It’s Their Content, You’re Just Licensing it

Recent automatic updates to e-book editions of works by Roald Dahl, R.L. Stine and Agatha Christie are a reminder of who really owns your digital media. Continue reading at 'The New York Times'

[ The New York Times | 2023-04-04 23:45:06 UTC ]
News tagged with: #roald dahl #agatha christie #e-book

Other Publishing stories related to: 'It’s Their Content, You’re Just Licensing it'


10 Viral Content Creators Who Electrify Fans by the Millions

Going viral used to be a digital equivalent of winning the lottery, but today's hottest content creators have cracked the code for bringing fans back again and again. For some, this consistent success has opened up brand opportunities, book deals and other new avenues for growth. For others,... Continue reading at AdWeek

[ AdWeek | 2015-07-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital equivalent #book deals


Self-Published Audiobook Rights on the Rise, says IPR License

IPR License is reporting that demand for self-publishing audiobook rights has risen 58% over the first half of 2015. The post Self-Published Audiobook Rights on the Rise, says IPR License appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-07-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ipr license


Egmont restructures licensing business

Egmont Publishing has created two global divisions for its licensed content business across books and magazines: Global Licensing Management and Global Content Development. The new Global Licensing Management team will acquire global licenses and sell international rights for intellectual... Continue reading at The Bookseller

[ The Bookseller | 2015-07-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #egmont publishing #intellectual property #vice president


The Changing World of Licensed Publishing

Film and television properties continue to generate buzz on the show floor at Licensing Expo, held last month in Las Vegas. But a popular entertainment property, on its own, is often no longer enough to drive licensed publishing success. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-07-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #changing world #licensed publishing #generate buzz #show floor #licensing expo #las vegas


Licensing Hotline: July 2

Candlewick Entertainment is publishing four tie-in titles – a novel, two early readers, and a board book – linked to 'Shaun the Sheep: The Movie,' produced by Aardman Animations and being released by Lionsgate on August 5. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-07-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #licensing hotline #candlewick entertainment #early readers #board book


What Scribd’s Growing Pains Mean for the Future of Digital Content Subscription Models

Netflix earned more than $5 billion in 2014. No wonder companies want to be “the Netflix of” other kinds of digital media — ebooks, magazines, music.   That’s not easy to pull off when you don’t ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-07-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #growing pains #$5 billion


Hachette Children’s appoints licensing director

Hachette Children’s Group (HCG) has appointed Katie Price, former global director of publishing at HIT Entertainment and Mattel, as licensing director. Price will take up the role at the end of August and will report directly to c.e.o. Hilary Murray Hill. Continue reading at The Bookseller

[ The Bookseller | 2015-06-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hachette children #group hcg #global director #hit entertainment #licensing director #report directly


What’s the Holy Grail of Content Marketing? A Book

The CEO of Greenleaf Book Group argues a book can be your strongest marketing tool and outlines four points to consider before committing to writing one. The post What’s the Holy Grail of Content Marketing? A Book appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-06-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book appeared #holy grail #content marketing


Social Media Properties Gain at Licensing Expo

Editors and licensing acquisition executives from publishing houses including Lerner, Bendon, Candlewick, Random House, and others are among the attendees roaming the show floor at the Licensing Expo in Las Vegas, which runs June 9-11. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-06-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #licensing expo #random house #show floor #las vegas


Reuters Makes Some Content Free, Citing ‘Unprecedented’ Shift

Reuters, citing "the unprecedented shift to digital publishing and online news consumption," is making some of its original news content—text, pictures, video and multimedia packages—available for free to publishers, the c ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-06-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publishing


Licensing Solutions for a Changing Publishing Industry

Your backlist content is a goldmine of licensing revenue. Michael Healy offers three tips for publishers to increase their revenue from permissions. The post Licensing Solutions for a Changing Publishing Industry appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-06-04 00:00:00 UTC ]
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The Atlantic Hires Veteran Journalist to Run Its Branded Content Department

"Journalism is the new marketing degree" is the slightly sarcastic motto among New York Times staffers, many of them former journalists, who create articles and videos for brands. It appears the same could be said at The Atlantic, which just hired former Time magazine Managing Editor James... Continue reading at Advertising Age

[ Advertising Age | 2015-06-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #top editor #managing editor #sponsored post


AOL Debuts Makeover That's All About Mobile Video and Social-Friendly Content

AOL is unveiling a data-driven site overhaul today that should give marketers a sense of how it will zero in on mobile video and branded content as it plots its future. The revamp comes less than a month after Verizon's $4.4 billion acquisition of AOL and is based on a load of the publisher's... Continue reading at AdWeek

[ AdWeek | 2015-06-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news publishers #tv network #marketing side #ad formats


Hachette Children's looks to digital and licensing growth

Hachette Children’s Group intends to increase its digital and licensed offerings as it looks for future growth. In an interview published in The Bookseller today (29th May), c.e.o. Hilary Murray Hill has said the whole industry is aware of the opportunities presented by successful licensing... Continue reading at The Bookseller

[ The Bookseller | 2015-05-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital manager #hachette children #future growth #interview published #opportunities presented #licensing director


Facebook’s Instant Articles Do Speed Up Mobile Content

When it comes to loading times, Facebook’s Instant Articles appear to be living up to their name.   Earlier this month, the social network launched its new Instant Articles product, which allows publishers to host articles and videos d ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-05-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile content


BEA 2015: Content by Teachers for Teachers

As the name declares, Teacher Created Materials Publishing is all about producing quality books by teachers for teachers—and the company has been doing that for almost 40 years. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-28 00:00:00 UTC ]
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FBF invests in IPR License

The Frankfurt Book Fair has made what it calls "a significant investment" in IPR License, a rights and licensing trading platform set up by Legend Press founder Tom Chalmers. As part of the deal, Frankfurt will take a minority shareholding in IPR License, with the two companies working together... Continue reading at The Bookseller

[ The Bookseller | 2015-05-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ipr license #significant investment


BEA 2015: Strides in Content Management

The latest news coming out of Ixxus, publishing and media specialists, is its partnership with Inkling, which is aimed at delivering off-the-shelf integration of Inkling’s Habitat publishing platform with Alfresco’s content management system. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content management


How The Onion Gets People to Read Sponsored Content: Make Fun of It

About a month ago, The Onion posted an article to its Facebook page with the headline, "Complete Idiot Forgot to Shave Area Between Nose and Mouth." The complete idiot, you might have guessed, sports a mustache. The Facebook post has more than 13,000 "likes," nearly 2,200 shares and reams of... Continue reading at Advertising Age

[ Advertising Age | 2015-05-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #complete idiot #increasingly relying #scott donaton #sponsored post