It’s Their Content, You’re Just Licensing it

Recent automatic updates to e-book editions of works by Roald Dahl, R.L. Stine and Agatha Christie are a reminder of who really owns your digital media. Continue reading at 'The New York Times'

[ The New York Times | 2023-04-04 23:45:06 UTC ]
News tagged with: #roald dahl #agatha christie #e-book

Other Publishing stories related to: 'It’s Their Content, You’re Just Licensing it'


Facebook Added ‘Paid’ to Branded Content, and More Pages Can Now Start Publishing It

Facebook Thursday announced several updates related to branded content: enabling more pages to share it; updating its branded content tag to include the word "paid"; and cleaning up its policy and enforcement guidelines. The social network began allowing verified pages to publish branded content... Continue reading at AdWeek

[ AdWeek | 2017-03-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #branded content #start publishing


Machine Learning Will Give Publishing Visual, Interactive Content on a Big Scale

Every day, digital publishers are challenged by the fragmentation of media. Third-party and social platforms appropriating content, mobile "snacking," low-quality "clickbait" competition and content recommendation services that drive visitors off-site are just some of the factors depressing... Continue reading at Advertising Age

[ Advertising Age | 2017-03-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing industry #jeff bezos


With 'More Life,' Drake flexes a license to roam

An album. A mixtape. An audiobook in which he annotates his old scripts from “Degrassi: The Next Generation.” At this point, it doesn’t really matter what form a new Drake release takes. The Canadian rapper and singer — and former teen actor — is so popular that whatever he puts out is almost... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-03-22 00:00:00 UTC ]
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Licensing Hotline: March 2017

Read on for news about Little, Brown’s books tied to Spirit Riding Free, new licensing deals at Walter Foster Jr., brand extension activity at Highlights Press, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-03-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #licensing hotline #books tied #licensing deals


How Swiss news publisher Le Temps is resurfacing evergreen content

Swiss news publisher Le Temps is creating a database of old articles and assigning them relevancy scores to surface evergreen pieces that are most likely to fly. The post How Swiss news publisher Le Temps is resurfacing evergreen content appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-02-21 00:00:00 UTC ]
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HCG’s Pat-a-Cake secures first licensing deal

Pat-a-Cake, the new baby, preschool and early years imprint from Hachette Children’s Group (HCG), has signed its first licensing deal to publish books based on PJ Masks. Continue reading at The Bookseller

[ The Bookseller | 2017-02-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #group hcg #licensing deal #hachette children #pj masks


HCG signs Dreamworks licensing deal

Hodder Children’s Books, part of Hachette Children’s Group (HCG), has bought English language publishing rights to three DreamWorld licences: Noddy Toyland Detective, Dinotrux and How to Train Your Dragon. Continue reading at The Bookseller

[ The Bookseller | 2017-02-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hodder children #hachette children #group hcg


Licensing Hotline: January 2017

Candlewick Entertainment has acquired world rights to three novels tied to 'Ride,' a live-action TV series that debuted on Nickelodeon on January 30. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-01-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #licensing hotline #candlewick entertainment


Publishers made only 14 percent of revenue from distributed content

Publishers are only making 14 percent of their revenue from distributing their content on third party platforms, according to a new report from Digital Content Next, the premium publishers’ trade group. The majority of publishers’ distributed revenue came from YouTube, as newer platforms and... Continue reading at Digiday

[ Digiday | 2017-01-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers made #premium publishers #distributed content #digital content #trade group #monetization opportunities


Content mills test whether false domains boost Facebook traffic

When posting on Facebook, several content mills use multiple domains for the same article. The websites who use this tactic claim they are A/B testing URL names. But most sources suggested that URL names have no effect on user engagement and that using multiple domains can come off like an... Continue reading at Digiday

[ Digiday | 2017-01-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sources suggested #user engagement


