IPG: Indies urged to join social networking sites

Written By: Charlotte Williams Publication Date: Thu, 10/03/2011 - 09:04 Social media expert and author Jon Reed has urged independent publishers to join social networking sites, identifying them as a way of "levelling the playing field". read more Continue reading at 'The Bookseller'

[ The Bookseller | 2011-03-10 00:00:00 UTC ]
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Business Insider joins 1 billion monthly Facebook video views club

Business Insider says it did 1 billion views on Facebook in March. The milestone comes just eight months after the company started publishing videos directly to the social network. The focus on social distribution has also driven a more “nuanced” approach to how Business Insider staffs its video... Continue reading at Digiday

[ Digiday | 2016-04-08 00:00:00 UTC ]
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Small Publishers Still See Benefits of Oft-Maligned Digital Ad Networks

So, digital advertising networks are back in the news, to borrow a common joke template used by late-night comedians.In March, Distractify, one of hundreds of publishers who belong to the Vice Digital Network, was singled out in a Variety story for contributing to a drop in traffic for Vice... Continue reading at Advertising Age

[ Advertising Age | 2016-04-08 00:00:00 UTC ]
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Andrew Sullivan Joins New York Media: People on the Move | 4.6.16

Entertainment Weekly makes several additions, Elizabeth Gilbert joins O, The Oprah Magazine, and more... The post Andrew Sullivan Joins New York Media: People on the Move | 4.6.16 appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-04-06 00:00:00 UTC ]
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Facebook drives up to 7 times more traffic than Twitter. Get to know your social audience

Social media, once considered the side door to a publisher's site, is rapidly becoming the primary entry point for new readers. These readers move in and out of content differently than traditional web site visitors. Social visitors are new, they’re likely to stay that way, and even if they... Continue reading at Digiday

[ Digiday | 2016-04-01 00:00:00 UTC ]
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Lessons from Indie Poetry Presses: Poetry 2016

Here’s how six independent publishers make it work—and what the mainstream can learn from their efforts. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-01 00:00:00 UTC ]
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Remembering the Indy and C&A | Letters

The Independent | Asa Briggs | English National Opera | C&A | Selfish geneAll thinking people will agree that the print world is a poorer place without what you call the “class act” of the Independent (Editorial, 26 March). It simply doesn’t suffice to “regret its fate” as you say and move... Continue reading at The Guardian

[ The Guardian | 2016-03-28 00:00:00 UTC ]
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With other social platforms ‘maxed out,’ InStyle magazine focuses on Pinterest

Earlier this month, InStyle launched its first sweepstakes in partnership with Pinterest. The spring-themed contest is part of the magazine's push to focus on the platform, as it's the only one whose followers continue to grow, 22 percent year over year. "Our other social platforms are maxed... Continue reading at Digiday

[ Digiday | 2016-03-25 00:00:00 UTC ]
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6 Reactions by Marketers to the End of 'Free Social' as the Algorithm Era Unfolds

Instagram last week unveiled its updated algorithm, which will reorder the images and videos users see in their news feeds based on their interests instead of how the posts were published chronologically. The development followed a similar move by Twitter six weeks ago to reorder users' time... Continue reading at AdWeek

[ AdWeek | 2016-03-24 00:00:00 UTC ]
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'Read wisely,' Sceptre urges as it marks 30th year

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[ The Bookseller | 2016-03-22 00:00:00 UTC ]
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NLT report urges fathers to read with children

The National Literacy Trust is urging more fathers to get involved with their children’s reading, after a survey revealed that only a third of dads said they have the most influence over their child’s literacy development. Continue reading at The Bookseller

[ The Bookseller | 2016-03-22 00:00:00 UTC ]
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Rosato joins OverDrive

Steve Rosato, former event director at BookExpo America, has joined ebook library service OverDrive in a move to “accelerate OverDrive’s global expansion.” Continue reading at The Bookseller

[ The Bookseller | 2016-03-22 00:00:00 UTC ]
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European theater owners join those rejecting Sean Parker's controversial Screening Room service

The trade group representing European movie theater owners has rejected a proposed in-home film-screening service from technology investor Sean Parker. Parker, an entrepreneur who served as Facebook's first president, is pitching a home-video service that would give users access to films when... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-03-18 00:00:00 UTC ]
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PubMatch to Be Part of New BEA Digital Network

BookExpo America will introduce a new digital network at this year’s event that organizers say will help facilitate communication among attendees.The BEA Network will include access to PubMatch. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-18 00:00:00 UTC ]
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BuzzFeed Launches New Ad Format to Further Monetize Its Big Social Reach

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[ AdWeek | 2016-03-13 00:00:00 UTC ]
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[ The Bookseller | 2016-03-11 00:00:00 UTC ]
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Time Inc. and YouTube Network StyleHaul Form Partnership to Serve Marketers

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[ Advertising Age | 2016-03-09 00:00:00 UTC ]
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[ The Bookseller | 2016-03-08 00:00:00 UTC ]
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Author Mary Hoffman and her husband Stephen Barber are launching an independent publishing house, The Greystones Press, as an “alternative to commercially driven major publishers”. Continue reading at The Bookseller

[ The Bookseller | 2016-03-07 00:00:00 UTC ]
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David Segrue to open indie bookshop in Radlett

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[ The Bookseller | 2016-03-07 00:00:00 UTC ]
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Independent booksellers face a potentially toxic cocktail of pressures as the new National Minimum Wage (introduced in April), business rates rises and looming changes to pension contributions could force some to close and others to shed staff. Continue reading at The Bookseller

[ The Bookseller | 2016-03-04 00:00:00 UTC ]
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