#create content

Publishing news tagged with #create content

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Question of the Day: How did data shape content creation in a year of change?

In 2021, Digiday and Connatix teamed up to ask experts at the Digiday Publishing Summit how the past year’s unprecedented online audience surge fundamentally changed the ways publishers use data to create content. In this installment of the Question of the Day, Joetta Gobell, vice president of... Continue reading at 'Digiday'

[ Digiday | 2021-03-10 02:00:00 UTC ]
More news stories like this | News stories tagged with: #post question #ways publishers #create content #vice president #publishing summit

Lifestyle Publishers Are Experiencing an E-Commerce Boom

Generally speaking, surges in online traffic during the pandemic have not translated to commensurate revenue growth for consumer-facing publishers, of whom an overwhelming majority anticipate a decline in digital advertising this year as marketers are forced to cancel, adjust or delay... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-05-04 19:08:35 UTC ]
More news stories like this | News stories tagged with: #paid content #create content #content strategy #at-home fitness #hearst

Bud Light brings back ‘Real Men of Genius’ with new twist for digital age

Bud Light’s “Real Men of Genius” campaign--which set a new standard for funny radio ads--is being resurrected for the social media age. The brew is rebranding the campaign “Internet Heroes of Genius” and running them exclusively on digital, including on streaming audio services Spotify and... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-06-18 10:00:00 UTC ]
More news stories like this | News stories tagged with: #wieden kennedy #ab inbev #social platforms #twitter today #create content #digital media

Magic Leap signs content deal with comics giant Grant Morrison

Magic Leap has teamed up with Scotland-based Square Slice Studios, which was co-founded by comic book industry veteran Grant Morrison, to create content for its mixed reality headset. You might know the prolific writer for his work with Batman and Al... Continue reading at 'Engadget'

[ Engadget | 2018-07-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #create content #prolific writer

How this Phoenix software startup is spending its $1.2 million in funding

ClearVoice Inc., the Phoenix-based content marketing software startup, has raised $1.2 million in its seed round. The company will use the money to hire about 15 people in sales, marketing and product development by the end of the year. ClearVoice will use the extra help to publish data-driven... Continue reading at 'Silicon Valley Business Journal'

[ Silicon Valley Business Journal | 2016-02-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital marketing #raised $1 #product development #content creation #create content

Facebook Adds 7 Publishers to Anthology Branded-Video Program

That number should ramp up quickly as Facebook expands the Anthology program ahead of this year's Digital Content NewFronts, adding Brit & Co, Complex Media, Conde Nast, Discovery Communications, NowThis, PopSugar and Refinery29."The selection of these new partners gets to the crux of the... Continue reading at 'Advertising Age'

[ Advertising Age | 2016-02-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #diverse audience #create content #brand partnerships

Facebook is cutting prices in its brand-content matchmaking program

Facebook is lowering the price it costs advertisers to join Anthology, which matches brands and top publishers like Vice and Vox, which help create content for promotion in the news feed. Anthology had set the minimum advertising commitment at several million dollars, according to sources, but... Continue reading at 'Digiday'

[ Digiday | 2016-01-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #cutting prices #top publishers #create content #million dollars #$1 million

My Job In 5: John Chrimes, Freelance ELT writer

Describe your role I create content for English Language Teaching learning materials including course books, apps and online materials. I produce general titles for adults and teenagers to more specialised content for university students for naval officers and sales managers. I mostly write to... Continue reading at 'The Bookseller'

[ The Bookseller | 2015-10-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #create content #university students #years ahead

Publishers Sell Sponsored Content Made for Instagram, Snapchat

Wired magazine has tapped a male-female duo famous on Instagram for their alluring photography to anchor an ad campaign for apparel and accessories brand Victorinox. The ads are appearing on Instagram, in Wired and on Wired's website."We use to create content that would live in our magazine,"... Continue reading at 'Advertising Age'

[ Advertising Age | 2014-11-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #create content #ad campaign #strategic initiatives #conde nast #social channels

Harman: UK can 'pay its way in the world' through literature

People who create content need to be protected, Harriet Harman told The Publishers Association... Continue reading at 'The Bookseller'

[ The Bookseller | 2014-05-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #create content #publishers association

Assets That Earn: Revenue-Generating Content

It’s been a year since Steve Jobs passed away, and yet it’s still easy to be reminded of his legacy in the publishing industry. It’s omnipresent in the equipment used to create content, especially the operating system th ... Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2012-11-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing industry #create content #operating system