Newspaper publishers know they have to experiment to keep their print products viable. But innovating an expensive product is risky. The post With no election results, Gannett newspapers edge into the future for their print product appeared first on Digiday. Continue reading >> [ Source: Digiday | 2018-11-06 00:00:00 UTC ]
Troy Young was named to succeed David Carey as president of Hearst Magazines today. In the more than five years Young worked as president of Hearst Magazines Digital Media, he transformed the digital brand to more closely align with the print product, brought in revenue and a surge in pageviews.... Continue reading >> [ Source: AdWeek | 2018-07-26 00:00:00 UTC ]
Leading US commentator asks: what if the entire industry made a business blunder by putting news up online for free while ignoring their print product? “What if”, asks Jack Shafer, “almost the entire newspaper industry got it wrong? What if, in the mad dash to put up editorial content on to the... Continue reading >> [ Source: The Guardian | 2016-10-19 00:00:00 UTC ]
The Independent | Asa Briggs | English National Opera | C&A | Selfish geneAll thinking people will agree that the print world is a poorer place without what you call the “class act” of the Independent (Editorial, 26 March). It simply doesn’t suffice to “regret its fate” as you say and move... Continue reading >> [ Source: The Guardian | 2016-03-28 00:00:00 UTC ]
USA Today could stop publishing a daily print newspaper as soon as in the next "five or six years," the paper's editor-in-chief, David Callaway, said in response to a question during an Internet Week New York panel Wednesday.To be sure, a print product of some kind will likely continue for "the... Continue reading >> [ Source: Advertising Age | 2015-05-20 00:00:00 UTC ]
BtoB Magazine is shutting down its print product and will become part of sister publication, Advertising Age, by January 1, in a move that likely reflects sustained pressure on print advertising in the med Continue reading >> [ Source: Folio Magazine | 2013-10-03 00:00:00 UTC ]
Publishers are literally driving engagement between the print product and digital platforms by linking print magazines directly to smartphones. The idea aims to neutralize the “either-or” aspect of print and mobile and merge the strengths of both. Continue reading >> [ Source: Folio Magazine | 2012-11-06 00:00:00 UTC ]
After relaunching its print product two years ago, Bloomberg Businessweek recently debuted a redesigned website to reflect the changes readers are seeing in print. A CMS overhaul, upgraded workflow and refreshed home page are all part of the final product. Continue reading >> [ Source: Folio Magazine | 2012-03-08 00:00:00 UTC ]
With print media in decline, magazine companies are working feverishly to get a foothold in TV and video. Two that have been especially aggressive on this front are Condé Nast, which just started an entertainment division and hired cable vet Dawn Ostroff to run it; and Hearst Corp., which... Continue reading >> [ Source: AdWeek | 2011-10-18 00:00:00 UTC ]