It’s Their Content, You’re Just Licensing it

Recent automatic updates to e-book editions of works by Roald Dahl, R.L. Stine and Agatha Christie are a reminder of who really owns your digital media. Continue reading at 'The New York Times'

[ The New York Times | 2023-04-04 23:45:06 UTC ]
News tagged with: #roald dahl #agatha christie #e-book

Other Publishing stories related to: 'It’s Their Content, You’re Just Licensing it'


Mark Zuckerberg: Soon, The Majority Of Content We Consume Will Be Video

During a keynote at Barcelona's Mobile World Congress, Zuckerberg also pledged his support for Apple in its battle with the government.As expected, Mark Zuckerberg was quick to support Apple in its ongoing standoff with the FBI during his keynote address Monday at the Mobile World Congress in... Continue reading at Fast Company

[ Fast Company | 2016-02-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mark zuckerberg #virtual reality


Contently Buys Analytics Startup That Tells B2B Marketers How Well Their Downloads Work

Contently has purchased Docalytics for an undisclosed sum to ramp up its data offerings for publishing-minded, business-to-business clients. In the increasingly competitive content marketing space, Contently hopes to offer customers better actionable results.  "Data is key to B2B marketers, and... Continue reading at AdWeek

[ AdWeek | 2016-02-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #white papers


Licensing Hotline: February 2016

Penguin's Price Stern Sloan imprint and National Geographic are the two newest U.S. publishers for 'Star Trek.' They are among a long list of licensees signed by CBS Consumer Products leading up to the property's 50th anniversary. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-02-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #licensing hotline #national geographic #star trek #long list


Active Interest Media Launches In-House Content Marketing Unit

The debut of Catapult Creative Labs marks the enthusiast publisher's latest expansion into uncharted territory. The post Active Interest Media Launches In-House Content Marketing Unit appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-02-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #enthusiast publisher #uncharted territory


Licensing Hotline: January 2016

Imprint, part of the Macmillan Children’s Publishing Group, has signed on as the master publisher for Project MC2, a tween-focused doll-and-content property with math and science themes. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-01-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #licensing hotline #macmillan children


Facebook is cutting prices in its brand-content matchmaking program

Facebook is lowering the price it costs advertisers to join Anthology, which matches brands and top publishers like Vice and Vox, which help create content for promotion in the news feed. Anthology had set the minimum advertising commitment at several million dollars, according to sources, but... Continue reading at Digiday

[ Digiday | 2016-01-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #cutting prices #top publishers #create content #million dollars #$1 million


If Merriam-Webster Doesn't Have Content for Instagram, Why Is It All About Peach?

Jesse DeWitt is the digital director of language learning products at Merriam-Webster. And as you may surmise from his title, DeWitt does not devote the lion's share of his time to the dictionary publisher's social marketing—he wears many hats for the New York-based company. In fact, he shares... Continue reading at AdWeek

[ AdWeek | 2016-01-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #david bowie #president obama #union address #digital natives


Macmillan Children’s secures Moomin licensing contract

Macmillan Children’s Books is moving in on the Moomins after signing a deal to publish gift titles with the brand’s rights’ owners Moomin Characters Ltd. Continue reading at The Bookseller

[ The Bookseller | 2016-01-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #macmillan children


Licensing Hotline: December 2015

Scholastic is bringing some of its licensed brands into two new-for-licensing formats: character biographies and informational nonfiction. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-12-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #licensing hotline


The Best Branded Content Partnerships of 2015

To say native content has grown since last year would be an understatement. In 2014, Pressboard combed through 1,500 pieces of content for our "best of" list -- this year it was closer to 7,000. To give you an idea of how far the space has come, we had to buy VR headsets just to review a couple... Continue reading at Advertising Age

[ Advertising Age | 2015-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #native content #list -- #major publisher


Snapchat Finally Enables Publishers to 'Deep Link' to Their Discover Content

Snapchat’s enabling its publishing partners to promote their channels on Facebook and Twitter with links directly to their content, the company said today.   The media partners, which include Hearst, IGN, Vox, BuzzFeed, CNN and Vi ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-12-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media partners


Kenya Fights to Foster More Digital Content Creation

The second half of our report from the 2015 East Africa Digital Reading Summit in Kenya looks at efforts to develop and distributing more local digital content. The post Kenya Fights to Foster More Digital Content Creation appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-12-01 00:00:00 UTC ]
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Kids These Days: They Might Just Pay for Digital Content

Media consumers who prefer native digital content now make up nearly half the audience for entertainment in developed markets and more than a third of the audience for publishing and online services. In developing markets, those shares are slightly lower but trending in the same direction, Bain... Continue reading at Advertising Age

[ Advertising Age | 2015-11-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile channels #media companies #online news


Snapchat plans to add holiday-themed content from Brit + Co

On Snapchat's Discover feature, users get quick app access to a wide variety of mobile video channels from the likes of CNN, Vice, Buzzfeed and a dozen other media brands. Starting Friday, U.S. users get an option just for the holidays.Online publishing and retail start-up Brit + Co will deliver... Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-11-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #snapchat plans #brit + #discover feature #wide variety #media brands #online publishing


Free Guide to Ebook Licensing for Public Libraries and Publishers

Dosdoce, Bookwire and Publishing Perspectives are offering an exclusive ebook licensing guide for global public libraries and publishers. The post Free Guide to Ebook Licensing for Public Libraries and Publishers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-11-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers appeared #free guide #ebook licensing #public libraries


‘Hunger’ for UK content at Shanghai children's fair

UK publishers exhibiting at the third Shanghai International Children's Book Fair last week reported very busy schedules, with Chinese publishers looking overwhelmingly for series, in either fiction or non-fiction. Continue reading at The Bookseller

[ The Bookseller | 2015-11-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book fair #shanghai children #busy schedules #chinese publishers


What’s next for Coke’s branded content site, ‘Journey’

Coke's Journey, the brand publishing site that replaced the brand's corporate site three years ago, is now in 18 markets. Doug Busk, who heads social communications there, wants to make that 36 by next year. And he's feeling the pinch other publishers are too: Decreased Facebook reach has pushed... Continue reading at Digiday

[ Digiday | 2015-11-16 00:00:00 UTC ]
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What Logo Licensing Can Do for Magazine Publishers

[Sponsored Content] For millennia, recognizable brands have identified creative ownership, and ultimately the reputation of that owner. Producers of goods and services have elevated that concept to a sophisticated science, leveraging loyalty to a brand reputation in order to succeed. The post... Continue reading at Folio Magazine

[ Folio Magazine | 2015-10-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine publishers #sponsored content


The Distributed Content Landscape: ?an Overview for Publishers

In the future, we may remember 2015 as the year when content fragmentation hit the mainstream. Facebook Instant Articles (or Facebook IA in the interest of brevity), Snapchat Discover, Apple News, Twitter Moments, and ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-10-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #snapchat discover #apple news