IPG: Indies urged to join social networking sites

Written By: Charlotte Williams Publication Date: Thu, 10/03/2011 - 09:04 Social media expert and author Jon Reed has urged independent publishers to join social networking sites, identifying them as a way of "levelling the playing field". read more Continue reading at 'The Bookseller'

[ The Bookseller | 2011-03-10 00:00:00 UTC ]
News tagged with: #playing field

Other Publishing stories related to: 'IPG: Indies urged to join social networking sites'


The ebook industry needs to make reading more social

The music, film and TV industries have all undergone radical transformations over the last fifteen years. In contrast, the publishing industry is only now feeling the full force of technological change. Ebooks and ereaders are changing consumers' reading habits and throwing up serious questions... Continue reading at Betanews

[ Betanews | 2014-11-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #reading habits #major players #embracing change #business models #subscription services #emerging markets


Indie Comics: Easier To Build, Easier To Get On TV, And More Diverse Than Ever

Comics like Powers are flooding networks, cable, and now your PlayStation--often with a more diverse cast than they had on the page.In December of 1999, well before he became the man behind every Marvel title of note from Avengers to X-Men, writer and artist Brian Michael Bendis published a... Continue reading at Fast Company

[ Fast Company | 2014-10-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #indie comics #diverse cast #failed attempts


The publishers that put their content directly on social platforms

As homepage traffic dwindles, some publishers are now creating content that’s designed specifically to live and be read or viewed on social platforms like Facebook and Twitter. But there are risks. The post The publishers that put their content directly on social platforms appeared first on... Continue reading at Digiday

[ Digiday | 2014-10-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content directly #social platforms #creating content #designed specifically


Poirot and Jeeves join in Waterstones sleepover

Detective Hercule Point and butler Jeeves joined guests at a sleepover event in Waterstones’ flagship store on Saturday (26th October). Altogether 19 guests spent 12 hours overnight in the bookshop at an event organised after the company hit the headlines when an American tourist got locked in... Continue reading at The Bookseller

[ The Bookseller | 2014-10-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #waterstones sleepover #flagship store #company hit


HarperCollins Debuts Global Podcast Network

HarperCollins has launched HarperCollins Presents, a global podcast network that incorporates the publisher’s existing podcast programs such as BookD and HarperAudio Presents. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-27 00:00:00 UTC ]
More news stories like this |


Magazine Social Engagement in Three Charts

Socail engagements were healthy for magazine brands in September across Facebook, Twitter, Google+ and Instagram, especially when it came to epicurean, shelter/home and pop culture & celebrity interests. This, according to data compiled in sister publication min, using True Social Metrics,... Continue reading at Folio Magazine

[ Folio Magazine | 2014-10-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine brands #data compiled


Fake news site National Report: ‘We’re doing a public service’

Is National Report a menace or a public good? Fake news publishers are taking advantage of how people read and share news. But National Report says its doing good work. The post Fake news site National Report: ‘We’re doing a public service’ appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #public service #public good #taking advantage #people read


Zalaznick joins PRH board

Penguin Random House has appointed entertainment industry executive Lauren Zalaznick as the first independent board member of the company. Zalaznick spent 12 years at NBCUniversal in a series of positions and currently publishes the LZ Sunday Paper, a newsletter about women in business, media... Continue reading at The Bookseller

[ The Bookseller | 2014-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #national association


Naidoo joins Bookouture

Keshini Naidoo, formerly commissioning editor at Avon, has joined digital publisher Bookouture as senior commissioning editor and has already acquired four books from debut novelist Angela Marsons.   Naidoo is taking on particular responsibility for the crime and thriller list. Her first... Continue reading at The Bookseller

[ The Bookseller | 2014-10-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #thriller list


Is Social Media Marketing Heaven or Hell?

HarperCollins UK’s Sam Missingham argues there’s no better way to promote books than social media, but you really have to work at it. The post Is Social Media Marketing Heaven or Hell? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-10-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harpercollins uk #promote books


BuzzFeed to Join IAB's Advertising Elite

BuzzFeed is being bumped up to the digital advertising adult dinner table. On Monday, the company announced in an internal memo that Eric Harris will become chief business operations officer and also join the Interactive Advertising Bureau (IAB) board later this year. BuzzFeed president Greg... Continue reading at AdWeek

[ AdWeek | 2014-10-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #native advertising #tech companies #ad platforms #business operations


Lemony Snicket Rallies Support for Indie Bookstores

Daniel Handler suggests that authors should pick an independent bookstore close to where they live and sign books for them to sell. The post Lemony Snicket Rallies Support for Indie Bookstores appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-10-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #indie bookstores #sign books


Indie Author Star Freethy Starts Print Imprint

Amazon KDP's bestselling author of all time, Barbara Freethy, has started a new imprint to oversee publication of her books in print formats. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #amazon kdp #bestselling author #barbara freethy #oversee publication #print formats


Aspen Institute Report Urges Public Library Transformation

A new report from the Aspen Institute looks at the importance of U.S. public libraries, and how they can change and improve to meet new roles in the 21st Century. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #public libraries #21st century


Frankfurt Book Fair 2014: Publishers Urged to Reclaim Copyright Debate

Copyright is "more important than it has ever been," but has the copyright debate been hijacked by anti-copyright forces, including those in the tech sector? Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers urged #tech sector


Now You Can Get In on the Facebook Ad Network That Made Millions for the Kardashian Game

Facebook is taking the wraps off its mobile ad network after saying the early results helped lead to big gains for apps like Shazam and game makers like Glu Mobile, the developer behind Kim Kardashian: Hollywood. The company said today that the Facebook Audience Network is now open to all... Continue reading at AdWeek

[ AdWeek | 2014-10-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad revenue #in-app purchases #mobile advertising #ad server #drive traffic #mobile website


NEIBA 2014: Booksellers Join Amazon Antitrust Fervor

During the 41st annual New England Booksellers Association annual meeting, talk of Amazon was in the air, specifically about the possibility of an antitrust case against the e-tailer. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #antitrust case


Publishers reap the rewards of content ad network bidding wars

Outbrain and Taboola are doing battle over the real estate at the bottom of article pages, and premium publishers are cashing in. The post Publishers reap the rewards of content ad network bidding wars appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-10-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #real estate #article pages #premium publishers


NEIBA 2014: Affirming the Value of Indies

At Tuesday's opening panel of the New England Independent Booksellers Association fall conference, editors at houses big, and small, stressed how important independent bookstores are in the current market. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #opening panel #current market


Emma Lowe to join The Bookseller

Emma Lowe is to join The Bookseller as head of publisher relations. Lowe is currently general... Continue reading at The Bookseller

[ The Bookseller | 2014-09-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publisher relations