One Year In, Hearst Digital Media’s Revamped Global Ad Team Doubled Its Revenue

To make booking and running global campaigns easier for clients, magazine company Hearst has built up its centralized, global digital Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2019-08-14 14:50:56 UTC ]
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TV Guide Magazine is sold for the third time in less than 10 years to NTVB Media

TV Guide Magazine, once the unrivaled bible for television fans and a powerhouse in the publishing business, has been sold for the third time in less than 10 years. NTVB Media, the Troy, Mich., publisher of the TV listings books Channel Guide and TV Weekly, will announce Wednesday that it has... Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-10-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing business #announce wednesday


Hearst's Programmatic Ad Man Talks Cross-Device Attribution

Experience on the buy side and sell side of media brought David Katz to where he is today, running ad solutions at Hearst's Core Audience, the programmatic ad buying division of the publishing giant. The senior director of ad solutions works with hundreds of salespeople, arming them with data... Continue reading at Advertising Age

[ Advertising Age | 2015-09-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #core audience #publishing giant #senior director #media world


Meet Ad Age's 2015 Media Mavens

One honoree on our annual Media Mavens list markets cord cutting to millennials while taking a paycheck from a cord company -- well, a satellite company, but you get the idea. Another uses the data in Walmart's vaults to run a media-buying platform that informs hundreds of other advertisers'... Continue reading at Advertising Age

[ Advertising Age | 2015-09-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook executive #content directly #shake things


With Digital Ads Shifting to HTML5, the Industry Now Has a New Set of Guidelines

The long-called-for migration of digital ads from using Adobe Flash to HTML5 is becoming a reality. It's a shift underscored by, among other developments, Amazon's switch to HTML5-only promos earlier this month, as well as The Washington Post last week committing to publishing its content on... Continue reading at AdWeek

[ AdWeek | 2015-09-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad servers #features include


Hearst Invests $21 Million in Pop-Culture Network Complex Media

Hearst has made another bet on an emerging pop-culture brand, investing $21 million in Complex Media, a digital-media company that operates websites devoted to music, fashion, food and movies.Hearst, the publisher of Cosmopolitan and Esquire magazines, last year acquired a 25% stake in... Continue reading at Advertising Age

[ Advertising Age | 2015-09-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #statement tuesday #media companies #strong brands #cable networks


Johnston Press strikes three-year Sky deal for local TV ads

Regional newspaper publisher extends trial of AdSmart targeted television advertising serviceJohnston Press is seeking to bolster revenues striking a three-year regional advertising deal with Sky to sell targeted TV ad slots to clients.The regional newspaper publisher started a trial to use... Continue reading at The Guardian

[ The Guardian | 2015-09-10 00:00:00 UTC ]
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AOL Scoops Up Mobile Ad Network Millennial Media for $238 Million

After two months of speculation, AOL has acquired mobile ad network Millennial Media for $238 million, or about $1.75 per share. The Millennial deal is the newest step in building out AOL's tools to compete in mobile advertising against behemoths like Facebook, Yahoo and Google. With the deal,... Continue reading at AdWeek

[ AdWeek | 2015-09-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #latest sign #$300 million #tech companies #stay ahead #past couple


On ad pricing, Condé Nast bows to the reality of digital

Like all traditional publishers, Condé Nast has had to adapt its brands as readers and advertisers shift their habits and spending to digital platforms. The changes haven’t gone unnoticed by ad buyers. They applauded Condé Nast’s greater flexibility, manifest in its native ad platform 23 Stories... Continue reading at Digiday

[ Digiday | 2015-08-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital platforms #digital appeared #traditional publishers #ad buyers #greater flexibility #ad products


The State of the Magazine Media Business, Mid-Year 2015

12 top industry leaders see opportunity amid a “fog of choices.” The post The State of the Magazine Media Business, Mid-Year 2015 appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-08-19 00:00:00 UTC ]
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'Solid' Quarto half-year revenues rise 1%

The chief executive of The Quarto Group, Marcus Leaver, said the company achieved a “solid” set of results in the first half of the year, with revenues rising 1% compared to the same period a year earlier.   For the six months ending 30th June 2015, revenues totalled $66.2m (£42.4m), 1% higher... Continue reading at The Bookseller

[ The Bookseller | 2015-08-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #year earlier #quarto group #marcus leaver #1% higher


Unionized Newsrooms Threaten the Very Thing That Helped Digital Media Grow

With unions cropping up in digital newsrooms across the media landscape, publishers have to be wondering if they should be worried. Could their staff be next?     For those who have grown their businesses on the back of a ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-08-13 00:00:00 UTC ]
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Johnston Press claims trading up despite slump in ad revenue

Local newspaper publisher reports operating profits down 4.3% to £27m in first half to 3 July, but digital audience grows by more than 20%Johnston Press has said it has seen an improvement in trading since issuing a warning to investors that sent its shares tumbling last month, although ad... Continue reading at The Guardian

[ The Guardian | 2015-08-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #7% year #profit warning #ad revenue


New Breed of Digital Publishers Just Say No to Ad Tech

Today’s new breed of digital publishers is just not that into ad tech.     Indeed, the much hyped cadre of venture-backed, Web-born, and millennially-inclined publishers — think Vox Media, Mic and Refinery29 &nd ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-07-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publishers #ad tech #vox media


London hosts global media expansion as US companies beef up presence

New York Times leases Bloomsbury office space, Buzzfeed UK expands and HuffPo growth continuesJudging by the summer filler columns of the national press, glimpsed tantalisingly through paywalls and Facebook-boosted posts, London ought by now to be a deserted wasteland of empty houses and dying... Continue reading at The Guardian

[ The Guardian | 2015-07-12 00:00:00 UTC ]
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Is YP's Search Data Strong Enough to Win More Local Digital Ad Dollars?

A few years ago, Foursquare, Yelp and Groupon seemed to be booming with brands and consumers, painting a pretty lucrative picture of the future of local advertising. Fast-forward to today—Yelp is reportedly up for sale, Foursquare's growth has stalled, and the daily-deal market has burned out. ... Continue reading at AdWeek

[ AdWeek | 2015-07-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #location-based ads #forrester research #drive sales


Facebook To Start Sharing Ad Revenue With Video Partners

The tech giant is targeting YouTube's clients with a new ad revenue sharing program for video publishers.Facebook has just made another change to its burgeoning video advertising business. Effective today, Facebook is testing out sharing video ad revenue with video partners. The move is similar... Continue reading at Fast Company

[ Fast Company | 2015-07-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tech giant #video publishers #effective today


Global Publishing Leaders 2015: Olma Media Group

Olma Media Group is one of the most rapidly expanding publishing houses in Russia. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-06-26 00:00:00 UTC ]
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Global Publishing Leaders 2015: Springer Science+Business Media

Springer published 2,400 English-language scientific and professional journals and more than 9,000 new books in 2014, with subjects ranging from science, technology and medicine to business and transportation. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-06-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #professional journals #subjects ranging


Global Publishing Leaders 2015: China South Publishing & Media Group Co., Ltd.

China South Publishing & Media Co. Ltd. was established in 2008 to operate the publishing businesses owned by Hunan Publishing Investment Holding Group. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-06-26 00:00:00 UTC ]
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Bonnier Generates About 25% of Its Revenue From Digital

Although marketers continue to shift print budgets to digital media, most magazine companies still generate the bulk of their revenue from selling print ads. About 20% of Time Inc.'s ad revenue, for instance, comes from selling digital ads. But industrywide the shift from paper is underway, with... Continue reading at Advertising Age

[ Advertising Age | 2015-06-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine companies #field stream #popular science