Snapchat Is Trying to Get Publishers to Cut Back on Racy and Misleading Content

Snapchat Discover is one of today's hottest sources of news, but it's possibly ... too hot? With an expected IPO just months away, Snapchat wants to start cleaning up Discover's often racy content—created by a select group of publishers including Daily Mail, Cosmopolitan and MTV—by moving away... Continue reading at AdWeek

[ AdWeek | 2017-01-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #raise funds #total number #media companies


Leaked Windows 10 build shows Microsoft filling a major content hole: Ebooks

For years, Microsoft has sold movies, TV shows, and music, in addition to apps—but not ebooks. A leaked Windows 10 build, however, shows Microsoft plans to shore up that gap in an upcoming release. The leaked build obtained by MSPowerUser reveals a dedicated section of the Windows Store where... Continue reading at PC World

[ PC World | 2017-01-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tv shows #upcoming release #dedicated section #edge browser #books section #stay tuned


How a Female-Focused Branded Content Studio Connects With Its Audience

Specs Who Co-founder, CEO Joe Speiser and president, COO Gretchen Tibbits What Branded content studio Where New York From tasty bacon hacks to soldiers' homecomings from overseas, publisher LittleThings has become a hub for useful and meaningful videos since 2014. After starting out as an... Continue reading at AdWeek

[ AdWeek | 2017-01-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #recently sponsored #grown rapidly #ve carved #adweek magazine


How publishers squeeze new traffic out of their old content

Older, evergreen content has always been a nice traffic source for digital publishers. But two years after The New York Times identified archival content as an untapped source of traffic, several publishers have grown it into something substantial, with some now generating nearly 40 percent of... Continue reading at Digiday

[ Digiday | 2017-01-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #monthly traffic #evergreen content #content appeared #digital publishers #multiple times


Facebook Expands Instant Articles to Help Users Discover More of the Publisher's Content

In a move likely meant to stay on publishers' good side, Facebook is trying out a new way to help users discover more news (real news). Starting Thursday, Facebook will let nearly a dozen publishers—including BuzzFeed, El Pais, Fox News and The Washington Post—include more than one Instant... Continue reading at AdWeek

[ AdWeek | 2017-01-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business models #online courses #recent months #great deal


How The Economist is getting more reach for VR content

Virtual reality doesn’t have the big audience numbers to attract all types of brand advertisers. Publishers like The Economist are making sure their VR content is available on more platforms. While YouTube 360 and Facebook 360 are easy access for brands to get their content up, there are... Continue reading at Digiday

[ Digiday | 2016-12-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #vr content #brand advertisers #easy access


You Can Now Listen to Live Audio Content on Facebook

Facebook Live isn't just for video. Today the social network launched a new feature dubbed Live Audio that lets users listen to broadcast voice recordings, pushing more audio-only content into newsfeeds. Similar to Facebook Live videos, users can go live from the Facebook app by pressing a... Continue reading at AdWeek

[ AdWeek | 2016-12-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #live event #news outlet #reach audiences #adam grant


Pearson shares learning design under creative commons license

Pearson is making its Learning Design Principles (LDPs) publicly available under a creative commons license to "broaden the conversation" on the learning principles that should form the basis for educational products. Continue reading at The Bookseller

[ The Bookseller | 2016-12-15 00:00:00 UTC ]
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The pitfalls of sponsored content, in 5 charts

Sponsored and branded content have evolved into a crucial source of revenue for publishers of every stripe. Along the way, they've had to sweet-talk advertisers and get into compliance with FTC regulations, but their readers still present the highest hurdles. Large chunks of American readers... Continue reading at Digiday

[ Digiday | 2016-12-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #american readers #sponsored content #branded content #crucial source #news publisher


New Venture, Kadokawa Amarin, Translates Japanese Content to Thai

The newly formed Kadokawa Amarin partnership and its Phoenix publishing arm are in place to translate novellas and manga comics from Japanese to Thai. The post New Venture, Kadokawa Amarin, Translates Japanese Content to Thai appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-12-09 00:00:00 UTC ]
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