Snapchat gives publishers a new way to make Stories and money

Snapchat is trying something new: It's giving publishers a way to create videos without too much heavy lifting.On Thursday, Snapchat announced that its dozens of media partners, including Hearst, NBCUniversal, Refinery 29 and Daily Mail, will have the ability to build stories from the videos created by the app's 188 million daily users. Snapchat will split ad revenue with the media companies from commercials that run inside the videos.CNN is among the media companies that will use the new feature. The network had pulled out of Snapchat's premium publisher programs last year, cancelling a show called the "Update," which had been on Snapchat just four months before being abandoned. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2018-09-13 00:00:00 UTC ]
News tagged with: #heavy lifting #media partners #including hearst #daily mail #media companies #show called

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Watch a pastry chef try to make gourmet Doritos: Publisher’s Brief

Welcome to the latest edition of Ad Age Publisher’s Brief, our roundup of news from the world of content producers across digital and print. Got a tip? Send it our way. Joining us late? Here’s the previous edition. Today’s edition of Publisher’s Brief focuses on awesome content because, well,... Continue reading at Advertising Age

[ Advertising Age | 2019-05-30 19:11:41 UTC ]
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The Rundown: Search-focused publishers make for attractive acquisition targets

Unlike the crop of publishers that rode social distribution to easy scale several years ago, search-focused publishers rely on a much more stable and sustainable source of traffic. The post The Rundown: Search-focused publishers make for attractive acquisition targets appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-05-16 00:00:00 UTC ]
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As Disney writes off its Vice investment, 10 Vice stories to help staffers cope: Publisher’s Brief

Welcome to the latest edition of Ad Age Publisher’s Brief, our roundup of news from the world of content producers across digital and print. Got a tip? Send it our way. Joining us late? Here's the previous edition. As Angela Doland notes in Ad Age’s Wake-Up Call this morning, citing a... Continue reading at Advertising Age

[ Advertising Age | 2019-05-10 00:00:00 UTC ]
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Snap has three years to make a profit before it runs out of money

In spring 2017, global markets crowned Evan Spiegel the new boy king of tech. At just 26 years old, Spiegel took his photo-message and camera company Snap Inc. public for $24 billion, making it the biggest initial public offering in years. The unprofitable company was valued more highly than... Continue reading at Baltimore Sun

[ Baltimore Sun | 2019-04-19 14:00:00 UTC ]
More news stories like this | News stories tagged with: #boy king #$24 billion #unprofitable company


Snap has three years to make a profit before it runs out of money

In spring 2017, global markets crowned Evan Spiegel the new boy king of tech. At just 26 years old, Spiegel took his photo-message and camera company Snap Inc. public for $24 billion, making it the biggest initial public offering in years. The unprofitable company was valued more highly than... Continue reading at Baltimore Sun

[ Baltimore Sun | 2019-04-19 14:00:00 UTC ]
More news stories like this | News stories tagged with: #boy king #$24 billion #unprofitable company


Story not over for gifted editor and publisher Elisabeth Calder

The first book she published was Salman Rushdie's first novel Grimus, now Elisabeth Calder will be honoured for her work. Continue reading at Stuff

[ Stuff | 2019-04-17 00:00:00 UTC ]
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Hutchinson to publish story of Virgin Galactic

Nicholas Schmidle, a staff writer at the New Yorker, is to draw on four years of reporting on Richard Branson’s space tourism company Virgin Galactic for a new book about the venture, to be published by Hutchinson. Continue reading at The Bookseller

[ The Bookseller | 2019-03-12 00:00:00 UTC ]
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French lifestyle publisher Konbini pivots to news on Snapchat

French digital publisher Konbini is shifting the focus of its Snapchat to hard news versus pop-culture and entertainment. The post French lifestyle publisher Konbini pivots to news on Snapchat appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-03-05 00:00:00 UTC ]
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Industry Notes: SAGE Publishing Makes UK’s Index on Censorship Archive Free

The UK's quarterly 'Index on Censorship' has opened its 45-year archive to free readership, a response to an era of fake news and leadership lies. The post Industry Notes: SAGE Publishing Makes UK’s Index on Censorship Archive Free appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-02-27 00:00:00 UTC ]
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Scottish indies make their mark with nimble publishing and community ethos

Three small independent publishers from Scotland discuss the challenges and opportunities presented by their limited size and staffing—but there is little limit to their ambition. Continue reading at The Bookseller

[ The Bookseller | 2019-02-01 00:00:00 UTC ]
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BBC Books to publish Saward Doctor Who stories

BBC Books will publish novelisations of two "iconic" Doctor Who adventures by Eric Saward, one of the show’s longest serving script editors, later this year.  Continue reading at The Bookseller

[ The Bookseller | 2019-01-26 00:00:00 UTC ]
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UK publishers need to change the story when it comes to race

A report showing that UK publishing has failed to reflect regional and racial diversity is a vital reminder that, despite all the initiatives, our work isn’t doneAs a young woman my hobby was reading, and it never occurred to me that I might be excluded from the process of creating books. My... Continue reading at The Guardian

[ The Guardian | 2019-01-17 00:00:00 UTC ]
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‘Efficient’: Publishers are recycling their Instagram efforts for Facebook Stories

Once a ghost town, Facebook Stories has gotten increasingly more attractive to publishers. The post ‘Efficient’: Publishers are recycling their Instagram efforts for Facebook Stories appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-01-14 00:00:00 UTC ]
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The Biggest Publishing News Stories of 2018

With 2018 in the rearview mirror, we take a look back at some of the biggest stories that captured headlines in the industry last year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-01-04 00:00:00 UTC ]
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Former NYT editor claims publisher drafted letter “all but apologizing” to China for tough story

The New York Times publisher was reportedly eager to appease the Chinese government because its operation in China was at stake. In her new book Merchants of Truth, former New York Times executive editor Jill Abramson claims that the news outlet’s publisher drafted a letter “all but apologizing”... Continue reading at Fast Company

[ Fast Company | 2019-01-03 00:00:00 UTC ]
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Zadie Smith to publish first short story collection in 2019

Zadie Smith is releasing her very first story collection with Hamish Hamilton next autumn: Grand Union. Continue reading at The Bookseller

[ The Bookseller | 2018-12-21 00:00:00 UTC ]
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Viral publisher First Media joins Snapchat with repurposed Facebook video

First Media decided to join Snapchat after the platform no longer required publishers to share only exclusive content. The post Viral publisher First Media joins Snapchat with repurposed Facebook video appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-12-10 00:00:00 UTC ]
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Québec Publishers on Making Sales in Europe: Ground Teams and Booksellers

Sometimes called 'direct export,' the best route to markets in Europe for Québec's publishers may be through European booksellers–and agile ground teams to get their attention. The post Québec Publishers on Making Sales in Europe: Ground Teams and Booksellers appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-12-04 00:00:00 UTC ]
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With Nick Bell out, publishers lose a longtime Snapchat ally

Nick Bell, Snapchat's media matchmaker, is leaving the company, a departure that will be felt throughout the publishing world that worked closely with the executive. Bell was one of the early members of Snapchat's team of rising stars, joining the company five years ago when it needed to develop... Continue reading at Advertising Age

[ Advertising Age | 2018-11-13 00:00:00 UTC ]
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New Bath & Bristol Small Publishers’ event makes 'south west nexus'

The inaugural Bath and Bristol Small Publishers’ Gathering will take place this weekend featuring 28 presses, as the independents "break free of London’s gravitational pull". Continue reading at The Bookseller

[ The Bookseller | 2018-10-31 00:00:00 UTC ]
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