Page 1 of 1 pages
One truism of the media industry in 2016 is that there's seemingly no end to the restructurings and reorganizations that are swiftly remaking companies across the publishing landscape. That's particularly true for magazine companies, which are starting to acknowledge the reality that their... Continue reading at 'Advertising Age'
[ Advertising Age | 2016-10-28 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#magazine companies
#rolling stone
#individual brands
Although marketers continue to shift print budgets to digital media, most magazine companies still generate the bulk of their revenue from selling print ads. About 20% of Time Inc.'s ad revenue, for instance, comes from selling digital ads. But industrywide the shift from paper is underway, with... Continue reading at 'Advertising Age'
[ Advertising Age | 2015-06-17 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#magazine companies
#field stream
#popular science
With bikini season approaching, Yahoo’s all about trimming the fat. Last month the company announced that it would lay off 2,000 employees as part of then-CEO Scott Thompson’s plan to create a “smaller, nimbler, more profitable” company. Now the company has opted to close its digital magazine... Continue reading at 'AdWeek'
[ AdWeek | 2012-05-26 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#magazine companies
#spend time
Bloomberg Businessweek is testing a question: How well can magazine content work on the iPhone? Magazine companies have jumped feet first into the iPad marketplace, attracted to the idea that a lean-back medium like magazines would work well in a lea ... Continue reading at 'Editor & Publisher'
[ Editor & Publisher | 2012-04-12 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#bloomberg businessweek
#magazine companies