One Year In, Hearst Digital Media’s Revamped Global Ad Team Doubled Its Revenue

To make booking and running global campaigns easier for clients, magazine company Hearst has built up its centralized, global digital Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2019-08-14 14:50:56 UTC ]
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Bookouture thriller racks up one million digital sales in a year

Robert Bryndza’s thriller The Girl in the Ice has hit one million sales in less than a year, according to digital publisher Bookouture. Continue reading at The Bookseller

[ The Bookseller | 2017-02-16 00:00:00 UTC ]
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The Outline’s Josh Topolsky: There’s too much sameness in digital media

The Outline was founded by Josh Topolsky to be a reaction to the sameness of digital media on the on hunt for scale. Instead, the publication is taking its cue more from magazines like The New Yorker in attempting to create a culturally resonant brand but with its roots in digital media.... Continue reading at Digiday

[ Digiday | 2017-02-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #josh topolsky #true test #distinctive voice

Haynes back on track with digital driving 15% revenue increase

Car manual publisher Haynes’ revenue increased 15% in six months, driven by a 50% growth in its digital products. Continue reading at The Bookseller

[ The Bookseller | 2017-01-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital products

Cosmopolitan's New Editor Is Bringing Her Health and Digital Know-How to Hearst

Specs Who Michele Promaulayko Current gig Editor in chief of Cosmopolitan and editorial director of Seventeen Previous gig Editor in chief, Yahoo Health Twitter @michprom Age 46 Adweek: Right around the time that you were named editor of Cosmopolitan, E! began filming a docuseries about... Continue reading at AdWeek

[ AdWeek | 2017-01-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #millennial women #joanna coles #increased acceptance #young women

Facebook Is Testing Out Mid-Roll Ads to Further Boost Its Video Revenues

Look out, YouTube. Facebook is trialing mid-roll ads for videos that are viewed for at least 20 seconds, according to a report today by Recode, which cited unnamed industry sources. The digital giant declined to comment on the report. Simply put, Facebook wants to generate cash from the clips... Continue reading at AdWeek

[ AdWeek | 2017-01-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #simply put #clear message #sponsored posts #ad break

Profits Rose by Double Digits at HBG

In a letter to employees, HBG CEO Michael Pietsch said that excluding Perseus, profits rose 25%. The increase was higher when Perseus is included. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-01-04 00:00:00 UTC ]
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Ad Age's Magazines of the Year 2016: See All the Winners

It's a challenging time for magazine publishers, right? Of course, because it's a challenging time for anyone in the business of creating content and attracting audiences -- even (or especially) pure-play digital companies.The truth is, there are countless Silicon Valley startups, propped up by... Continue reading at Advertising Age

[ Advertising Age | 2016-12-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #challenging time #creating content #venture capital #diverse range #alphabetical order #bottom lines

Teaming Up: London Book Fair and Nielsen, Authors Guild and Media Coalition

The London Book Fair's Quantum Conference and Nielsen's BookInsights merge, while the Authors Guild and Media Coalition get together on freedom of speech. The post Teaming Up: London Book Fair and Nielsen, Authors Guild and Media Coalition appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-12-08 00:00:00 UTC ]
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Hearst Is Launching a 10-Person Team Tasked With Building Voice-Activated Experiences

Good Housekeeping's December issue Hearst may be a 129-year-old media company, but even it's planning for a Jetsons-like future when news will be consumed through voice-controlled technology. The New York-based company has quietly launched a 10-person group called the Native and Emerging... Continue reading at AdWeek

[ AdWeek | 2016-12-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #machine learning #mobile app

BuzzFeed CMO Frank Cooper Is Leaving the Digital Media Giant

Industry veteran Frank Cooper is leaving BuzzFeed, where he has been CMO for the past 17 months. In marketing circles, Cooper has been seen as a key conduit between the digital publisher and advertisers because of his brand experience. He quit his post as PepsiCo's chief marketer in June 2015... Continue reading at AdWeek

[ AdWeek | 2016-11-29 00:00:00 UTC ]
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This Week in Singapore: StoryDrive Asia and Digital Media Potential

Understanding publishing in the digital context of 'nearby media' is at the heart of the Frankfurt Book Fair's StoryDrive Asia conference in Singapore. The post This Week in Singapore: StoryDrive Asia and Digital Media Potential appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-11-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #storydrive asia

Vox Media Strikes Deal to Promote StubHub With Content, Integrations and Ads

Digital publisher Vox Media and eBay-owned StubHub have entered into a multi-year custom content partnership that will result in integrations and advertising across Vox's eight media brands, the companies announced Wednesday.Most prominently, team pages on the Vox sports network SB Nation will... Continue reading at Advertising Age

[ Advertising Age | 2016-11-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media brands #sales made #nearby venues #companies declined #disclose terms

Digital Publishers Come Together as Group Nine Media, Backed by $100 Million From Discovery

The digital media industry is facing an extremely competitive revenue landscape. In times like this, it's sometimes better to link arms with other, similar, companies, backed by an even bigger, more profitable company.Discovery Communications on Thursday announced a $100 million minority... Continue reading at Advertising Age

[ Advertising Age | 2016-10-13 00:00:00 UTC ]
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'Interrogate the Data': CMOs Are Sick of Digital Ad Hype

Chief marketing officers are sick of publishers making far-out claims about how great their ads perform, according to Nielsen Chief Operating Officer Steve Hasker.In what could be the line of Advertising Week, Mr. Hasker told a room full of digital marketers: "Let me give you one truth. If you... Continue reading at Advertising Age

[ Advertising Age | 2016-09-29 00:00:00 UTC ]
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Call for Nominations: FutureBook’s Digital Achiever of the Year

The winners in this year's Bookseller FutureBook Awards will be announced December 2 at the conference. Frankfurt Book Fair again is sponsoring this special honor for digital achievement. The post Call for Nominations: FutureBook’s Digital Achiever of the Year appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-09-19 00:00:00 UTC ]
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Dohle: PRH digital sales on 'positive path' following revenue decline

Overall digital sales at Penguin Random House are on a “positive path forward,” the company’s global c.e.o Markus Dohle has said in a letter to staff, despite the company’s first half results showing a decline due to lower ebook sales. Continue reading at The Bookseller

[ The Bookseller | 2016-09-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #markus dohle #revenue decline #digital sales

Sales, Earnings Fell by Double-Digits at PRH

A decline in ebook sales plus the lack of a mega-bestseller led to sales and earnings both falling by just over 10% at Penguin Random House in the first six months of 2016. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-08-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook sales #earnings fell

Global Publishing Leaders 2016: China South Publishing & Media Group Co., Ltd

China South Publishing & Media Co. Ltd. was established in 2008 to operate the publishing businesses owned by Hunan Publishing Investment Holding Group, which was created in 2001 as an investing and operating enterprise authorized by the Hunan Provincial Government. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-08-26 00:00:00 UTC ]
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Global Publishing Leaders 2016: China Education Publishing & Media

China Education Publishing & Media Group (China Education) was formed in December 2010 as a strategic merger to reshape educational publishing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-08-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #strategic merger