#drive sales

Publishing news tagged with #drive sales


Comics Retailers Are Optimistic Despite Market Changes, Sales Declines

Despite a disappointing 2017, comics retailers attending the annual Diamond Retailers Summit in Chicago were optimistic about 2018, and expect new retail services and forthcoming titles to drive sales in the second half of the year. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2018-04-12 00:00:00 UTC ]
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Publishing industry leader Drew Schutte joins Digiday Media

Digiday Media is excited to welcome its first senior vice president of sales and client engagement. Drew Schutte, the former chief revenue officer of Condé Nast Digital, and publisher of Wired, The New Yorker and Details, is joining Digiday Media to drive sales and client engagement for the... Continue reading at 'Digiday'

[ Digiday | 2017-07-10 00:00:00 UTC ]
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Amazon Bottlenecks Frustrating Indie Publishers

This is the season in which the entire book industry depends upon consumer holiday purchases to drive sales and, for some, issues at Amazon are leaving their hottest titles languishing on shipping docks and sitting in truck trailers. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2015-12-16 00:00:00 UTC ]
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Is YP's Search Data Strong Enough to Win More Local Digital Ad Dollars?

A few years ago, Foursquare, Yelp and Groupon seemed to be booming with brands and consumers, painting a pretty lucrative picture of the future of local advertising. Fast-forward to today—Yelp is reportedly up for sale, Foursquare's growth has stalled, and the daily-deal market has burned out. ... Continue reading at 'AdWeek'

[ AdWeek | 2015-07-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #location-based ads #forrester research #drive sales


Digital storytelling for HoZ Carnivia campaign

Head of Zeus has launched a “fully immersive, story driven” digital marketing campaign to mark the release of Jonathan Holt’s The Abduction in paperback. The novel is the second in the Carnivia thriller trilogy, and the marketing campaign will be hosted on the Carnivia website, with Head of... Continue reading at 'The Bookseller'

[ The Bookseller | 2014-10-30 00:00:00 UTC ]
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Target Mobilizes Back-to-School Print Campaign With Image Recognition

Target wants to prove that traditional media like print and TV can drive e-commerce sales, highlighted in its new back-to-school marketing push. Target is launching a mobile app that works with the retailer’s fall print catalog to trigger sales for its Room Essentials collection, aimed at... Continue reading at 'AdWeek'

[ AdWeek | 2014-07-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #architectural digest #real simple #mobile device #e-commerce site #drive sales


US Authors Guild attacks Amazon over Kindle Lending

Written By: Graeme Neill Publication Date: Tue, 15/11/2011 - 10:12 The US Authors Guild has accused Amazon.com of "boldly breaching its contracts" with publishers by signing them up to its new Kindle Lending programme without permission. It claimed it is doing this to drive sales of its Kindle... Continue reading at 'The Bookseller'

[ The Bookseller | 2011-11-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kindle lending #authors guild #drive sales #kindle fire #apple ipad