ]
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Hodder to publish bedtime stories for stressed adults

Hodder & Stoughton is publishing Bedtime Stories for Stressed Out Adults - a collection of “soothing and consoling best loved stories and poems aimed to calm an anxious mind before sleep”. Continue reading at The Bookseller

[ The Bookseller | 2018-09-28 00:00:00 UTC ]
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Snapchat moves beyond traditional publishing brands with latest partnerships

Haven't heard of Daquan or Goalslayin? The teens have, and Snapchat wants to work with the companies behind these social publishing accounts. The post Snapchat moves beyond traditional publishing brands with latest partnerships appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-07-10 00:00:00 UTC ]
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Digital Solutions in India 2018: Making AR and VR Work in Publishing

When it comes to popularizing AR, much of the credit goes to Pokémon Go, released in July 2016. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-06-29 00:00:00 UTC ]
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Digiday Research: Publishers rate YouTube as best platform for video, Snapchat not so much

Publishers said Facebook is the hardest social platform to monetize, and Snapchat is the hardest in terms of video distribution. The post Digiday Research: Publishers rate YouTube as best platform for video, Snapchat not so much appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-06-26 00:00:00 UTC ]
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Inside stories: Turkey’s grim tradition of publishing behind bars

Former HDP leader Selahattin Demirtaş has published a short story collection, written while in jail awaiting trial – just the latest example of a writer clashing with Turkey’s governmentAt the Istanbul book fair last November, there was a signing for the politician Selahattin Demirtaş’s short... Continue reading at The Guardian

[ The Guardian | 2018-06-23 00:00:00 UTC ]
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Snapchat is welcoming outside developers, but doesn't want to make the same mistakes as Facebook

Snapchat is opening up to outside developers and apps for the first time in a bid to boost user growth with new features and collaborations. In doing so, the video messaging app is following the footsteps of its rival Facebook, which first welcomed outside developers in 2007. That helped... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-06-14 00:00:00 UTC ]
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Junot Díaz | 'If you tell a child you’re a writer and don’t have a story for them, no one can make you feel more fraudulent'

The critically lauded US author turns his hand to children’s books with a fortuitously timed tale of immigrant experience—and keeps a decades-old promise as a result. Continue reading at The Bookseller

[ The Bookseller | 2018-05-29 00:00:00 UTC ]
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Octopus to publish the stories behind 'groundbreaking' magazine covers

Octopus imprint Cassell has acquired an oral history of the stories behind "groundbreaking and controversial" magazine covers, edited by former editorial director of Hearst Ian Birch. Continue reading at The Bookseller

[ The Bookseller | 2018-05-26 00:00:00 UTC ]
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'Vibrant new voices' from seven publishers make Branford Boase shortlist

Titles from seven different publishers have been shortlisted for the Branford Boase award, annually recognising the author of a debut novel and their editor. Continue reading at The Bookseller

[ The Bookseller | 2018-05-02 00:00:00 UTC ]
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Teen Vogue is ditching print, but it’s still making ‘magazine’ covers for Snapchat

Though Teen Vogue announced the shuttering of its print edition in November 2017, it hasn’t stopped the Condé Nast-owned publication from ensuring the art of the magazine cover hasn’t been lost as it embraces a now fully digital identity. The post Teen Vogue is ditching print, but it’s still... Continue reading at Digiday

[ Digiday | 2018-04-18 00:00:00 UTC ]
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Constable to publish Victoria and George Cross recipients' stories of valour

Constable has acquired a non-fiction book detailing acts of courage from Victoria Cross and George Cross recipients from charitable endeavour The Sebastopol Project. Continue reading at The Bookseller

[ The Bookseller | 2018-04-17 00:00:00 UTC ]
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How NBCU’s specialized unit makes shows for Snapchat and beyond

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[ Digiday | 2018-04-16 00:00:00 UTC ]
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Profile and Wellcome to publish the story of you

Profile Books and the Wellcome Collection have acquired The First Mystery: The story of you - before you were born by Katharina Vestre and with illustrations by her sister, Linnea Vestre. Continue reading at The Bookseller

[ The Bookseller | 2018-04-14 00:00:00 UTC ]
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Snapchat Approves Branded Content Ads for Discover Publishers

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[ Advertising Age | 2018-03-09 00:00:00 UTC ]
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Video Briefing: Snapchat cozies up to more publishers for video shows

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[ Digiday | 2018-02-27 00:00:00 UTC ]
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Publishing Perspectives’ Spring Magazine: Call for Stories on Diversity

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[ Publishing Perspectives | 2018-02-09 00:00:00 UTC ]
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Google and Facebook make up less than 5 percent of publishers’ digital revenue

Revenue from third-party platforms represented 16 percent of publishers' total digital revenue in the first half of 2017 -- nearly unchanged from a year earlier. The post Google and Facebook make up less than 5 percent of publishers’ digital revenue appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-02-08 00:00:00 UTC ]
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