Last week, Sony published a seemingly innocuous round of interviews that centered the company’s nebulous “creative entertainment vision”. Neil Druckmann, head of the Sony-owned game studio Naughty Dog, was one of those — but his interview wasn’t quite what it seemed. Druckmann, who headed the... Continue reading >> [ Source: Engadget | 2024-05-30 11:15:49 UTC ]
Despite a disappointing 2017, comics retailers attending the annual Diamond Retailers Summit in Chicago were optimistic about 2018, and expect new retail services and forthcoming titles to drive sales in the second half of the year. Continue reading >> [ Source: Publishers Weekly | 2018-04-12 00:00:00 UTC ]
Digiday Media is excited to welcome its first senior vice president of sales and client engagement. Drew Schutte, the former chief revenue officer of Condé Nast Digital, and publisher of Wired, The New Yorker and Details, is joining Digiday Media to drive sales and client engagement for the... Continue reading >> [ Source: Digiday | 2017-07-10 00:00:00 UTC ]
This is the season in which the entire book industry depends upon consumer holiday purchases to drive sales and, for some, issues at Amazon are leaving their hottest titles languishing on shipping docks and sitting in truck trailers. Continue reading >> [ Source: Publishers Weekly | 2015-12-16 00:00:00 UTC ]
A few years ago, Foursquare, Yelp and Groupon seemed to be booming with brands and consumers, painting a pretty lucrative picture of the future of local advertising. Fast-forward to today—Yelp is reportedly up for sale, Foursquare's growth has stalled, and the daily-deal market has burned out. ... Continue reading >> [ Source: AdWeek | 2015-07-07 00:00:00 UTC ]
Head of Zeus has launched a “fully immersive, story driven” digital marketing campaign to mark the release of Jonathan Holt’s The Abduction in paperback. The novel is the second in the Carnivia thriller trilogy, and the marketing campaign will be hosted on the Carnivia website, with Head of... Continue reading >> [ Source: The Bookseller | 2014-10-30 00:00:00 UTC ]
Target wants to prove that traditional media like print and TV can drive e-commerce sales, highlighted in its new back-to-school marketing push. Target is launching a mobile app that works with the retailer’s fall print catalog to trigger sales for its Room Essentials collection, aimed at... Continue reading >> [ Source: AdWeek | 2014-07-22 00:00:00 UTC ]
Written By: Graeme Neill Publication Date: Tue, 15/11/2011 - 10:12 The US Authors Guild has accused Amazon.com of "boldly breaching its contracts" with publishers by signing them up to its new Kindle Lending programme without permission. It claimed it is doing this to drive sales of its Kindle... Continue reading >> [ Source: The Bookseller | 2011-11-15 00:00:00 UTC ]